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Código
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I. DESCRIPCION DE DEL NE NEGOCIO a)PRESENTACION DE LA EMPRESA b)SECTO b) SECTOR R EMPRESARIAL EMPRESARIAL c) PRODUCTOS Y/O DERIVADOS DERIVADOS II. DIAGN IAGNO OSTI STICO EST ESTR RATEGI TEGICO CO 1.MISION 2.VISION 3. VALORES ALORES Y PRINCIPIOS 4. DIAGNOSTICO Y PROPUESTA PROPUESTA 5. MAPA MAPA RELACIONAL/ENTORNO RELACIONAL/ENTORNO ESPECIFICO ESPECIFICO 6.FODA . 5 FUER!AS DE PORTER PORTER III. III. ESTR STRUCTU UCTUR RA DE LA EMPR EMPRES ESA A 1.1 ORGANIGRAMA Y DESCRIPCION FUNIONES 2.1 MAPA DE PROCESOS 3.1 INDICADORES DE PROCESO 4.1 MAPA ESTRATEGICO
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I.
DESCRIPCION DEL NEGOCIO a. PRESENT PRESENTACION ACION DE LA LA EMPRESA. EMPRESA.
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II .
DIAGNOSTICO ES ESTRATEGICO 1. MIS ISIO ION N
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C#*(%a&' G"#$%a S.A. &' c#*+$#*&%a c# "a' c#*(%a&'. E'# '& +(&& &%&c%a$ & "#' a"#$&' ,(& '& *(&'$a c# $&'+&c# "a +$(&c%a & "a a*%%'$ac% & $&c($'#' & $&'+#'ab%"%a '#c%a"= #& '& +$#+#& Jc#$%b(%$ c# &" +$#0$&'# & "a' c#*(%a&' & "a' ,(& ac8aK ac8aK 7G"#$%a). 1 G"#$%a a *#'$a# '( c#*+$#*%'# c# "a' c#*(%a&' a $a' & a(a &c#*%ca & #b$a' '#c%a"&'= c#*# #b$a' '#c%a"&' & %-$a&'$(c($a +8b"%ca 7&&*+"# 2) #ac%#&' & +$#(c#' a -a#$ & "a c#*(%a 7&&*+"# 3). P$#&&#$&' La *a#$>a & +$#(c#' & G"#$%a S.A. %&& c#*# &"&*&# +$%c $%c%+ %+a" a" "a "&c "&c&. &. Q'a 'a &' +$# +$#%' %'a a +#$ "#' "#' 0a 0aa&$ a&$# #' ac%# ac%#a"& a"&'= '= +$#& +$#&%& %&&' &' & "a '%&$$a '%&$$a +&$(a +&$(aa a 7Caa 7Caa*a$ *a$ca= ca= M#,(&0(a= A$&,(%+a= Taca= &$& #$#'). A%c%# #a" a"*& *& &= &= G"#$% G"#$%a a S.A. S.A. %*+# %*+#$ $a a *a& *a&$%a $%a +$%* +$%*a a +a$a +a$a A%c% -ab$%ca$ -ab$%ca$ +$#(c%$ +$#(c%$ '(' +$#(c#'. +$#(c#'. E*+$&'a' E*+$&'a' & #"%%a #"%%a 7c#*# 7c#*# "a b#"%%aa P%" A%a 4= a+ EE.UU. '# '(' +$%c%+a"&' +$#&&#$a' G"#$%a S.A. %&& ( R&0%'$# & P$#&&#$&' & '( +0%a &b= # #& & &' &' $&0%' $&0%'$ $a aa' a' "a' "a' &*+$ &*+$&' &'a' a' +$# +$#&& &&# #$a $a'. '. Q'a Q'a -(c%#a c#*# $& & %&0$ac%= $&"ac% c#*(%cac% &$& "a' &*+$&'a' ,(& c#-#$*a &" c#(# & +$#&&#$&' +$#&&#$&' & G"#$%a S.A. M&%#' G"#$%a a S.A. S.A. c#*( c#*(% %ca ca '(' '(' acc% acc%# #&' &' ?a ?ac% c%&$ &$a' a' *&% *&%a' a' G"#$% a*%%'$a%a' +#$ *&%# & '( +0%a &b= & "a '&cc% & #% #%c% c%a' a' 5. 5. P$%c $%c%+ %+a" a"*& *& &= &= '& c#"# c#"#ca ca #% #%c% c%a' a' '#b$ '#b$& & a,(%'%c%#&' ,(& "a &*+$&'a a c#c$&a#. A&*'= G"#$%a c#$aa +(b"%c%a &"&%'%a $a%a" +a$a '(' +$#(c#'. S% &*ba$0#= a $&c%b%# *(ca' c$>%ca' +#$ (a '(+( '(+(&' &'a a +(b +(b"% "%c% c%a a $ac% $ac%' 'a a 7$&7$&-&$ &$& && & a" a% a%+$ +$&* &*%# %# ##$0a# +#$ "a C##$%a#$a Nac%#a" & D&$&c#' B(*a#' & 2<<5 +#$ J-#*&a$ ac%(&' %'c$%*%a#$%a' a $a' & "#' *&%#' & c#*(%cac%= +#$ c#"#ca$ a b"ac#'= ca'a;#' $(b%#' c#*# '>*b#"# & %# +$#0$&'#K +$#0$&'#K 7La R&+8b"%ca 2<<5).
o
G#b%&$#' R&'+&c# a "a $&"ac% & "a S(+&$%&&c%a Nac%#a" & A(a (aa' a' & A*% A*%% %' '$a $ac% c% T$%b( $%b(a a$% $%a a 7SUN 7SUNA AT) c# c# "a &*+$&'a= '&08 ( $&+#$& & G"#$%a S.A. 7RUC 2<1<<19<9) 2<1<<19<9) JLa &*+$&'a GLORIA S.A. '& &c(&$a c#*+$&%a &$# &" R0%*& G&&$a" &" I*+(&'# a "a R&a & I*+(&'# G&&$a" a "a' V&a'= # %&& +#$ "# a# ( $aa*%&# $%b(a$%# +a$%c("a$ % 0#a & &#&$ac%#&' $%b(a$%a'. E' a0& a0&& & & $&& &&c% c% &" &" IGV= IGV= +#$ +#$ "# a a# # $&%& &%&& & &" 6: -ac($a# +#$ '(' +$#&&#$&' ,(& # ca"%?ca c#*# b(&#' c#$%b(&&' # %&& "a ca"%a & a0&&' & $&&c%.K 7G"#$%a S.A. 2<<3) A'#c%ac%#&' c#*&$c%a"&' & %('$%a"&' G"#$%a S.A. %&& (a 0a*a &&'a & &*+$&'a' a'#c%aa' %' %'$% $%b( b(% %a' a' & a$% a$%#' #' $(b$ $(b$#' #' & "a %( %(' '$% $%a a +&$( +&$(a aa a & %&$ac%#a"= a"&' c#*# a"%*&#'= c&*&#= a0$#%('$%a= +a+&" a+&"&' &' ca$# a$#& &'= '= &$& $& #$#' $#'.. La $&"ac &"ac% % #? #?c% c%a" a" & &*+$&'a' a'#c%aa' '& +(&& %'(a"%a$ & '( +0%a &b.
#. ANAL ANALIS ISIS IS FOD FODA A
FORTALE!AS
F1. P#'%c% & "%&$a0# & &" *&$ca# & '(' +$%c%+a"&' +$#(c#'. F2. D%&$'%?cac% 0�$?ca &" a"*ac&a*%&# & "&c& -$&'ca. F3. F3. Ca+a Ca+ac% c%a a & %# %#a ac% c% "a "aa* a*%& %& # # & (& (&#' #' +$# +$#(c (c# #'= '= +$&'&ac%#&' *a$ca'. F4. F4. V#cac #cac% % +$#+ +$#+%a %a & "a &*+$ &*+$&' &'a a ac% ac%a a "a ac% ac%% %a a & 0aa 0aa& &$> $>a a "&c&$a. F5. E%'&c%a & *b%#' & "a '%&$$a '&"a c# +#&c%a" +a$a &" &'a$ &'a$$# $#""# ""# & "a 0aa& 0aa&$>a $>a "&c&$ "&c&$a= a= ,(& 0&&$ 0&&$& & *a#$ *a#$&' &' c&$ c&$#' #' & $&c#"&cc% & "&c& -$&'ca.
DEILIDADES
D1. D1. a# a# +# +#&$ & &0# &0#c%ac c%ac% % & "#' "#' +$# +$#(c (c#$ #$&' &' -$& && a "#' "#' $&c#"&c#$&' "a %('$%a. D2. Ma&# $&+$#(c%#= +$#(c%#= 'a%a$%# a"%*&%c%# &?c%&& &" 0aa# "&c&$#. D3. I&%'&c%a # &?c%&& ca&a & -$># +a$a "a c#*&$c%a"%ac% & "&c& -$&'ca & c%(a&' "&aa'.
OPORTUNIDAD
O1. D%&$'%?cac% 0�$?ca & '(' &a'. O2. Ic$&*&# &" c#'(*# & +$#(c#' "c&#' %&$'%?ca#' c# *a#$ a"#$ a0$&0a#. O3. Ic$&*&# Ic$&*&# &" c#'(*# c#'(*# & +$#(c#' +$#(c#' "c&#' +#$ "#' +$#0$a*a' +$#0$a*a' & a'%' a'%'& &c c%a %a a"%* a"%*& &a a$% $%a a c#*+ c#*+& &'a 'ac% c% '#c% '#c%a" a"== "a %-( %-('% '% & "#' "#' b&&?c%#' &" c#'(*# & "a "&c& & %;#' &&'. O4. O4. Acc&'# Acc&'# a %c#' %c#' & *&$ca *&$ca# # &&$ &&$#' #' ,(& &*a &*aa a +$#(c +$#(c#' #' "c&#' %&$'%?ca#'.
AMENA!AS
A1. A"a '&'%b%"%a & "a &*aa & '(' +$#(c#' $&'+&c# a "#' +$&c%#'. A2. Oc($$&c%a & -&*&#' a($a"&' c#*# &" N%;#= -$%a&'= '&,(>a' #$#'= ,(& # +&$*%%$>a "a $&c#"&cc% & "a "&c& & '(' c&$#' & ac(*("ac%. A3. A %&" & c#*+&&c%a &&$a= a"#' %&"&' & c#$%b(c% a "a +$#(cc% & "&c& -$&'ca Caa= E'a#' U%#' #$#'.
ESTRATEGIAS OFENSIVAS
1. La a$%&a ca"%a & "#' +$#(c#' ,(& -ab$%ca c#*&$c%a"%a (%"% (%"%a a # # "a &c &c#" #"#0 #0>a >a & %'( %'(*# *#'' & a&c a&c(a (a# #'' c# c# "a ?a" ?a"% %a a & #-$&c&$ a" c"%&& ( b(& +$#(c#= a(*&a# a'> "a ?&"%a & "#' *%'*#' $&(c%&# "a %$#(cc% & (&#' c#*+&%#$&'. 2. "%&$a0# & '(' *a$ca' a ,(& "a *a$ca &' +#'%c%#aa & &" *&$ca# #& #+&$a= +(&& &'a$$#""a$ "a &c&'%a & c#*+$a a $a' & "a %&'%0ac% & &'c(b$%$ (&#' c"%&&'
ESTRATEGIAS ADAPTATIVAS
1. c# "a ""&0aa & +#ca &'c#"a$ '& +(&& %*+"&*&a$ &'$a&0%a' +a$a %c"(%$ +$#(c#' ,(& & &*+#$aa' #$*a"&' # %&& ac&+ac% & "#' c"%&&'. 2. c# "#' (&&' aac&' & "a c%&c%a *%ca "a *a$ca 0"#$%a +$#c&& a aa+ aa+a a$'& $'& & a" a" *a& *a&$a $a ,(& ,(& '(' '(' +$# +$#(c (c# #'' '%0a '%0a "#' "#' &' &' a$ a$&' &' & ca"%a ,(& "#' &?&.
ESTRATEGIAS DEFENSIVAS
1. (a &'$a&0%a & +$#*#c% '#'&%b"&= c$&a# $&"ac%#&' $&%(ab"&' c# '( c"%&&' a $a' & +$#*#c%#&' +&$# a&' ,(& ## *a&%&# a"#' %&"&' & %'+#%b%"%a a "# "a$0# ac# &" +a>'. 2. *a&&$ "a ca"%a &" +$#(c# c#*# &" '&$%c%#= a'> # ca&$ & (a c#-$#ac% -$#a" c# +#'%b"&' c#*+&%#$&'.
$. " FUER%A FUER%AS S DE PORTER PORTER 1.1 A*&aa' & (&#' c#*+&%#$&'
E" '&c#$ "c&# a *#'$a# ( c$&c%*%&# & : & "#' 8"%*#' a;#'= &'# +#$>a '&$ ( a"%c%&& +a$a &" %0$&'# & (&#' c#*+&%#$&'. S% &*ba$0#= G"#$%a= La%& N&'" '# "a' &*+$&'a' ,(& "%&$a &" *&$ *&$ca ca# & "c "c&# &#'' &$% &$%a a# #'' a %&" %&" ac% ac%# #a". a". P#'&& #'&& (a %& %&0$ 0$ac ac% % &$ &$%ca" %ca" 7&' &'& & &" a"* a"*ac& ac&a* a*%& %& # #= +$# +$#(cc (cc% %= = c#*&$c%a"%ac% %'$%b(c%). E' +#$ &'# ,(& "a a*+"%a $& & ac#+%# & "&c& -$&'ca +#$ +a$& & "a' a &%'&&' c#*+a;>a' "&c&$a' %*+#& (a ba$$&$a & &$aa *( %*+#$a&. E" &'a$$#""# & &c##*>a' & &'ca"a "a %&0$ac% ac%a &"a& & "a &*+$&'a G"#$%a S.A. 0&&$a #$a ba$$&$a & &$aa +(&'# ,(& %*+"%ca ( &-$&a*%&# %$&c# c# "a' (&a' &*+$&'a' ,(& '& a$$%&'0(& a c#*+&%$ c#$a "a' a &%'&&' &*+$&'a' ">&$&' &" *&$ca#. I0$& I0$&'a$ 'a$ a c#*+& c#*+&%$ %$ %$&c %$&ca*& a*&& & c# G"#$%a G"#$%a %#"( %#"(c$a c$a +#'&&$ +#'&&$ (a &'$(c($a & c#'#' a"a*&& &-&c%a &c#"#0>a & +(a= #b&&$ +$# +$#(c# (c#'' c# c# a"# "#' &' &' a$&' a$&' & ca"% ca"% a ,(& +(& +(&a a '&$ '&$ $&c##c%#' c#*# a". 1.2 R%a"%a &$& c#*+&%#$&'
Ac(a" Ac(a"*& *&&= &= "#' c#*+& c#*+&%# %#$& $&'' '# '# G"#$%a= G"#$%a= N&'" N&'" La%&= La%&= c# ( "%&$ "%&$a a0# 0# $&'a" $&'a"a a & & & "a +$%* +$%*&$ &$a a & &" *&$c *&$ca a# # & +$# +$#(c (cc% c% c#*&$c%a"%ac% & "&c& 7%('$%a"%aa= UBT -$&'ca). E$ E$a$ a$ & &" *&$ *&$ca# ca# +a$a +a$a c#*+ c#*+& &%$ %$ c# c#$a $a G" G"#$ #$%a %a +a$a +a$a &'+& &'+&$a $a$$ $&'("a#' +#'%%#' +(&& '&$ a"0# %->c%" & c#'&0(%$. S% &*ba$0#= (a &*+$&'a +#$>a c#*+&%$ & "#' '&c#$&' #& G"#$%a a8 # #*%a #a"*&&. U &&*+"# & &'# &' &" %0$&'# & P("+ 7& AEP AEPER ER)) & 2<<5 2<<5== ,(& ,(& %# %# $&$ $&$#c #c& &&$ &$ a ## ##'' '(' '(' c#*+ c#*+& &% %#$ #$&'= &'= %c"(&# G"#$%a. 7GLORIA 2<12)
1.3 P#&$ & &0#c%ac% & "#' c"%&&'
S&08 ( b"#0 ,(& '%0(% &-#c "a' ac%%a&' & G"#$%a & '(' +#ca' JE" +$%c%+a" c"%&& & "a E*+$&'a &' "a D%'$%b(%#$a Ec"('%a & P$#(c#' & Ca"%a 7DEPRODECA)= &*+$&'a &" G$(+# G"#$%a &ca &ca$0 $0a aa a & "a 0&' 0&'% % c#*& c#*&$$c%a" c%a" & "a C#*+ C#*+a; a;>a >a c# c# (a (a +a$%c%+ac% & 33.: & "a' &a'. D& ac(&$# a" c#$a# ,(& *a *a%& %&& &= = DEPR DEPROD ODEC ECA A %& %&& & "a #b"% #b"%0a 0ac% c% & %' %'$%b $%b(% (%$$ "#' "#' +$#(c#' & G"#$%a & L%*a a&*' & c#*&$c%a"%a$"#' & "#' &*' &+a$a*&#' &" P&$8. A ca*b%# & "# +$%*&$#= G"#$%a "& +a0a ( *## a"#$ & "a' &a' & "#' +$#(c#' %'$%b(%#'.K 7GLORIA 2<12). L#' L#' c"%& c"%&&' &' & &'& *&$ca *&$ca# # %&& %&& %c$& %c$&*& *&a a# # &" c#'(* c#'(*# # & "&c& &$%a#' a'%*%'*#= +$#(c# &" ca*b%# c("($a" +#$ c#'(*%$ +$#(c#' & *a#$ a"#$ ($%c%#a"= &" c"%&& a %c$&*&a# &" c#'(*# & #0($= (0#' ca$&'. P#'&&$ (a a"a a$%&a & +$#(c#'= *a$ca' +$&'&ac%#&' ac& ,(& G"#$%a +(&a ac&$ -$&& a "a &*aa & "#' c"%&&'. G"#$%a a+(&'a +#$ "a %&'%0ac% &'a$$#""#= "# c(a" "& +&$*%& %'&$a$ a" *&$ca# #&#'#' +$#(c#' & ca"%a +$&'&ac%. Ua &b%"%a & c(a# a "#' c#*+$a#$&' &' ,(& "a *a#$>a & +$# +$#(c (c# #'' ,(& ,(& c#*& c#*&$$c%a" c%a"% %a a G" G"#$ #$%a %a '# '# c#' c#'% %&$ &$a a#' #' & +$%* +$%*&$ &$a a &c&'%a= +#$ "# ,(& &" +$&c%# & '#' &b& a('a$'& a "a '%(ac% &c#*%ca +#">%ca &" +a>'. " #' +$#&&#$&' 1.! P#&$ & &0#c%ac% & "#' Ma Ma& &&$ &$ &" "%&$ "%&$a a0# 0# & &" *&$c *&$ca a# # '%0%? '%0%?ca ca ab& ab&$$ a"ca a"ca a a# # ( &"&a# +#&$ & &0#c%ac% +a$a c# "#' +$#&&#$&'. G"#$%a +#'&& ac(&$#' & 0$a&' #"8*&&'= "# c(a" "& +&$*%& #b&&$ &" *&#$ +$&c%# & "&c& -$&'ca. P#'&&$ (a %&$'%a 0�$?ca "& +&$*%& %'*%(%$ &" $%&'0# & &'aba'&c%*%&# & *a&$%a +$%*a. E" *&$ca# & +$#(c#' "c&#' &$%a#' '& ca$ac&$%a +#$ "a c#c&$ac% & +#c#' +$#(c#$&' "#ca"&'. D& ac(&$# a "a A'#c%ac% A '#c%ac% & Ga Gaa a& &$$#' L&c& &c&$$#' &" &" P&$8 &$8 7AGA 7AGALE LEP) P)== &%' %'& & *' *' & 4< &*+$&'a' & &$%a#' "c&#'= +&$# '# $&' "a' *' %*+#$a&' G"#$%a= N&'" La%&. A" '&$ G"#$%a &" c"%&& *' %*+#$a& & "a AGALEP '( +#&$ & &0#c%ac% &' ba#.
O$# -ac#$ %*+#$a& & c(a# a "a &0#c%ac% c# "#' +$#&&#$&'= &' ,(& #$# $#' +$%c $%c%+ %+a" a"&' &' +$#&& &&#$ #$&' &' & G" G"#$ #$%a %a '# '# &*+ &*+$&'a &'a' '(b'%%a$%a' a" 0$(+#= &c# ,(& "& a +&$*%%# "a %&0$ac% &$%ca" #b&&$ &c##*>a' & &'ca"a 7P#$ &&*+"# C#$"a'a W A$0&%a= P%" A%a W #"%%a= E*+ac S.A.). R&'+&c# & "#' +$#&&#$&'= &%'& "a "a&& a*&aa ,(& &" E'a# %&$&0a & -a#$ & "#' 0aa&$#' c(a# &%'a &'%#&'.
1." A*&aa & +$#(c#' '('%(#'
E" +$#(c# +$%c%+a" & G"#$%a &' "a "&c& 7& c(a",(%&$ -#$*a UBT= -$&'ca= &$& #$a') &' ( +$#(c# +$c%ca*&& %-a"ab"& & "#' #0a$&' +&$(a#'. S('%(%$ "a "&c& +#$ #$# +$#(c# +(&& ""&a$ a;#'= %c"('# caa'. S% &*ba$0#= "#' c#*+"&*&#' & ( &'a(# -a*%"%a$ 7&%&# c#*# &"&*&# %-a"ab"& a "a "&c&) $&+$&'&a $&+$&'&a ( *&$ca# &a#$ &a#$ +a$a "#' c#*+&%#$&' +a$a %$#(c%$ a '& (&#' +$#(c#' &" 0('# 0('# & "#' c"%& c"%&&' &' $&&*+ $&&*+"a "aa$ a$ "#' +$#( +$#(c# c#'' ,(& ac(a" ac(a"*& *&& & c#'(*&. P$#(c#' c#*# &" ca-= &" ,(&'# "a *a&,(%""a ,(&+a c#*# &&*+"#' & "# %c# a&$%#$*&&. A'%*%'*#= &b%# a "a %&$'%a & +$#(c#' ,(& #-$&c& G"#$%a= &' %->c%" ,(& (a &*+$&'a &$& a" *&$ca# & %$#(ca ( +$#(c# (&#.
III .
ESTRUCTURA URA DE DE LA LA EM EMPRESA ESA
1.1 ORGANIGRAMA Y DESCRIPCION DE FUNCIONES. FU NCIONES.
D%$&c.#$%# G&$&).& G&)&$a" A$&a /& A'&'#$>a V&).a'
F%)a)6a' 3 R&c($'#' P$#/(cc%# D%'.$%b(c% Ma$&.%)0 C#).ab%"%/ B(*a)#' ) #) a/
1.E'$(c($a F(c%#a" F(c%#a" G"#$%a G"#$%a S.A %&& %&& (a &'$(c &'$(c($a ($a &+a$ &+a$a*& a*& a"% a"%ac ac%# %# +#$ -(c%# -(c%#&' &' &b%# a ,(& '% b%& %&& a$%a' +"aa' & &" +a%'= & #a' +$#(c& &" *%'* *%'*# # +$# +$#(c (c# # 7 '% %-&$ %-&$& &c% c%ac ac%# %# ). A&*a A&*a'= '= a*b a*b%& %& &' b(& b(&# #
c#'%&$a$ ,(& G"#$%a S.A &' (a #$0a%ac% ,(& &'a & c#'a& $&#$0a%ac%#= $&#$0a%ac%#= +#$ "# ,(& '( ' ( &'$(c($a +(&& a$%a$. a$%a$.
2.D&'c$%+c%# & caa &+a$a*&#
D%$&c#$%# E' "a 0&$&c%a 0&$&c%a c##$+#$a%a= &" *a' a"# %&" & "a #*a & &c% &c%'%# '%#& &'' & "a #$0a #$0a% %a ac% c% == &'a &'a &' &'% %a a a &&$ &&$*% *%a a$$ a'(#' +($a*&& &'$a&0%c#' 7 *&a' a "a$0# +"a#) . S& (b%ca +#$ &c%*a &" %&" -(c%#a".
G&$& G&$&& & G&&$a G&&$a" " E" $&'+#' $&'+#'ab" ab"& & "&0a" & G"#$%a S.A. S.A. E$& E$& '(' -(c%#&' &'a "#' #b&%#' & "a #$0a%ac% "#' b&&?c%#' ,(& '& a"caa$a c# &""#'. A&*a'= ?a "a' &'$a&0%a' +a$a ( b(& '&$%c%# a'% c#*# &" c#$$&'+#%&& +$&'(+(&'# ,(& $&,(%&$& "a &*+$&'a. A&*a'= c#$#"a %&$'#' +$#0$a*a' & "a &*+$&'a= a'% c#*# a*b%& "#' %-&$&&' &+a$a*&#' ,(& "a c#*+#&. c#*+#&.
A$&a & A'&'#$%a A'&'#$%a E' &" a$&a &ca$0a &ca$0aa a & "#' &*a' "&0a"&' "&0a"&' & "a &*+$&'a aa"%a$ "#' +$#&c#' & ( c#$# *&%a# +"a#. V&a' S& b$%a %-#$*ac% '#b$& caa +$#(c# +$#(c# a&*a' '& a "a &0#c%ac% %$&ca c# "#' c"%&&'. T%&& c#*(%cac% c#'a& c# &" a$&a & +$#(cc% &" a$&a & ?aa' c#ab%"%a &b%# &b%# a ,(& '& &c&'%a 'ab&$ "a ca%a ca%a & +$#(cc% +$#(cc% %'+#%b"& %'+#%b"& +a$a "a &*%c% & "#' $&+#$&' & &a'. Ma$&%0 D&'&*+&;a ( $#" $#" &'ab"&c%# &$# &$# & "a #$0a%ac%= #$0a%ac%= '( "ab#$ &' *( %*+#$a& a ,(& a*%%'$a c##$%a ##' "#' &+a$a*&#' '(b#$%a#' & *a$&%0 c# ,(& c(&a GLORIA= a&*' & ?a$ #b&%#'= &'$a&0%a' +$#0$a*a ac%%a&' +a$a "#0$a$ "a' *&a' &'ab"&c%a' +#$ "a &*+$&'a= c# &" a+## & #a' "a' "a' $&a $&a'. '. A&* A&*'= '= '&"& '&"&cc cc%# %#a a &" %+# %+# & caa caa"" & %' %'$%b $%b(c (c% % 7c%$c(%#' +#$ "#' c(a"&' G"#$%a +#& a %'+#'%c% '(' +$#(c#' a '(' c#'(*%#$&' c"%&&')= &?& "#' #b&%#' +(b"%c%a$%#' c#*# '( &-&c%% &-&c%%a a &'%*( &'%*("a "a "a &*aa &*aa a $a' $a' & &a(' &a('%# %#'' &'(%#' & *&$ca#. E' ( $&a *( $&c##c%a & G"#$%a. R&c($ &c($'# '#'' B(*a B(*a# #' ' Eca Eca$$0aa 0aa & *a *a& &&$ &$ "a #$0a #$0a% %a ac% c% +$#(c%a= &?c%&& &?ca a+a$%$ &" ('# &" $&c($'# (*a#= 0&'%# &" $&c($'# (*a#. E 0&&$a"= '( ? '# "a' +&$'#a' '( -#$ -#$*a & $&"ac &"ac%# %#a a$' $'& & & &$# $# & "a #$0a #$0a% %a ac% c% == b('c b('ca a# # *a& a& &$ ( c"%* c"%*a a -a#$ a#$ab ab"& "& & $ab $aba a# #= a'% a'% c#*# c#*# a*b a*b%& %& &'a &'a$$$#"" $#""a$ a$ "a' "a' ab% ab%"% "%a a& &'' ca+a ca+ac% c%a a& &'' & caa caa (# (# & "#' "#' $abaa#$&' & "a &*+$&'a.
F%aa' C#ab%"%a A$&a *( %a*%ca &b%# a ,(& ,(& &b& *a *a& &&$ &$ $&"a $&"ac%# c%#& &'' *a' *a' # *&# *&#'' &,(%" &,(%"%b %b$a $aa a'' c# c# "a' "a' &*a &*a'' &+a$a*&#'. E""#= +#$,(& & &'a '& *a&a a'(#' &a*&&
%+# *#&a$%#= &" &'&*+&;# & caa &+a$a*&# '& *%& & "#' *%'*#' &$*%#'.
P$#(cc%# E' &" &+a$a*&# *a' %*+#$a& & "a &*+$&'a. E' #& '& a*%%'$a "#' $&c($'#' &c&'a$%#' +a$a "a +$#(cc%# & +$#(c#'. G"#$%a S.A %'+#& & (a 0$a a$%&a & +$#(c#' &c#' c# &c#"#0%a & +(a= "# ,(& "&' +&$*%& 0#a$ & (a 0$a ac&+ac%# +#$ '( ca"%a. P#$ &""#= # &' & &$a;a$ ,(& "#' &ca$0a#' & &'a a$&a '&a & "#' ,(& *a' &+&$%&c%a 0#a &$# & "a &*+$&'a. E $&'(*&= '( -(c%# &' b$%a$ &'ab%"%a & &" +$#c&'# +$#(c%#= c$&a# (a -#$a"&a +a$a "a &*+$&'a.
D%'$%b D%'$ %b(c (c%# %# T%&& %&& $&"a $&"ac% c%# # c# c# "a "#0% "#0%'% '%ca ca & "a &*+$ &*+$&' &'a. a. S& $&'+# $&'+#'ab 'ab%"% %"%a a +$%c%+ +$%c%+a"* a"*& && & & "a #+%*% #+%*%ac ac%# %# & %&*+# %&*+#'' & %'$%b(c%# %'$%b(c%# & "#' +$#(c#' +$#(c#' & G"#$%a S.A= a'% c#*# '( c(%a# & #+%*a' c#%c%#&'. E' ( ca'# &'+&c%a"= &b%# a ,(& '% b%& &' (a 0&$&c%a c#'%&$aa &$# &" #$0a%0$a*a & "a &*+$&'a G"# G" #$%a $%a S.A= S.A= &' &'a &' $&a"% &a"%a aa a &a* &a*& && +#$ +#$ #$a #$a &*+$ &*+$&' &'a= a= DEPRODECA PERU S.A= "a c(a" &' '(b'%%a$%a & G"#$%a. La c$&ac% & &'a &*+$&'a -(& +a$a %'*%(%$ "a ca$0a $%b(a$%a ,(& $&c%b>a G"#$% G"#$%a a S.A. S.A.== a ,(& ,(& a" c# c#a$ a$ c# c# ( #"( #"(*& *& c#' c#'% %&$a &$ab" b"& & & +$#(c#' &' &c&'a$%a (a &*+$&'a '(b'%%a$%a ,(& c#$%b(a a "a %'$%b(c% &?c%&& ,(& G"#$%a S.A. *a%&& %*+"aaa.
4. Aa"%'%' & "a E'$(c($a La &'$(c($a ac(a" &' "a a&c(aa &b%# a &" "%&$a0# ,(& *a%&& G"#$ "#$%a S.A a $a' & "#' a;#' a'> c#*# '( $+%a &+a'% c$&c%*%&# '( %c($'% & %&$'#' *&$ca#' *&$ca#' %&$ac%#a"&' %&$ac%#a"&' %*+"%ca ,(& "a &*+$&'a c(&& c# %&$'a' *&##"#0>a'= &'$a&0%a' &'$a&0%a' +"a&' +"a&' & acc% acc% +a$a +a$a "#0$a$ '( c#'#"%ac% & &" *&$ca# *&$ca# "c&#. "c&#. A' > *%'*#= #$a' &*+$&'a' +a$%c%+a&' & &" '&c#$= a" &&$ c##c%*%&# c##c%*%&# & ,(& G"#$%a S.A. &' "a (a & "a' &*+$&'a' *a' %*+#$a&' & &'& $(b$#= %&& c#*# %&$$#0a& 'ab&$ +#$ ,( &'a &*+$&'a %&& 0$a&' %#' c#*+&%%#' a "# ,(& #' R#$>0(& aa %# & (a &$&%'a $&a"% &a"%a a a +#$ +#$ ( %a$% %a$%# # %& %&$$ac% ac%# #a" a" ,(& (& ca"%a ca"%a &' "a ba'& & (&'$# %# %# a&*' a;a% ,(& "a &*+$&'a c$&c& 0$ac%a' a "a %#ac%. Ua & "a' &aa' ,(& *a&a G"#$%a S.A. &' "a c("($a c("($a #$0a%ac%#a" #$0a%ac%#a" ,(& %&& &'&*+&;a#= 'a c("($a &' #$%&aa a *a&&$ &" "%&$a0# & &" *&$ca#= &' +#$ &""# ,(& "a
&*+$&'a *(&'$a *(&'$a a0$&'%%a a0$&'%%a +#$ "#' $&'("a#' ,(& '& a +&$c%b%&#. P#$ #$# "a# G"#$%a &'a %'$%b(%a c#*# (a &'$(c($a F(c%#a" &b%# a '&$ (a &*+$&'a *( 0$a& ,(& c(&a c# +$#(c#' a &'ab"&c%#'.
1.2 MAPA DE PROCESOS
1. P$#c&'#' &'$a0%c#'
P"a P"a&a &a*% *%& &# # O+&$ O+&$ac ac%# %#a a" " P$#c P$#c&' &'# # # #& & '& 0&' 0&'%# %#a a ## ## "# $&"ac%#a# a "a c#*&$c%a"%ac%= +$#(cc%= $&c($'#' (*a#'= ?aa'= &c. C#*# '& #$0a%a$a caa $&a.
P"a P"a%?c %?cac ac% % E'$ E'$a a0 0%c %ca a P$#c P$#c&' &'# # & &" c(a" c(a" '& %& %&% %?c ?ca a "#' "#' #b&%#' & G"#$%a S.A +"a&a &'$a&0%a' +a$a $&a"%a$"#'
S%'&*a & G&'% I&0$a# P$#c&'# #& '& 0&'%#a ## "# $&"ac%#a# a ca"%a= '&0($%a= *&%#a*b%&&= $&'+#'ab%"%a '#c%a" & "a -b$%ca.
M&#$a M&#$a C#%(a C#%(a 7R&%'% 7R&%'% G&$&c%a") G&$&c%a") P$#c&'# P$#c&'# #& '& aa"%a aa"%a "a' *&#$a' ,(& +(&& +(&& &&$ &&$ G"#$%a S.A +a$a *&#$a$ *&#$a$ "a +$#(cc%
2. P$#c&'#' O+&$ac%#a"&'
C#*& C#*&$$c%a" c%a"% %ac ac% % V&a &a'' Ma$ Ma$& &% %0. 0. E'& E'& +$#c +$#c&' &'# # &' *( *( %*+#$ %*+#$a a& & &$# &$# & "a &*+$& &*+$&'a 'a +#$ &""# &""# a #b&%# #b&%# a$%#' a$%#' $&c##c%*%&#'
P$#(cc% & L&c& Ea+#$aa
P$#(cc% & &$%a#' & "a "&c&
D%'$%b(c% &" +$#(c#
3. P$#c&'#' & A+##
R&c($'#' B(*a#' P$#c&'# ,(& '& &ca$0a &" $&c"(a*%&# '&"&c '&"&cc% c% &" &" +&$' +&$'# #a" a".. A&* A&*a' a' & "a ca+a ca+ac% c%a ac% c% == &'a$ &'a$$# $#""# ""#== +$#*#c%= 0&'% &'&*+&;# & "#' &*+"&a#'.
L#0>'%ca Ma&%*%&# & "#' &,(%+#' +$#(c%#' & G"#$%a S.A= a&*' a&*' &" A"*ac&a*%&# A"*ac&a*%&# 7 I&a$%#) I&a$%#) '%'&*a' '%'&*a' 7+$#0$a* 7+$#0$a*a' a' &"&-#>a %+) ,(& -ac%"%a "a +$#(cc%# & "a &*+$&'a.
C#ab%"%a E'a#' ?ac%&$#= c#$#" & ac%%a&'= &c.
C#$#" & Ca"%a P$#c&'# ,(& "& a a"#$ a0$&0a# a" +$#(c#. +$#(c#.
1.3 INDICADORES DE LOS PROCESOS
I%ca#$&' & +$#c&'#' +$%c%+a"&' INDICARDOR DESCRIPCION FORMULA PRODUC PRO DUCCIO CION N DE Ca%a & Ca%a & LECBE (% (%a a&' &' ,(& ,(& '& (%a&'/a" a;# EVAPORADA &a'a a" a;#
PRODUCCIO PRODUC CION N DE Ca%a & Ca%a & DERI RIV VADOS DE (% (%a a&' &' ,(& ,(& '& (%a&'/a" a;# LA LECBE &a'a a" a;#
DISTRIUCION DEL PRODUCTO
D&&$*%a "a ca+ac%a $&a" ,(& +(&& $a'+#$a$ "a &*+$&'a & ba'& a '( +$# +$#(c (cc% c% #a".
N8*&$# & (%a&' & $a'+#$&/ca%a & +$#(c# ,(& +(&& *a&a$ caa ca*%
IMPACTO G"#$%a &' "a *a#$ &* &*a'a a'a# #$a & "&c& & &" +&$( &'# '& *%& 0$ac%a' a "a c#*+ c#*+a$a a$ac% c% & (%a&' a(a"&' +$#(c%a' La -(&$& c#*+&&c%a &$& *a$ca' 0&&$a (a &c&'%a & &&$ c"a$# "#' $&0%'$#' & +$#(cc% A" '&$ (a *a$ca ">&$ & &" +&$(= &'a ""&0a a ##' "#' "#' $%c $%c# #&' &'== # '& +#$ +#$>a >a "#0$ "#0$a$ a$ & # &&$ ( '%'&*a & $a'+ $a'+#& #& ,(& "# (&"a +#'%b"&
I%ca#$&' & +$#c&'#' & a+##
INDICARDOR RECURSOS BUMANOS
CONTROL CALIDAD
DESCRIPCION M%& "a ca+ac%a (*aa ,(& '& +#'&&
DE E' "a ca"%? ca"%?ca cac% c% ,(& '& "& a a" +$#(c# (a & "%'# +a$a '( c#*&$c%a"%ac%
FORMULA IMPACTO N8*&$# & N# '#"# ba'a c# &*+ &*+"&a "&a#' #' ,(& ,(& &&$ *(ca '# +a$& &" 0&& $abaa# $abaa# +$#c&'# '% '%# c# c# c# c#a$ a$ c# &'+&c% &'+&c%a"% a"%'a 'a'' & "#' '&c#$&' S& "& a$ ( Ua *&%a a"#$ 7A= = C= D= %& %&$ $ac ac%# %#a a"" & E) & "a &'ca"a & ca"%a +&$*%& a a"#$&' ,(& 0"#$%a +#'&& "a &'ab"&c&$'& &*+$&'a. c#*# ">&$ & &" '&c#$ & &" +&$(.
@. %b"%#0$a->a. 1. +//.*##0$a?a'.c#*/$aba#'1/+&$?"&*+$ +//.*##0$a?a'.c#*/$aba#'1/+&$?"&*+$&'a/+&$?" &'a/+&$?" &*+$&'a2.'*"X%44#L365* 2. +// +//.0$(+#0"#$%a.c#*/0"#$%aBISTORIA. .0$(+#0"#$%a.c#*/0"#$%aBISTORIA.*" *" 3. +//.0$(+#0"#$%a.c#*/0"#$%a.*" 4. +//.&,(%"%b$%(*.c#*.+&/G"#$%a.+- 5. +//'%a#0+&$(.b"#0'+#.+&/ 6. 1 +// +//.0$(+#0"#$%a.c#*/a"#$&'. .0$(+#0"#$%a.c#*/a"#$&'.*" *" . 2 +// +//.+&$("ac&a.c#*/2<13/<1/25/0$(+#0"#$%aa( .+&$("ac&a.c#*/2<13/<1/25/0$(+#0"#$%aa(a$aa a$aa *&#$a$'%'&*a&a0(a+#ab"&&*#c&"a"%b&$a/ @. 3 +//.'a&#"&$'.c#*.+&/ +// .'a&#"&$'.c#*.+&/%&.++ %&.++ #+%#Zc#*[c#&\%&Za$%c"&\%Z4310$(+#0"#$%a a0$#$($a"+$#(c&+aa"#&'-#$&'a"&'& (ac%+a\ca%Z45a0$#%('$%a\I&*%Z53 9. 4 +//.+%"a%a.c#*.b# 1<. 5 +// +//.0$(+#0"#$%a.c#*/a%*a/+$ .0$(+#0"#$%a.c#*/a%*a/+$#&&#$&'.'- #&&#$&'.'- 11. 11. 5 + +/ /// .0$( .0$(+# +#0 0"#$% "#$%a. a.cc#*/ #*/# #%c% %c%a a'. '.* *" 12. GLORIA S.A. 13. 13. 2<<3 <<3 Pa$& a$& 1 W# W#"' "'a a & Va"# a"#$&' & L%*a. %*a. L%* L%*a. C#'( '("a "a 16 & & ab$%" & 2<16. 14. ]+// +//.b".c#*.+&/%%/<<6166/2<<4<3261 .b".c#*.+&/%%/<<6166/2<<4<32616232@/MEMORIA32 6232@/MEMORIA32 2<<33232GLORIA45 2<<33232 GLORIA45 CONASEV2 CONASEV232<4<32 32<4<326.DOC 6.DOC^ ^ 15. 15. + +' '// //&' &'.' .'c$ c$%b %b. .c# c#*/ */# #c/ c/19 1951 515< 5<3 39/ 9/5@ 5@5 52@ 2@21 21G$ G$(+ (+#G #G"# "#$% $%a a G"#$%a 16. GLORIA 7b"#0'+#) 1. 2<<9 Competencia. C#'("a 29 & ab$%" & 2<16 1@. ]+//0"#$%a0$(+#.b"#0'+#.+&/2<<9/1
