VIDEO “LA META”
APRENDIZ: JENNIS MARIANA GALVIS GALVIS CURUBO
INTRUCTORA: ANGELA MARIA VARGAS VARGAS
GESTION EMPRESARIAL
SENA CEDE SAN JUAN DE DIOS SAN GIL 685857-2
VIDEO “LA META”
En e !"#e$ $%&e'!()$& *n$& (+$n,e+")"en,$& en *n( .%'"+(/ ( +*( 0(&( 0$' *n )$)en,$ +'1,"+$/ +*( &(!(+"3n #e0en#e #e &* 4e'en,e (& #e+"&"$ne& *e e e!e ( +(%$/ *"en #e&($',*n(#()en,e 0(&( 0$' *n( &e'"e #e &",*(+"$ne& *n 0$+$ #e&(4'(#(%e& N$ &$$ ( e)0'e&( e&,. ( 0*n,$ #e +e''('/ &* ()""( ,()%"n &e en+*en,'( en 0'$%e)(& #e%"#$ ( (& +$n&,(n,e& 0'e&"$ne& #e ,'(%($/ e& *n( .%'"+( )* #e&$'4(n"9(#(/ ( *e +$)$ e& #e e&0e'('&e &"e)0'e ( )($' 'e&0$n&(%""#(# #e *n( e)0'e&( &"e)0'e 'e+(e &$%'e e *e (#)"n"&,'( M"en,'(& e 4e'en,e/ (+e 0'.+,"+()en,e ,$#$ $ *e ,"ene ( &* (+(n+e “$ ")0$&"%e” 0('( &(!(' ( .%'"+(/ (0'en#e)$& )* !("$&(& e++"$ne& E !"#e$ “L( )e,(”/ 'e0'e&en,( ( *n( e)0'e&( en 0(',"+*(' 0e'$ ( ( !e9/ 0('(#3"+()en,e/ 0*e#e &e' +*(*"e' e)0'e&( *%"+(#( en e )*n#$/ 'e;e( ( &",*(+"3n #e *"ene& ,"enen %($ &* )(n#$ ( +$n#*++"3n #e *n( $'4(n"9(+"3n/ "n#e0en#"en,e)en,e #e ,"0$ *e &e ,'(,e E 0'$,(4$n"&,(/ en 0'")e'(/ e& e e&,e'e$,"0$ #e 4e'en,e *e %(&( &$()en,e &* 4e&,"3n en "n#"+(#$'e& 0e'#"en#$ #e !"&,( e +$n,e<,$ &"n +$n$+e' +*. e& e !e'#(#e'$ $%e,"!$ 0$' e +*( e<"&,e *n( $'4(n"9(+"3n +$n =ne& #e *+'$ S* e&,"$ 4e'en+"( e&,. %(&(#$ en !($'e& ,'(#"+"$n(e& #e 0e'+e0+"$ne& 0e'#"en#$ #e !"&,( ,$#$& $& &*+e&$& "n,e'n$& *e (+en *e ( $'4(n"9(+"3n (!(n+e (+"( &* 0'$0"$ =n Un( $'4(n"9(+"3n/ ne+e&",( (*)en,(' ( (%""#(# #e (0'en#e' &$%'e &1 )"&)( (+e' *e $ *e (0'en#( &e( ee+,"!$ 0('( 4*"(' &* #e&(''$$ S"n e)%('4$/ 0$#e)$& #e+"' *e e 0'$,(4$n"&,(/ &*0$ )(ne(& ( &",*(+"3n/ (*n*e en $')( +(&*(/ 0"#"3 (*#( en e )$)en,$ ).& #"1+" 0('( &* e)0'e&( C$n (*#( e<,e'n( +$n +('"#(#/ en +*(n,$ ( $%e,"!$ ( +$n&e4*"'/ 0*#$ 'e!e',"' *n( &",*(+"3n $4'(n#$ 0(&(' en 0$+$ ,"e)0$ #e *n( +'"&"& ( *n e&,(#$ )* (!$'(%e 0('( ( e)0'e&( B.&"+()en,e/ 'e("93 *n +()%"$ en &* $')( #e (+,*(' 0en&('/ (+"en#$ ( *n +$&,(#$ $& ),$#$& ,'(#"+"$n(e&/ $ )e$' #"+$/ +$)%"n(n#$ ),$#$& ,'(#"+"$n(e& 0e'$ (n("9(#$& #e&#e $,'( 30,"+( L( #e &e' 'en,(%e >"n()en,e/ e 0'$#*+"' *n +()%"$ e&,(/ en (& 4(n(& #e "n,en,('$/ &(%e'$ "#e'('/ *%"+(n#$ +(#( +$&( en &* *4('/ "n!$*+'('&e )$!""9(' ( ,$#$& $& 'e+*'&$& #e ( $'4(n"9(+"3n ( ,'(!& #e *n( !"&"3n +$)0(',"#( ?(%()$& #e ,$#$& $& 0'$%e)(& +$n;"+,$& 0$' $& *e ( #e 0(&(' e #"'e+,$' #e *n( .%'"+( *e e&,. ( 0*n,$ #e *e%'(' 0('( *e ( e)0'e&( ( ( *e 0e',ene+e n$ 0('e #e=n","!()en,e ( 0'$#*++"3n +"e''e ( .%'"+( +$n e$ #e&0"#( ( ,$#$& $& ,'(%((#$'e& De%e)$& #e (0'en#e' *e ( ,$)(' #e+"&"$ne& 0$#e)$& e*"!$+('n$& 0e'$ +$n e$ e&,()$& (''"e&4(n#$ 4(n(n#$ ( )"&)$ ,"e)0$/ e<0e'"en+"(/ (n."&"& +$n e$ 0$#e' +*)0"' +$n (& )e,(& *e n$& &e(n 0(n,e(#(&
P$#e)$& (0'en#e' ( ,'(!& #e +$&(& &en+"(& +$)$ $ (0'en#"3 e 0'$,(4$n"&,(/ +$n $& ()"4$& #e &*& "$& M*+(& !e+e& n$ !()$& ( en+$n,'(' ( 'e&0*e&,( ( ( 0'")e'(/ ( *e &e4*"' *n 0'$+e&$/ &e4*"' %*&+.n#$(& E !1#e$ )*e&,'( *e e 4(n(' #"ne'$ 0*e#e &e' &3$ *n( 0(',e #e $& $%e,"!$& #e *n( e)0'e&( 0e'$ ,()%"n e& ")0$',(n,e ,$)(' en +*en,( ( (+,$' *)(n$/ ( *e &"n ( (*#( #e e&,e/ e 4e'en,e n$ *%"e'( +$n&e4*"#$ ( )e,( *e &e e 0(n,e$ #e 0'$#*+"' en,'e4(' en e ,"e)0$ (+$'#(#$ +$n e +"en,e M*+(& e)0'e&(& $ en #1( e&,.n ,(n en+()"n(#(& ( 4(n(' #"ne'$ *e n$ ,$)(n en +*en,( ( &*& e)0e(#$&/ &"en#$ e$& e 0'"n+"0( "n&,'*)en,$ *e ,"ene +*(*"e' $'4(n"9(+"3n 0('( e $4'$ #e e&( )e,( L$ ).& ")0$',(n,e e& ,'(%((' 0$+$ ( 0$+$ en ,$#(& (& .'e(& #e $0$',*n"#(# *e 0*e#( ,ene' *n( $'4(n"9(+"3n 0('( *e *n( !e9 *e ,$#(& (& .'e(& #e ( e)0'e&( ,'(%(en en (')$n1( &e 0*e#( e4(' ( ( )e,( 0(n,e(#( en *n 0'"n+"0"$ ( '(93n #e &e' #e +*(*"e' e)0'e&(/ e ,ene' 4(n(n+"(& A4$ *e +$n&"#e'$ )* ")0$',(n,e/ e& e #e +*e&,"$n(' ,$#(& (& +$&(& *e 0(&(n en e )*n#$ (n("9('(&/ e&e 0'$%(%e)en,e 0*e#$ &e' *n$ #e $& +*(n,$& 0(&$& *e ,e e!en ( <",$ Un ee)0$ +('$ 0('( ( +(!e #e <",$ e& e ,'(%($ en e*"0$ C*(n#$ ).& e)0e(#$& #e ( e)0'e&( &e *n"e'$n ( 'e&+(,e #e ( +$)0(@1(/ *e #e 4'(n (*#( 0('( e Se@$' ( *e/ &" #$& )en,e& 0"en&(n ).& *e *n(/ ")(41n(,e ,'e&/ +*(,'$ $ ).&/ ( +(0(+"#(# &e'1( (!$'(%e e 0'$4'e&$ #e )*+( (*#(/ &e #e%en e&+*+(' ).& "#e(& #e &*& +$e4(&/ #e%"#$ ( *e )*+(& "#e(& (0('en,e)en,e (%&*'#(& 0*e#en &e' ( &$*+"3n ( *n 0'$%e)( $ *"9.& ).& P('( (!e'"4*('$/ &e #e%e e&+*+(' ( ( 4en,e e!(*(' ( &",*(+"3n &"n *"+"$& (0'e&*'(#$& %(&(#$& en &*0$&"+"$ne&/ &$%'e ,$#$ #(' +'#",$ ( (*e$& *e 'e()en,e )e'e+en/ (#e).&/ *"en ).& 0*e#e &$*+"$n(' e 0'$%e)( #e *n( e)0'e&(/ &" n$/ &*& 0'$0"$& e)0e(#$&/ *"ene& ,'(%((n #1( +$n #1(/ &(%en +(#( 0(&$ *e #e%e &e4*"'&e/ (& ,+n"+(&/ $ *e e& (+e (,(/ e<+*&"!()en,e ,$#$/ ,en"en#$ ( *n 0*n,$ #e !"&,( ).& &"&,e).,"+$ (*#( ( #(' &$*+"3n ( $& 0$&"%e& 0'$%e)(& *e &e en+*en,'(n 0'$%(%e)en,e )* e&+$n#"#$&/ ).& ( &* 0e&(' &e #e&+*%'en n*e!(& +$&(& E 0e'&$n(/ 0('( +*e&,"$ne& #e ,'(%($ #e%en 0'")e'()en,e/ &en,"'&e ( 4*&,$ +$n &* ,'(%($ 0('( &e' 0'$#*+,"!$/ ( *n( 0e'&$n( *e n$ e 4*&,( $ *e (+e ,e')"n( (+"en#$ (& +$&(& )(/ )(& &"n en +()%"$ &" ( e)0'e&( ,e #( "n+en,"!$&/ 0*e#e& $4(' *e &e ,'(%(e +$n )($' e=+"en+"(/ (( )($' ,"e)0$ #e en,'e4(/ )($' '(0"#e9 &$%'e ,$#$ +$n )($' +("#(# C$n&"#e'$ *e e 0'$%e)( *e ,en1( ( e)0'e&( e'( *e #(%( 0$' &en,(#$ (& e&,(#1&,"+(& $& n)e'$& n$ e'( &$$ en $ *e #e%1( en$+('&e 0('( (+e' ( &* e)0'e&( ).& 0'$#*+,"!(/ (%1( #e)(&"(#(& !('"(%e&/ +$)$ ( 'e#*++"3n #e +$&,$&/ #e%1( &e' +$)0e,","!$ 0('( $4'('$/ ,ene' *n #e&e)0e@$ 4$%( 0('(
,ene' *n "n+'e)en,$ #e 0'$#*+,"!"#(# (&1 )"&)$ )"n")"9(' $& '"e&4$&/ ( 0'e4*n,( e& C3)$ $4'('$ / ( 'e&0*e&,( e& )* &en+"(/ 0e'$ e'( #"1+" 0('( e !e'( 0$'*e C*. e'( &* !e'#(#e'$ $%e,"!$ / +'e$ *e n" &"*"e'( &e (%1( e+$ e&e +*e&,"$n()"en,$ ( e )"&)$/ +*. e'( ( )e,( *e 0e'&e4*1(/ +("#(#/ e=+"en+"(/ $ *e e4$ ( &* +$n+*&"3n e& *e 0('( ,$#(& e)0'e&( e'( 4(n(' #"ne'$/ 0e'$ 'e()en,e e'( e&$/ $ +'e$ *e 0('( e4(' ( e&( )e,(/ 0'")e'$ &e #e%1(n &e4*"' (4*n$& 0'$+e#")"en,$&/ n$ 0*e#e& 4(n(' #"ne'$ &")0e)en,e 0$'*e &"/ ( $,'$& (+,$'e& *e 0*e#en (+e' *e e4*e& ( e&$/ $ *e #e%1( (+e' e'(/ #e&#e *n 0'"n+"0"$ 0(n"=+(' e *n+"$n()"en,$ #e &*& ne4$+"$& en $+(&"$ne& (#e(n,('&e ( *,*'$ 0('( e!",(' &*+e&$& #e&(4'(#(%e& / +$)$ e&e *,").,*) #e )e&e& *e e #"e'$n/ 0*e#e &$n(' ")0$&"%e/ "n+*&"!e $ $ e4*e ( 0en&(' 0$'*e #e%e)$& e&0e'(' (&,( e ,")$ )$)en,$ 0('( (+e' (4$ A4$ *e )e 0('e+"3 )* "n,e'e&(n,e *e ( )(ne'( en *e e 4e'en,e &e "9$ #e)(&"(#$ #e0en#"en,e #e &* ,'(%($/ en #$& +*e&,"$ne&/ ,(n,$ +$)$ 0('( $4'(' &(!(' ( &* e)0'e&( +$)$ e #e0en#e' ,(n,$ #e $& +$n&e$& #e &* (n,"4*$ 0'$e&$' “ e& *n $)%'e &(%"$ / 'e()en,e &(%e $ *e (+e +3)$ (+e'$/ e )*e&,'( ( e 0'$,(4$n"&,( *n( )(ne'( #"e'en,e #e !e' &* e)0'e&(/ n$ ,(n,$ +$)$ *n( &")0e e&,'*+,*'(/ &" n$ *e e (+e !e' /&" en !e'#(# e&,. $4'(n#$ (4$/ &" +*)0e +$n ,$#$& $& 0('.)e,'$& e&,(%e+"#$&/ n$ e #( ,$#(& (& 'e&0*e&,(& ( &*& 0'e4*n,(&/ &" n$ *e %*&+( ( )(ne'( #e *e 0*e#( !e' $ *e &e e&,. (+"en#$ )(/ 0e'$ &$%'e ,$#$ *e &e %(&e en &* 34"+(” Un$ #e $& en3)en$& *e (0('e+e 0('( )e$'(' e 4(&,$ $0e'(,"!$ &$n “$& e+$& #e0en#"en,e&” $& +*(e& &*0*e&,()en,e &e 'e=e'e ( *n e+$ $ *n( &e'"e #e e+$&/ *e &e e!(n ( +(%$ (n,e& #e *e $,'$ 0*e#( +$)en9('/ e&,$ *"e'e #e+"'/ *e e&,e #e0en#e'. #e $& (n,e'"$'e& ( E &e4*n#$ en3)en$ *e &e 0'e&en,( e& e ()(#$ “;*+,*(+"$ne& e&,(#1&,"+(&”/ (4*n$& ,"0$& #e "n$')(+"3n &e 0*e#en #e,e')"n(' +$n 0'e+"&"3n +$)$ e&,. e ee)0$ #e 'e&,(*'(n,e/ e&,$ &e e4( ( &(%e' ( +(n,"#(# #e &"(& *e ,en4(/ 0e'$ 4ene'()en,e &e #e%e (+e' *n( "#e( #e +*(e& &e !(n ( %(&(' en ( e<0e'"en+"( En +$n+*&"3n/ ( )e,( n$ en&e@( *e n$ e& +*e&,"3n #e &*e',e e &" n$& !( %"en $ &"n n$& !( )( &"n$ *e ,$#$ e& *n 0'$+e&$ e&,e ( &* !e9 ,"en#e ( )e$'(' $ e)0e$'('/ 0e'$ &" &e *"e'e (+(n9(' (4n $%e,"!$/ &e #e%e #e (0"+(' en ,$#$& &*& 0'$+e&$& #e )e$'( +$n,"n*( #e&#e n*e&,'(& 'e(+"$ne& 0e'&$n(e& (&,( en n*e&,'(& 'e(+"$ne& (%$'(e& I#en,"=+(n#$ +*(e& &$n n*e&,'$& +*e$& #e %$,e(/ +$)$ e)$& e4(#$ ( e$& +$)$ #e&(+e'n$& #e e$& ,$#$ e& *n 0'$+e&$ #e )e$'( +$n,"n*( M.& (. #e (4*n(& #"e'en+"(& *e n$ )$#"=+(n ( e&en+"( #e )en&(e/ )*e&,'( #e )(ne'( +('(+,e'1&,"+( ( &",*(+"3n *e &e 'e;e( en *n(
$'4(n"9(+"3n +*(n#$ e&,. ( %$'#e #e e<,"n4*"'&e S"n #e(' #e )$&,'(' *e *n "n#"!"#*$ n$ &$()en,e ,"ene *n( !"#( 0'$e&"$n( $ ()""('/ &"n$ *e ,$#$ e&,. 'e(+"$n(#$ 'e*"e'e *n *&,$ e*""%'"$ T()%"n e& +"e',$ *e en $& 0e$'e& )$)en,$& e& ne+e&('"( ( =4*'( #e *n 1#e' *e &e0( ,")$ne(' en ( ,$')en,(/ 0$n"en#$ &e'en"#(#/ +('"#(# *e 0e')",( '$)0e' +$n !"e$& )",$& *e (n e!(#$ ( ( $'4(n"9(+"3n (&,( &* e&,(#$ (+,*( Pe'$/ n$ e& )en$& +"e',$ *e *n (#)"n"&,'(#$' #e%e 'e*n"' e&,$& !($'e& e!('$& ( ( 0'.+,"+( #"('"()en,e L$4'(n#$ "nn$!(+"3n )e$'( +$n,"n*( >"n()en,e/ +$"n+"#$ *e *n( $'4(n"9(+"3n e<",$&( n$ &$()en,e *n+"$n( 0$' &*& 1#e'e&/ &"n$/ 0$' e&*e'9$ )(n+$)*n(#$ #e ,$#$& &*& +$)0$nen,e& "#e'(#$&
