Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore

ACKNOWLEDGEMENT

The entire purpose of this industrial visit would be incomplete if I forget to mention the valuable contribution presented in form of suggestions and advices from all my well-wishers. A successful educational trip is the fruit for the efforts of the teamwork along with the co-ordination of allied people, and without which this trip and the report would have not been a reality. I would like to express the deep sense of gratitude for our respec respected ted HOD Dr. U. Bhojanna. for for prov provid idin ing g us an opportunity to allow us for the trip and to fulfill our cherished desire of reaching our goals. Even after presenting this report I will not be able to fill the debt of gratitude that our respected pri princ ncip ipal al and and belo belove ved d facu facult ltie iess have have bare bared d up upon on us, us, thei their r unmatchable patience and all the hard work that have taken for the purpose of this report cannot be explained from any words of this language.

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CONTENTS 1. Introduction Introduction of the tour Objective of the visit 2. Company Comp any Profile Pro file Coca-Cola Company Introduction to Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore Information: Plan layout Product line System in place Production and Operation Management

Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore

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Packaging and Warehousing Procurement of raw material Distribution system Pricing 3. Conclusion and suggestion 4. Reference

1. INTRODUCTION A Report on ‘Hindustan Hindu stan CocaCo ca- Cola Bevera Be verages ges Pvt. Ltd., Lt d., Bida Bidadi di , B Ban anga galo lore re :

Our Our trip trip bega began n in the the afte aftern rnoo oon n of 22 22nd nd Sept Septem embe berr 20 2011 11 Thursday. We were 56 students and two faculties for guidance. Our journey started at 2:00 P.M. We were very much excited to see the company and to know how they produce their product. Around 3.30 we have reached our destination. We all have dressed according to their prescription in which wearing shoes was necessary for the safety purpose. Our hearts were palpitating to see the plant. We all assembled in a room where an employee of Coca-Cola Industry has


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mentioned the information regarding safety to make our visit peaceful and to reach our expected satisfaction.

Objecti Obj ective ve of the th e visit vi sit The main objective of our industrial visit is to understand how the management is being practiced in Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore. Our main focus is on the the prac practi tica call appl applic icat atio ion n of mana manage geme ment nt prin princi cipl plee in real real bus busiines ness scen cenari ario. We are are her here to see ho how w the the peop peoplle at Hindusta Hindustan n Coca- Cola Beverages Beverages Pvt. Ltd., Ltd., Bidadi, Bidadi, Bangalore Bangalore manage their operations, resources, the demand and supply of


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the the prod produc uctt i.e. i.e. the the mana manage geme ment nt of 3M 3M’s ’s:: Man, Man, Mo Mone ney y and and Material.

2. COMPANY PROFILE Coca-Co Coca -Cola la Compan Com pany y:

‘John Syth Pemberton’ first introduced the refreshing taste of cocacola in Atlanta, Atlanta, Georgia. Georgia. It was of 1886 when the pharmacist concocted caramel-colored caramel-colored syrup in a three-legged brass kettle in his backyard. He first ‘distributed the new product by carrying CocaCola in a jug down the street to Jacob’s pharmacy. For five cents, consumers could enjoy glass of Coca-Cola at the soda fountain. Whether by design or accident, carbonated water was teamed with the new syrup, producing a drink that was proclaimed “Delicious and Refreshing”. Dr. Pemberton’s partner and bookkeeper, Frank M. Robinson suggested the name and penned ‘Coca-Cola’ in the unique flowing script that is famous worldwide today. In 1886 sales of Coca-Cola averaged nine drinks per day. That first Dr. Pemberton sold 25 gallons of syrup syrup,, shippe shipped d in bright bright red wooden wooden kegs. By 1891 Atlanta entrepreneur Asa G. Candler had acquired complete


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owne owners rshi hip p of the the Coca Coca-C -Col olaa bu busi sine ness ss.. With Within in four four year yearss, his his merchandising flair helped expand consumption for $ 25 million. Robert Robert W. Woodruff Woodruff became president president of the Coca-Cola Coca-Cola Company Company in 1923, and his more than six decades of leadership took the business to unrivaled heights of commercial success. In 1893, CocaCola was registered with the trademark office followed by “ Coke” in 1945. In 1954 Frank Harold first brings Coca-Cola in India. Toda To day y Coca Coca-C -Col olaa is best best kn know own n and and most most admi admire red d trad tradem emar ark, k, recognized by more than 90% of the world’s population.

Company profile Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bang Bangal alor oree: The plant is situated at the scenic and peaceful environs of Bangalore, just 15-20 Km from Bnagalore City. The RGB line was a proud addition to the plant, in March 2000. Spread over 25 acres the plant is the only one with canning facilitiies for Coca-Cola in Iinda.

PLANT LAYOUT: Thee Plan Th Plantt Ly Lyt. t. Foll Follow owed ed in Hind Hindus ustan tan Coca Coca-- Cola Cola Beve Be vera rage gess Pvt. Pvt. Lt Ltd. d.,, Bida Bidadi di,, Bangal Bangalor oree is cellular ., where the cells functions somewhat manufacturing lyt ., like a product lyt., within a larger shop or process lyt. Manu Manufa fact ctur urin ing g of Coca Coca-C -Col olaa Pet, Pet, wash washin ing g as well well as inspection of Coca-Cola bottles and filling of bottles, pet and can line too occurred under straight line lyt.


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Howe Howeve verr wate waterr trea treatm tmen entt and and syru syrup p form format atio ion n take takess place in different cells. Where raw materials are feeded in to various machines to get the end product. PRODUCT LINE: Hind Hi ndus usta tan n Co Coca ca-- Co Cola la Be Beve vera rage ges s Pv Pvt. t. Lt Ltd. d.,, Bi Bida dadi di,, Ba Bang ngal alor ore e,

is a manfacturing plant. It has three product line: RGB, Pet and Can. Now the Pet and RGB are running. Following are are the the majo majorr bran brands ds prod produc uced ed in vari variou ouss pack pack size size:: Coke Coke,S ,Spr prit ite, e,Fa Fant nta, a,Li Limc mcaa and and Kinl Kinley ey soda soda(R (Rec ecen entl tly y launched of 200 ml.). The production facility of plant is capable of producing 36,000 RGB cases/day and 66,000 Can cases/day. The plant is equipped with sophisticated & imported Quality'. Manufacturing Manufacturing facilities to sustain 'Symbol of Quality'.

SYSTEMS IN PLACE: believe in systems as it inhales constraints & exhales Customer & Consumer satisfaction. Thee Plan Th Plantt has has Impl Implem emen ente ted d "The "The Coca-Cola Quality Quality System" System" (TCCQS) which is a Quality Management System practiced by all the Bottling plants across the world. Present TCCQS Evolution 3 encompasses both External & Stringent Internal Quality Management Systems. A surveillance audit for all the above systems is being carried out at regular frequencies & Plant has successfully cleared all the audits audits till date. eKO (The Coca Cola Environmen Environmental tal Manageme Management nt Hindustan Hindu stan Coca- Cola Beverages Beverages Pvt. Ltd., Bida Bidadi, di, Banga Bangalore lore


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Syste System), m), eSLP eSLP (Envi (Environ ronmen mentt Safety Safety & Loss Loss Preve Preventi ntion) on),, WRM (Water Resource Management), EMS (Energy Management System), Waste Management, Waste water Management etc. are in practice. These above mentioned Internal QM Systems have been implemented for achieving the continual improvement which will be audited internally to identify further areas of Continual Improvement.

PRODUCTION AND OPERATION MANAGEMENT: The production process can become clearer from the following diagram Hind Hindus usta tan n Coca Coca-- Cola Cola Beve Bevera rage gess Pvt. Pvt. Ltd. Ltd.,, Bida Bidadi di,,

Bangalore has its own water treatment plant where water is

imported from the water tanks situated 3km far from the plan plant. t. The water water recei receive ved d is treat treated ed scien scientif tifica ically lly for the manufacturing process as well as for washing the bottles


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.

Water filter-1

Water filter-2


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Manufacturing of syrup: Highest quality refined sugar is mixed with treated water to form simple syrup which is pumped through filter to ensure its purity and clarity. Carbonated filter paper is used for this purpose. At this stage different proportion of sugar is added for manu manufa fact ctur urin ing g the the syru syrup p of conc concer erne ned d drin drink k like like;; coke coke,, sprite, sprite, fanta fanta etc. etc. Distincti Distinctive ve blend blend of ingredien ingredients ts are mixed mixed with syrup to form Coca-Cola syrup. Now this syrup is pumped to the De-Aerator Proportioner Cooler carbonator where a proportionate amount of de-aerate water is mixed which which is furthe furtherr coole cooled d and carbona carbonated ted.. Now Now the syrup is ready for filling.

Manufacturing Manufacturing of Coca-Cola Pet bottles:

Test tube to manufacture pet

The picture shown in the above is the test tube kind of structure which is used as a raw material for making pet bot bottl tles es.. Th Thee abov abovee show shown n tube tube will will be deve develo lope ped d into into a bottle of 1.25 liter with the help of several advanced machines as shown and wrapped with label.


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The filled coca cola bottle will appear like as shown before.

Filling of pet occurs at low temperature, so once the bottle comes out after labeling it has to pass through a warming mach machin inee whi which ch brin brings gs it to room room temp temper erat atur uree . PACKING AND WAREHOUSING:

The bo The bott ttle less fill filled ed are are furt furthe herr move moved d to pack packin ing g plac placee where it is packed in carton boxes. At a time 36 units are packed in 3 boxes. Each box contains 12 units. These box boxes es are are furt furthe herr sent sent to the the dist distri ribu buto tors rs,, if no nott then then stored in store room at room temperature PROCUREMENT OF RAW MATERIAL:


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Mainl Mainly y they they procu procure re their their raw materi material al from from Pune Pune and Chennai. DISTRIBUTION SYSTEM:

Coca-Cola has more than 50 bottling unit in India. Its regional office is situated at Haryana, Mumbai and Hyderabad. Marketing offices are situated at Haryana and Arunachal Pradesh. Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore mainly satisfies the customers of Bangalore. PRICING:

Pricing of the coca-cola bottles are done through all the cost costss asso associ ciat ated ed,, i.e. i.e. op oper erat atio ion nal cost costs, s, sell sellin ing g and distribution costs, etc. Then the profit margin is also added to the price of the units, and then the transportation costs are added so that it becomes what we get as the ex-showr ex-showroom oom price. price. This price price differs differs from place to place because there is different transportation transportation costs directly associated with it.

CONCLUSION AND SUGGESTION It was was very very exci exciti ting ng to visi visitt Hind Hindus usta tan n Coca Coca-- Cola Cola Bevera Beverages ges Pvt. Pvt. Ltd., Ltd., Bidadi Bidadi,, Bangal Bangalore ore.. We have have seen seen


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how the management functions are practiced. It was a great experience to go there and get a practical touch with the theory and concepts what we have studied in books. We can conclude that since Coca-Cola has a good image attached to it and hence it should maintain its image, image, because because today’s today’s scenario people are very much conscious of their health and look for the value of their money. Hence with such a great brand name established for them is a real advantage for them and with this they can reach to new heights.

References

1.

The God Country and Coca-Cola(Mark pendergrast)

2.

www.foodbevarages.com

3.

www.hccbl.com


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4.

www.indusriesinindia.com

5.

http://www.coca-colaindia.com/


Hindustan Coca- Cola Beverages Pvt. Ltd., Bidadi, Bangalore

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