Business Plan
Yozens Yogurt Franchise Purchase Deepika Gulati & Kanika Bhutani -‐ Funding Request: $110,000.
300 Roseland Rd. East, Ajax, Ontario L1Z 0K4 Y o z e n s C o r p .
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Disclosure Notice Please note, the business plan below is a summary of all the plans created by the buyers of a franchise called Yozens. These individuals have written this document with the purposes of obtaining a loan/grant. The business plan only discusses Yozens, no other businesses are discussed here. All data and research is specifically relative to Yozens and its industry/market. Any time this business plan includes the words, “we”, “the company”, “us”, “the Yozens family”, “Yozens”, “the owners”, and so on – it is to describe the company as Yozens. There are no other companies being described here or any other entities involved in this business venture. Furthermore, this business plan is to be read by only one person, this person is the holder of this business plan at the moment as the owner(s) of this business plan granted explicit permission that is valid and ready for verification. Thank you.
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Table of Contents Company Acquisition Description ............................................................................. 5 Business Feasibility ..................................................................................................... 5 Products and Services ................................................................................................ 6 Target Market ............................................................................................................. 6 Marketing Strategies ................................................................................................... 6 Management Strategies .............................................................................................. 6 Competitors ................................................................................................................ 6 Location ...................................................................................................................... 7 Key Benefits ................................................................................................................ 7 Brand Advantages and Testimonials .......................................................................... 7 Risks and Risk Mitigating Milestones ......................................................................... 7 Suppliers ..................................................................................................................... 8 A. COMPANY DESCRIPTION ............................................................................... 10 BUSINESS FEASABILITY ...................................................................................................................................... 10 B. PRODUCTS AND SERVICES ............................................................................. 10 C. TARGET MARKET .............................................................................................. 11 D. MARKETING STRATEGIES ............................................................................... 13 E. MANAGEMENT STRATEGIES ............................................................................ 13 F. COMPETITORS .................................................................................................. 13 SWOT Analysis of Menchie’s ................................................................................................................................. 14 SWOT ANALYSIS of Yozens ................................................................................................................................... 15 G. LOCATION ....................................................................................................... 17 H. KEY BENEFITS ................................................................................................... 19 BRAND ADVANTAGES AND TESTIMONIALS ........................................................................................ 20 I. RISK MANAGEMENT ......................................................................................... 20 J. SUPPLIERS .......................................................................................................... 20 J. FINANCIAL PROJECTIONS .................................................................................. 21 CASH FLOW ................................................................................................................ 21 Balance Sheet ............................................................................................................ 22 Cost of Goods Sold and Sale Price .............................................................................. 24 Operating Cash Flow .................................................................................................. 25
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Yozens - Executive Summary Company Acquisition Description How is the acquisition process going to evolve? Yozens is Not Your Everyday Yogurt Franchise. In a relatively short span, Yozens has gained popularity for “taking every ingredient into consideration” while crafting their premium frozen yogurt. Current buyers, Deepika Gulati & Kanika Bhutani, are looking at purchasing the franchise in its entirety. Furthermore, Yozens has one location in Ajax, the start-up location, and it will grow as long as the owners are able to gain funding to buy off the entire franchise (consisting of 1 (one) store). The name ‘Yozens’ along with the current architecture, machinery, tools and equipment is being transferred over Deepika Gulati & Kanika Bhutani as soon as funds are exchanged. It will be then introduced into a new incorporated name, Deepika Gulati & Kanika Bhutani, and all rights and liabilities will belong to Deepika Gulati & Kanika Bhutani.
Business Feasibility Why is this specific business venture under consideration? Owners believe this is a profitable venture because of the small investment in comparison with the potentially large profits that Yozens comes along with. We, the owners, are saving ourselves a lot of problems by buying an already established company, firstly. Then, we have the fact that the plaza where Yozens is located is filled with member-based centers (at least five). The plaza caters to a specific type of consumer. While this plaza is oriented to meet the demands of consumers who look after their health (i.e., exercising, medical centers, karate classes and so on), another plaza about 3 km away caters to a completely different consumer segment (shopping outlet malls, family oriented, ‘Sunday family day at the mall’ – type of mall, etc.). Therefore, we are a unique-experience type of place, backed by an array of profitable enterprises right beside our location (i.e., GoodLife Fitness, Tim Hortons, Extreme Pita, Pizza Pizza, Symposium Café, and more). Lastly, the geographic and demographic factors in relation to this venture show a positive increase of at least 6% in the population of Ajax per year, with the future extension of the 407 coming along the East end, we are sure that the population growth will more than double in the next ten years. There are other commercial buildings around the same plaza where Yozens is currently located, this is even more an incentive to purchase this franchise, there are just too many positives and too many opportunities knocking on our door for us to deny, we
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are prepared so long as we can receive this fund. This business plan will show you how prepared we are to tackle this venture head-on. Most importantly, the business is currently at a $135,000 to $150,000 per year profit margin, so very profitable.
Products and Services What kind of Products does Yozens sell? Yozens provides multitude of options with an array of flavors and intense flavors that makes anyone’s mouth watery. Among these products are: Frozen Yogurt; Yozens Bars; Pre-filled To-Go Tubs; Frozen Yogurt Pies and Cakes; Frozen Yogurt Smoothie’rs; and Espresso Parfait, muffins, protein and energy supplements (Pre- and Post-Workout Shakes) and more.
Target Market Whom are we targeting? Yozens targets all age groups starting from children to the elderly. We are dedicated to contributing to the health of all residents of our community. Our main consumer will be health-oriented, pre-occupied with getting their cardio done every day and worried about what they eat. Our consumer will be able to choose from a variety of health choices in our location including fresh fruit juices and delicious fat-free, sugar-free yogurt options.
Marketing Strategies What will be the marketing POA as the franchise is purchased? The plan of action for marketing at Yozens will include personal selling, group deals and other social forums.
Management Strategies What will we do differently when we take over Yozens in Ajax? We want to have all customers happy, coming in on a regularly basis, becoming our friends and joining us for yogurt with their family and friends, for their parties, graduations, after school activities – we simply welcome everyone to visit us because we guarantee a pleasant visit. Risk management and strategic POA are discussed in this business plan.
Competitors Who are the current direct and indirect competitors in the industry? Menchie’s is our main competitor, as they are one of the biggest companies in the G.T.A. and the Durham
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Region serving frozen yogurt dishes to the public. But, there is one very important factor under play here, they are about 3 KM away from our location yet/and they cater to a completely different market segment. While they are located, there are mostly outlet malls, we are located where there are mostly member-based centers such as the gym, and medical centers, daycares, among others. Additionally, they are in a different neighbourhoods altogether, they cater to different consumers because they cater to those in the south while we cater to those in the north of that city limit.
Location What are the benefits of this specific Yozens location? Easy. There are a few commercial buildings located in the plaza where Yozens is located. Unlike many of our business counterparts, we are lucky enough to have found the most perfect location in one of the fastest growing cities: Ajax, Ontario. As such, we are welcomed into the world of business by Coodlife Fitness, a Karate Center, and a daycare option for families. There is also a high school behind the plaza, a medical center, and other schools in the 5Km - radius. The 407 extension to Brock Road in Whitby makes it so that the population is likely to grow, this will benefit us. There are more commercial buildings being built around the city, which means we will be getting even more business from this. There will never be an end to school children, so here, we can be sure we will have consumers to at least the cash flow.
Key Benefits What is the benefit of using Yozens? We make it with Yogurt, Milk and home-made, natural sources. Our competitor, Menchie’s uses concentrated powder with Yogurt to create their dishes, leaving us as the one with the most quality.
Brand Advantages and Testimonials What advantages are offered by Yozens as a franchise? Many benefits are offered, not only are we almost completed set up in terms of the infrastructure (i.e., counters, tables/chairs, cash machines and so forth), we are also socially equipped. We also have a large audience in almost all social forums from Twitter to Facebook to our own communities. Yozens is rated 4 out of 5 on Yelp with one review saying: “You pay by weight once you've put it together. It's a clean and bright, newly-built store in an unfinished plaza (paved). Parking is free.”
Risks and Risk Mitigating Milestones
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What type of risks do we face as we enter the market by purchasing Yozens as a franchise? One of the risks involved in such a business venture is that we are carrying on a current theme for the business, we are not operating with our own image, our own idea on how to run a business. Other risks involve going broke, not having consumers come in, having an allergy problem with the public, being denied the fund, among many other things. The business plan will show how it will be overcome.
Suppliers Who will be supplying us with materials? Since we are looking at home-made products, we are also, then, looking into cooking everything ourselves. Thus, we will be visiting such premises as Wal-Mart and Costco for our supplies. We will also be contacting Yozens for supplies listed in our Franchise contract.
Funding Requirement What do we need to purchase and operate Yozens? The total sum of $110,000 is required in order to be able to enter the market as Yozens’ owners at this time. We require this in order to substantiate our total expenses and purchase equipment at $20,000 plus the total price for the franchise itself at $90,000. We are looking at a total of $30,000 for operational costs during start-up of this take-over project and the owners will be investing this cash. In total, we are looking at possible being able to invest at least $140,000 into this business venture. We are looking at getting a loan and being able to pay for the interest all throughout the first year, and then start on payments on a monthly basis of at least $4,500, paying off the loan in its entirety by the fifth year.
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A.
COMPANY DESCRIPTION
Yozens is Not Your Everyday Yogurt Franchise. In a relatively short span, Yozens has gained renown for “taking every ingredient into consideration” while crafting their premium frozen yogurt. When it came time to design their franchise outlet, they wanted an architectural firm that brought that same attention to detail to their craft. After a careful review process, Yozens chose ATA Architects. Incorporating warm colours, indirect lighting, rich textures and dramatic forms, ATA was able to create a comfortable social environment where patrons could enjoy their yogurt – in contract to the traditional “cool and sparse” look adopted by many competitors. The new eatery features custom-designed millwork, varying shapes and neon colours – mirroring Yozens unique brand identity.
BUSINESS FEASABILITY Yozens believes that continuing operations is the most important thing at this time, the business is demanding that it continues to expand by opening more and more franchises all over the country. We want to be a part of that movement and own a Yozens franchise as well. By contributing to this venture all of our time and hard-sweating tears, we are contributing to the economy of this great country and there is nothing more satisfying that being a profitable and generous member of society. Furthermore, by choosing to start operating a Yozens, we are sure to have an immediate positive effect on the residents of our city, today and tomorrow as the years’ progress and we continue to operate. This is important to the Yozens family because as we also strive to instill these qualities in our families, we would like to take it one step further and start helping the entire city. Why Not? If the opportunity is here, which it is, then why not jump to the opportunity if one is prepared, and we are!
B.
PRODUCTS AND SERVICES
Yozens provides multitude of options with an array of flavors and intense flavors that makes anyone’s mouth watery. Among these products are: Frozen Yogurt sold at $0.55 per ounce; the Yozens Bar sold at $2.29 each; Pre-filled To-Go Tubs; Frozen Yogurt Pies and Cakes starting at $15.99 to $25.99; Frozen Yogurt Smoothie’rs sold at $0.55 per ounce; Espresso Parfait sold at $2.79. Additionally, current buyers, Mrs. Deepika Gulati and Kanika Bhutani are contemplating adding additional products including Smoothies, Green Tea (three flavours), Chai Tea (one flavour), Slushies (three flavours), Bubble Teas, and Yogurt Milkshakes – if funding is received. The most profitable of all these products up-to-date is the self-serve yogurt bars and the yogurt cakes. We will see a lot more profit from these two items in comparison to all other products combined.
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C.
TARGET MARKET
Yozens targets all age groups starting from children to the elderly. We are dedicated to contributing to the health of all residents of our community. We are interested in introducing our product to those who care most about their health such as the Gym Members or those that go to the Walk-in Clinic in the same plaza. We also want to target families, children and teens who are celebrating their birthdays, and even those children and teens from school that need to come see us regularly for snacks and drinks. We are
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looking at several potential target markets, of course, however we would like to concentrate on those living in the area of Ajax for now and leave those other further areas to other future locations. Demographics Age Income Marital Status
YY Customers are often between the ages of 17 and 55. Average income is $70,000 Married with children, married without children, not married with children, not married, in school, single, dating.
Geography Location
300 Rosedale Rd. East
Psychographics Relative Hobbies to CNC
Biking, walking, exercising.
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D.
MARKETING STRATEGIES
The plan of action for marketing at Yozens will include personal selling, group deals and other social forums. Yes, we will be publishing in the local newspaper and certainly be introduced on the local city station stations. Additionally, we will be providing school incentives by not only visiting all the near-by schools but also going beyond that and offering discounts to all students, their parents, friends and family members – we want to reach out to everyone. Further, Goodlife Fitness members will also receive discounts if they show their gym membership cards, they will receive a 10% on every visit. We are thinking of offering party areas where we could hold a birthday or graduation party and still have enough room for the general public. Parties will run for an hour and will hold 8 children maximum. These parties will include a birthday or graduation cake, 8 plates filled with yogurt goodies and much, much more for the birthday girl or boy or graduating student. This is being projected at a rate of $200 per hour but we will see as the demand continues to shape our marketing. We will also offer free Wi-Fi to all of our clients so we can attract more residents. Adding to the menu will increase our visibility and exposure to the public and increase our profit margins.
E.
MANAGEMENT STRATEGIES
We will make sure to accept all feedback and mold to our customers’ needs. We will not pressure our clients to try flavors they do not want to try, they will be offered a window of choices and can choose on their own what flavours they want to try or what product they would like to purchase. At the end of it all, it is them we are here to please. We are sure to enjoy working with the community since we understand that they also need an escape from their everyday lives and a fine dessert with yogurt will do just that for them. We want to have them come in regularly, become our friends and join us for yogurt with the family and friends, for their parties, graduations, after school activities – we simply welcome everyone to visit us because we guarantee a pleasant visit.
F.
COMPETITORS
Menchie’s is our main competitor, as they are one of the biggest companies in the G.T.A. serving frozen yogurt dishes to the public. They are located in the busiest area of Toronto including Yonge and College, York Mills and Bloor Street West, however, this also means that they are further away from our Ajax location and not going to aversely affect our sales. In other words, although they are famous for their great flavours and available frozen yogurt dishes, they are serving specific target markets in the G.T.A. area and not in the Durham region. Additionally, this means that they are also serving only a
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parameter of the city, assuring even further that we will not be adversely affected by their operations. Hence, our location strategy is basically to stay away from the target market that Menchie’s serves, we want to be the first and only and for this, we must choose Ajax as the preferred location for Yozens (other franchise locations were available, but we believed as formerly mentioned that this is the best location for Yozens). This business plan includes a SWOT Analysis on the company in comparison to Yozens.
SWOT Analysis of Menchie’s Strengths: Menchie’s comes with Brand Loyalty attached to it. It is recognized, currently working in the largest market segment in the Province of Ontario and, undoubtedly, doing very well in terms of business sales. Their website is strong, they have great, big, colourful pictures all throughout it, with their products publicized as being made with the finest yogurt and milk and with the warmest of care. Menchie’s has grown to the point that they hold at least three locations in the G.T.A. and are currently, most probable, working towards opening more locations in the city and surrounding cities. Weaknesses: In relation to our business, Yozens, the weakness behind Menchie’s is that they do not serve the same market segment as we do. Even thought, It has a location in Ajax about 3 KM away from our location, they target a completely different location, and probably even demographic. Opportunities: Working with the same colors, variances in website content but conformity to the market norms will help us gain market advantage. Threats: Menchie’s poses a threat in that they are selling the same thing Yozens is selling but they are targeting a different consumer and are location away from our plaza. The threat is not to be magnified as they are located in another city from Yozens, far away from our clients and not having much daily effect on the residents of Ajax whatsoever. Therefore, we can project there to be no threat or risks from Menchie’s operations. *There is, however, one threat to consider more in depth. This is the fact that Menchie’s just announced that they would be increasing the price of their Yogurt to $0.58 per ounce. This means that as the years progress and the price of Yogurt continues to increase to the general public, our prices will also need to increase to meet the market demands. Otherwise, we would be losing money, frankly. Moreover, this would mean that our customers would have to suffer a loss of at least $0.08 per ounce. Thankfully, we can overcome this threat by simply taking the loss ourselves and continue to serve great yogurts at the lowest price1. 1 Ooola sells their yogurt for $0.55 per ounce and Yogen Fruz UServe sells it for $0.55 per ounce as well. YOZENS sells it for $0.50 per ounce.
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SWOT ANALYSIS of Yozens Strengths Weaknesses • Providing a unique spin to Yogurt • New to the industry and Yozens • Sweet but healthy • Little advertising experience • Cater to many cultures and • No brand value represent the Canadian culture with honor • Use the freshest and finest • Loyal customers might remain ingredients with the Frozen Yogurt (and derivatives) companies they love • Frozen Yogurt (and derivatives) is • Owner will work most and made on the spot and on demand longest hours in the first couple of years • Healthier than regular snacks • Can’t sell alcohol • Our location is prime • Don’t have a permanent location yet • Low start-up costs • Hard to keep repeat customers • New Revel iPad and POS system • Location contracts are expensive • Hardworking owner • Relatively inexperienced team • Great eye on detail • Long hours and less efficiency with lengthy duties • Newly renovated business plan • Limited funds available • All equipment are up to • Healthy Frozen Yogurt (and government standards and derivatives) means higher prices regulation • Engaging display and marketing • Lack of experience in tools competition • Unique mash-up music • Narrow and new product line • Custom kitchen set-up for • Owner has little experience with Yogurts Canadian business handling • Certified health inspection • Pride in innovation and business • Staff with experience will be hired for financials and payrolls • Advanced knowledge of social media and trends • People person • Sustainable endeavors at all times • Use of recyclable and reusable
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• • •
materials/packaging Freedom to change menu as desired Good relations with suppliers Emphasis on product and service quality
Opportunities • Could advertise on TV
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Partake in different festivals
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Franchise
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Open a new restaurant
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Interact credit and payment systems Tweet locations
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Sell coffee Collaborate with other stores
• • •
Reward social media followers Increase awareness and attention Relatively low-cost media avenues
Threats • Our location may already have Yogurt restaurants in Frozen Yogurt (and derivatives) court • Customers will go to other businesses that accept credit and interact payments if we cannot secure it • Location contracts do not guarantee sales • Location contracts are binding for 3 to 5 years • Changes in legislations or licensing requirements • Preparing too much or too little food • Potential demographic changes • Frozen Yogurt (and derivatives) cost increase • University strikes • Worker strikes
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G.
LOCATION
There are a few commercial buildings located in the plaza where Yozens is located. Unlike many of our business counterparts, we are lucky enough to have found the most perfect location in one of the fastest growing cities: Ajax, Ontario. As such, we are welcomed into the world of business by Coodlife Fitness, with over 900 members and more than 200 visits per day; Karate Center with a membership required and over 500 members in any given quarter; Daycare options, with families visiting the center more than twice per day and paying monthly fees from September to June, cutting down by about half in the summer months but, nevertheless helping us with exposure to st least 3000 people per year. There is also a high school behind the plaza, which will bring most students into our store in the morning, at lunch and after school for our fresh yogurt and delicious smoothies. Furthermore, one of the most important centers yet to list is the medical center. We are looking at least 2000-5000 patients coming in at least five times per year, which means we will see them at least one during the year and at the most 5 times. If we start selling other types of products such as bagels to go with the espresso, we may achieve the highest visit ratio. After all, it is almost 15,000 visits in one year and this is an incredible window of opportunity. Along wit the high school, its sister, the middle school is also located near-by as well as is its little brother, the town’s elementary school. We are talking another 10,000 clients from the education system alone. This is too much to dismiss and because of all these amazing opportunities we are seeing, we want to enter the market by purchasing the franchise. Please see these demographic information from the City of Ajax in the Durham Region of the Province of Ontario as of 2014.
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H.
KEY BENEFITS
We are selling healthy alternatives in yogurt form. Yozens is a frozen yogurt company that is striving to bring health into all communities. Yozens wants to see its clients healthy, nourished and above all strong. Given the deficiency in nutrients in much of what our clients on a daily basis, it is important to supply alternative ways to accommodate for those absences. There are special health gifts embedded in every yogurt serving. From helping reduce cholesterol, to encouraging weight loss, yogurt products can help the population in Canada strive for health at a faster pace and reach their goals. Many studies have shown, for instance, that yogurt can help reduce blood cholesterol levels as it has live cultures that can help assimilate the cholesterol and bind the acids, sometimes producing each separately, as needed, or together. It is, then, great for the heart.
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BRAND ADVANTAGES AND TESTIMONIALS Many benefits are offered, not only are we almost completed set up in terms of the infrastructure (i.e., counters, tables/chairs, cash machines and so forth), we are also socially equipped. We have a large audience in almost all social forums from Twitter to Facebook to our own communities. We are trusted as a name and as a family. The franchise is also offering a name behind their product, they have been established for some time now more than a year and a half at this exact location and more than 1.5 years running as a Canadian corporation. The recipe used at Yozens is freshly made on a daily basis and consists of Fresh Canadian milk and yogurt, sugar or Splenda, Fruit puree and natural flavours. We offer gelatin-free, sugar-free, dairy-free and gluten-free options to accommodate all types of clientele. Yozens is rated 4 out of 5 on Yelp with one review saying: “Yozens offers a great number of flavours of frozen yogurt as well as a banquet of toppings, sprinkles and sauces to add to your frozen concoction. The owner/operator is quite friendly and on my visit, offered samples of the flavours. I quite liked the Vanilla (where I'm usually a chocolate girl) and the tangy Greek yogurt was my favourite. They offer a number of fruit flavored (the mango was really good) and some blends, like Mojito. You pay by weight once you've put it together. It's a clean and bright, newly-built store in an unfinished plaza (paved). Parking is free.”
I.
RISK MANAGEMENT
One of the risks involved in such a business venture is that we are carrying on a current theme for the business, we are not operating with our own image, our own idea on how to run a business. This business comes with rules that are already established and must be respected because we are franchising. To overcome this risk, we have prepared a plan of action that includes surveying all current clients, asking for their voluntary participation and explaining the purposes of the survey. The data will let us know what is currently going right in that specific location, in Ajax, but it will also show that is going wrong. Customer service complaints, serving and staff complaints, price demands, and voluntary opinions about the business will be gathered and analyzed in order to better the service and operate simultaneously with the requirements as set out by the franchising contract.
J.
SUPPLIERS
Since we are looking at home-made products, we are also, then, looking into cooking everything ourselves. Thus, we will be visiting such premises as Wal-Mart and Costco for our supplies. We will also be contacting Yozens for supplies listed in our Franchise contract. Last but not least, Pre-gel – Yozens will purchase all materials for the infrastructure and products, the set-ups, the flavours, and all other operating needs.
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J. FINANCIAL PROJECTIONS CASH FLOW
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Balance Sheet
[Yozens] Balance Sheet [September 11, 2014] Assets Current Assets: Cash Accounts Receivable *If Loan is Acquired Less: Reserve for Bad Debts Merchandise Inventory *Approximate Prepaid Expenses Notes Receivable Total Current Assets
$30,000 $110,000 0
110,000 0 0 0 $140,000
Fixed Assets: Vehicles Less: Accumulated Depreciation
0 0
0
Furniture and Fixtures Less: Accumulated Depreciation
0 0
0
Equipment Less: Accumulated Depreciation
0 0
0
Buildings Less: Accumulated Depreciation
0 0
0
Land
0 Total Fixed Assets
0
Other Assets: Goodwill Total Other Assets
0 0
Total Assets
$140,000
Liabilities and Capital Current Liabilities: Accounts Payable Sales Taxes Payable Payroll Taxes Payable Accrued Wages Payable Unearned Revenues Short-Term Notes Payable
$0 0 0 0 0 0
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Short-Term Bank Loan Payable Total Current Liabilities Long-Term Liabilities: Long-Term Notes Payable *If Loan is Acquired Mortgage Payable Total Long-Term Liabilities
0 $0
110,000 0 110,000
Total Liabilities Capital: Owner's Equity Net Profit
Total Capital Total Liabilities and Capital
110,000
0 30,000 30,000 $140,000
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Cost of Goods Sold and Sale Price
Item # 1 2 3 4 5 6
Type / Case Yozens Frozen Yogurt Yozens Yogurt Cakes Green Tea S Slushes S Smoothies S Fresh Juice
# / Case
COGS $0.15/oz
Sale Price $0.55/oz
$10
$25.00
$1.00 $1.00 $1.00
$3.99 $3.99 $4.99
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Operating Cash Flow Item
Cost per item
Transportation Kitchen Supplies AND EQUIPMENT Beginning Inventory Labor Frozen Yogurt (and derivatives) Handler Certification for 2 people Equipment Maintenance Insurance General Liability Business Insurance Ontario Business Name Registration Retail iPad Cash Register
Owner contributed
Totals- Check
$35,000.00 $25,000 $20,000.00 $0.00
Outside funding required? $10,000.00 $20,000.00
$12,500.00 $1,000.00
$11,500.00
$2,500.00
$24,000.00 [$24,000.00]2 $866.60 $856.60
$0.00 $10.00
$24,000.00 $866.60
$1,300.00
$0.00
$1,000.00
$1,000.00
$1,000.00 $1,000.00
$0.00 $0.00
$1,000.00 $1000.00
$1,000.00 $1,000.00
$109.20
$109.20
$0.00
$109.20
$1,200.00
$0.00
$1,200.00
$1,200.00
$35,000.00 $10,000.00
At Home AND $2,000.00 $500.00 $1,500.00 $2,000.00 OUTSIDE Office Fees Accounting System $500.00 $0.00 $500.00 $500.00 Accounting $500.00 $0.00 $500.00 $500.00 consultation to set up books Legal fees $1,500.00 $0.00 $1,500.00 $1,500.00 Business Cards, $1,500.00 $0.00 $1,500.00 $1,500.00 Brochures and Website Gas $1,500.00 $0.00 $1,500.00 $1,500.00 2 This number $24,000 in labor represents the owners’ time working as an employee, on a full time basis at the Yozens Store on a minimum wage salary. Therefore, it is not calculated in the SUBTOTAL for owner’s contribution as it is time that it’s being contributed.
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SUBTOTAL
$80,475.00 $27,465.80
$54,000.00
$80,475.00
Percentage Contribution
100%
45.85%
100.00%
54.12%
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