transmedia
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“
The event is not what happens. The event is that which can be narrated. Read Free For 30 Days
Allen Feldman - Formations of Violence DISCOVER NEW BOOKS
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BUT... DISCOVER NEW BOOKS
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Photographic narration is sequential. It brings us a series of events, which are supposed to be connected. Read Free For 30 Days Photography
fails to create an obvious bond between betwe en each of this events and the big picture.
We often lose track of the overall context. DISCOVER NEW BOOKS Nick Ut/Assoicated Press READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS
When you read a story, you need to know the context to learn more about it. Read Free For 30 Days
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What can transmedia storytelling add to your story Read Free For 30 Days
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Context Read Free For 30 Days
(universe)
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Experience
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(interaction)
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Leads to Cognitive Process Read Free For 30 Days
(story+context)x experience= Learning
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For the things we have to learn before we can do them, we learn by doing them. Read Free For 30 Days
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Aristotle BUILD YOUR DIGITAL READING LISTS
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Why using Transmedia Why storytelling? Multiple entry points leads to enriched enriched experience & better exposure. Read Free For 30 Days Collaborative work creates new bonds between different kind of public (creators (creators and interactors). interactors). Possibility to tell deeper and richer stories. Creates new revenue streams for creators DISCOVER NEW BOOKS READ EVERYWHERE (aka photojournalists).
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Transmedia Storytelling in the U.S
?
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1991
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Marsha Kinder
The author of Labyrinth Labyrinth mentions the “commercial “commercial transmedia superstructures” in her book “Playing with Power in Movies, Television, and Video Games” and explains explains the power of Transmedia ransmedia storytelling in the DISCOVER NEW BOOKS READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS advertising business. src: Transmedia Memoir - Geoffrey Long
1999
Andy & Larry Wachowski
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Release Release the first episode of “The Matrix”, Matrix”, a fictionnal film franchise based on Transmedia Transmedia Storytelling. Storytellin g. (March) DISCOVER NEW BOOKS
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1999
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Daniel Myrick Eduardo Sanchez
Release Release of “The Blair Witch Witch Project” based upon a Transmedia narration involving a web plateform & DISCOVER NEW BOOKS READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS comics (october).
2003 Read Free For 30 Days
Henr Henry Jenki Jenkins ns
MIT media studies professor publishes in the MIT Technology Review an article titled “Transmedia Storytelling” in which he refers to the term Transmedia and defines it as “a process where integr integral al elements of a fiction get dispersed dispersed systematically across multiple delivery channels”. DISCOVER NEW BOOKS READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS
2006 Read Free For 30 Days
Henr Henry Jenki Jenkins ns
Goes further in his study in his book “Convergence Culture” where he definitively coins the term “Transmedia” which, to him, “immerses an audience in a story’s universe through through a number of dispersed entry DISCOVER NEW BOOKS READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS points, providing a comprehensive and coordinated experience of a complex story.” story.”
2010 jeff gomez
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CEO de Starlight Runner Entertainment, successfully promotes the TRANSMEDIA PRODUCER credit which has been officially endorsed in April by the PGA (Producer Guild of America). DISCOVER NEW BOOKS
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Transmedia def defin inition ition A Transmedia Narrative project or franchise must consist of Three (or more) narrative storylines existing within the same fictional universe. FreeTelevision, For 30 Days On any of of the following following platforms: platforms: Read Film, T elevision, Short Film, Broadband, Publishing, Comics, Animation, Mobile, Special Venues, DVD/Blu-ray/CD-ROM, Narrative Commercial and Marketing rollouts, and other technologies that may or may not currently exist.
These narrative extensions are NO NOT T the same as repurposing material from one platform to be cut or DISCOVER NEW BOOKS READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS repurposed to different platforms.
definition Transmedia A Transmedia Narrative project or franchise must consist of A strong story, opened, taking place in a rich universe. The use of one medium over the others other s as for Read Free Fora 30spine Days the whole experience. An honest and long term relashionship relashionship built with the audience around a reciprocical engagment.
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Today
Tomorow
Crossmedia / Transmedia Read Free For 30 Days
storytelling DISCOVER NEW BOOKS
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Once upon a time... bla blaRead Free For 30 Days
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Crossmedia bla bla movie bla bla web bla blaRead Free For 30 Days bla bla book
bla bla comics bla bla game DISCOVER NEW BOOKS
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Crossmedia One story repurpose repurposed d for multiple platf platforms. orms. Read Free For 30 Days
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transmedia
storytelling
bla bla comics bla bla creator
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bla bla web
bla bla movie
bla bla book
bla bla game UGCC UG
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audience
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transmedia One universe, universe, multiple stories dispersed across multiple platf platforms orms Read Free For 30 Days
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crossmedia franchise
movie
game
book
Whole is LESS than the sum of its parts. Dissatisfaying conclusion Read Free For 30 Days to consuming all media.
transmedia book
movie
transmedia
game DISCOVER NEW BOOKS
s r e n n u R t h g i l r a t S z e m BUILD YOUR DIGITAL READING LISTS o G f f e J
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The whole is MORE satisfaying than the sum of the parts!
example examples
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La Zone Zone
Guillaume Herbaut & Bruno Masi Read Free For 30 Days
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La Zone Zone
Guillaume Herbaut & Bruno Masi French photographer Guillaume Herbaut and Read Freejournalist For 30 DaysBruno Masi created an interactive documentary - produced by Agat Films & Cie about the aftermath aftermath of Chernobyl disaster in the close area area of Prypiat, Ukraine. Long before the official release, a blog was launched to let the authors talk about the project. DISCOVER NEW BOOKS
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La Zone Zone
Guillaume Herbaut & Bruno Masi Read Free For 30 Days
A multimedia exhibition was presented to the public at “la Gaîté Lyrique” in Paris.
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La Zone Zone
Guillaume Herbaut & Bruno Masi Read Free For 30 Days
Later on, a photo book has been published by “La Gaîté Lyrique” and les éditions Naïve.
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marcus bleasdale VII SEVEN Photographer, Marcus Bleasdale worked on the civil war raging in Democratic Republic of the t he Congo. Congo. His work, which has been exhibited, extended as a multimedia piece and a translated into comic strips in the BJP, is the closest example of Transmedia storytelling Read Free For 30 Days
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marcus bleasdale VII Comic Strips by Paul O’Connell for the British Photography Journal
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O’Connell thought carefully about how best to approach the work, opting to ‘remix’ Bleasdale’s images into completely new scenes rather than simply redraw them.
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marcus bleasdale VII An exhibit has been programmed in Zurich, Switzeland. A book has been published using the photographs he did for “The Human Rights Watch” . Read Free For 30 Days
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marcus bleasdale VII The NY based studio MEDIASTORM, Read Free For 30 Days produced a multimedia piece in which the story is extensively completed by interviews and videos recorded by Bleasdale in RDC. The whole gives a deeper sense of the context of Bleasdale’s Bleasdale’s work. DISCOVER NEW BOOKS
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inside disaster TV TVO O “Inside Disaster” follows the efforts of the Red Cross in Haïti to rebuild the country and help people. An ARG, an educational website and a documentary scheduled to be aired in 2011 on TVO (Canada) are part of this Transmedia experiment. Read Free For 30 Days
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inside disaster TV TVO O immer imm ersion, sion, comprehension, co mprehension, interaction interaction The ARG part (Alternate Reality Game) brings the Read Free For 30 Days audience in the middle of a destroyed destroyed Haiti and let him the choice to play the role role either of a journalist, or a humanitarian or of an inhabitant. > You can walk around the city > Interact with the environment > Make your own choices leading to alternate endings DISCOVER NEW BOOKS
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inside disaster TV TVO O education, information, extension The website provides more informations about the role played by humanitarians, Free For 30 Days journlalists and the living conditions conditions of Haitian people. peopleRead . It also gives an insight of the documentary, how the crew managed to film in haiti and what were the issues meet by them.
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inside disaster TV TVO O information, narration The documentary is scheduled for broadcast at the beginning beginning of 2011, and will follows three three characters
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> A Journalist > A Humanitarian Humanitarian > and an Haitian To report the reconstruction efforts in Haiti made by international NGOs and specially the Red Cross. DISCOVER NEW BOOKS
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insidedisaster.com
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-submarine ne collapsus vpro -submari Collapsus.com is a Transmedia experience inspired from a Dutch documentary about the energy crisis that the Occident should face in the coming decades. Read Free For 30 Days
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-submarine ne collapsus vpro -submari explanation, information Dutch TV station VPRO addressed Read Free For 30 Daysthe problem of energy crisis through a traditional documentary.
But problem: > The audience of the documentary is small. > The target audience is around 55 years and + > There’s a single broadcast channel, which means READ EVERYWHERE BUILD YOUR DIGITAL READING LISTS one chance to watch the documentary.
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-submarine ne collapsus vpro -submari comprehension, extension, A Youtube channel was created to support & complete the documentary.
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> to give better and deeper explainations about the subject.
It Allows: > to reach a younger audience. > to add entry points to the story.
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-submarine ne collapsus vpro -submari immersion, interaction Produced by Tommy Pallotta, Collapsus.com is the result of a close collaboration between VPRO & For Submarine Channel. Read Free 30 Days The website is an hybrid between video, ARG and news. Three different parts: > the Left part is dedicated to the documentary. > the Middle part is the Anim part. > the Right part is left to the fakes “TV news” DISCOVER NEW BOOKS (but based on real datas)
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-submarine ne collapsus vpro -submari Read Free For 30 Days
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collapsus.com
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transmediaactivism transmedia activism use transmedia storytelling to raise awareness on social & public interest projects. Example: "Coalition on homelessness of san francisco" Read Free For 30 Days
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transmediaactivism transmedia activism use transmedia storytelling to raise awareness on social & public interest projects. Example: "Coalition on homelessness of san francisco"
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Usage Usage is similar to “Inside Disaster” a platform dedicated to fiction is used to hook the audience and return it to the factual platform. DISCOVER NEW BOOKS
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transmediaactivism transmedia activism use transmedia storytelling to raise awareness on social & public interest projects. Example: "Coalition on homelessness of san francisco" The organization of the narrative uses a layer system where each matches matches a certain type of content or a piece of the story and where interactivity interactivity DISCOVER NEW BOOKS and monetization can be integrated.
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transmediaactivism transmedia activism use transmedia storytelling to raise awareness on social & public interest projects. Example: "Coalition on homelessness of san francisco"
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Narration is extended in the real world using augmented reality which allows more interactivity. DISCOVER NEW BOOKS
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