Product Life Cycle adalah suatu konsep mengenai dinamika kompetitif suatu produk. Tidak hanya makhluk hidup, suatu produk juga memiliki siklus atau daur hidup. Product life cycle juga dapat …Deskripsi lengkap
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plc of cbz
Product Life Cycle adalah suatu konsep mengenai dinamika kompetitif suatu produk. Tidak hanya makhluk hidup, suatu produk juga memiliki siklus atau daur hidup. Product life cycle juga dapat …Full description
Product life cycle- introduction
This write-up describes the International Human Resource Management strategies and policies adopted by the Coca-Cola Company and its comparison with Colgate-Palmolive.
Product life cycle of coca cola Presented by Ankush Bhandarkar
Product Life Cycle Sales and Profits ($) Sales
Profits Time
Product Development Losses/ Investments ($)
Introduction
Growth
Maturity
Decline
Introduction of The Coca-Cola Company The Coca-Cola Company is an American multinational company which is headquartered in Atlanta, Georgia. The company is best known for its flagship product Coca-Cola. The Coca-Cola Company also produces a number of other soft drinks including FantaandSprite.
Product List & Descriptions • • • • • • •
Coca-Cola Diet Coke Thums Up Sprite Fanta Limca Maaza
Coca-Cola Product Introduction • Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in every country. • It is produced by The Coca-Cola Company. • Competitors Pepsi.
New Flavor of Coca-cola • Stage 1: Market Introduction – Coca-cola bottles the new flavored product and places it on the market for consumers. – Coca-cola also spends a lot of money advertising the new flavor creating awareness.
• Stage 2: Market Growth – Customers like the flavor and begin to make routine purchases. – Coke introduces their competing flavor.
• Stage 3: Market Maturity – More competitors enter the market taking some of Coca-cola’s profits.
• Stage 4: Sales Decline – Customers have moved on to the next new flavor. – Some loyal fans stay behind.