Magic: The Gathering® – Mirrodin Besieged™ February 4, 2010
Pre-order Date: January 7, 2011
Product Release Date: February 4, 2011
Steel Yourself for War
One of the most exciting on-going, in-store Magic™ events continues with the release of Mirrodin Besieged. The war for control of Mirrodin will be fought on your battlefield. PRODUCT TYPE: TARGET AUDIENCE:
Trading Card Game Magic players; age 13+.
SET SIZE AND PRODUCT OFFERINGS • • • •
There are 155 black-bordered cards in Mirrodin Besieged. Boosters, Booster blisters, Intro packs, Event Decks, and Fat Pack. New Fat Pack configuration and new Event Decks! ™ Mirrodin Besieged is set 2 of 3 in the Scars of Mirrodin block.
Magic: The Gathering and its logo, Mirrodin Besieged, Scars of Mirrodin, and Magic are trademarks of Wizards of the Coast LLC in the U.S.A. and other countries. ©2010 Wizards.
Magic: The Gathering® – Mirrodin Besieged™ February 4, 2010
KEY SELLING POINTS
•
RETURN TO MIRRODIN™: The Scars of Mirrodin block marks the return to a world of twisted metal first seen in 2004. The orginal Mirrodin block is one of the most popular and successful in Magic’s history.
•
NEW MECHANICS: While Mirrodin Besieged will build on some of the themes and mechanics introduced in the original block and in Scars of Mirrodin it will also introduce new, exciting game mechanics that should have the player base buzzing.
•
NEW FAT PACK: The classic Magic Fat Pack receives a new configuration with the release of Mirrodin Besieged. Fat Packs will now contain nine boosters (instead of eight), 80 land cards (instead of 40), a Spindown™ life counter, a player’s guide, a card storage box, and two 60-card deck boxes.
•
NEW EVENT DECKS: New with Mirrodin Besieged are Event Decks. These 60card decks come with a 15-card sideboard and are perfect for use in Standard play tournaments like Friday Night Magic or Game Day celebrations. They also come with a Spindown life counter and a reusable card box. Please note: The two versions being released for Mirrodin Besieged will be released on February 25, 2011 – just in time for Game Day!
•
INTRO PACK DISPLAYS: Unlike previous sets, there will only be four versions of the Intro Packs for Mirrodin Besieged (normally, there are five versions). There will be two decks to represent the Mirran faction and two decks for Phyrexia. The displays will still contain ten decks – two of each type plus two more selected at random.
Magic: The Gathering, Magic, Mirrodin, Mirrodin Besieged, Spindown and Scars of Mirrodin are trademarks of Wizards of the Coast LLC in the U.S.A. and other countries. ©2010 Wizards.
Magic: The Gathering® – Mirrodin Besieged™ February 4, 2010
MARKETING SUPPORT Organized Play • Worldwide Prerelease Tournaments: January 29 – 30, 2011 • Worldwide Launch Parties: February 4 – 7, 2011 • Game Day celebrations: March 5 – 6, 2011
Promotions •
Mirrodin Besieged promotional elements include: o Website – dedicated websites specific to this block will offer players clues and insights on deck building, storyline, and other exciting Mirrodin Besieged news: Wizards.com/Mirran Wizards.com/Phyrexian o
Organized Play – exciting choices will energize players and grow your OP events. Run a War League to promote weekly in-store play.
o
Social Media – extensive use of social media sites (Facebook, Twitter, Magic forums) to excite and engage the players beyond the store.
o
Point of Purchase – exciting PoP kits filled with store decorations and consumer giveaways that will enhance the in-store play experience.
High-Impact Advertising •
Advertising for all Organized Play events will include videos and other viral content to excite the players and tease the storyline. o Final site list likely to include: Kongregate Source Forge Penny Arcade GameFly Escapist CheatCC
•
Retailer Ad Kit available for download on the Wizards’ sales website (www.wizards.com/sales) with customizable flyers and ads. Kits available approximately 3 weeks prior to each Organized Play event.
Magic: The Gathering® – Mirrodin Besieged™ February 4, 2010 Magic: The Gathering, Magic, and Mirrodin Besieged are trademarks of Wizards of the Coast LLC in the U.S.A. and other countries. Other trademarks are property of their respective owners. ©2010 Wizards.
ORDERING INFORMATION For WIZARDS OF THE COAST ordering information, please contact your authorized Distributor or your WPN representative. For distributor information, or to set up an account, please go to http://www.wizards.com/sales. Wizards Sales Account holders can call 800-564-1636. Item
Contents
Product Code
UPC
ISBN
MSRP
Size
Weight
292270000
6 53569 58079 9
978-0-78695776-7
3.99
0.19” x 4.75” x 2.56”
0.06lbs.
Booster
15 cards
Booster Display
36 boosters
N/A
6 53569 58080 5
978-0-78695777-4
143.64
4.94” x 2.69” x 7.94”
2.36lbs.
Booster Master Carton
6 displays
N/A
N/A
N/A
861.84
8.56” x 6.13” x 15.38”
16lbs.
Intro Pack
1 premium card, 1 60-card deck, 1 booster, 1 learn-to-play insert, 1 strategy insert
292280000
6 53569 58385 1
978-0-78695788-0
12.99
2.56” x 3.56” x 1.0”
0.3lbs.
Intro Pack Display
10 intro packs
N/A
6 53569 58386 8
978-0-78695789-7
129.90
7.8125” x 7.8125” x 7.1563”
3.8lbs.
Intro Pack Master Carton
3 displays
N/A
N/A
N/A
389.70
16.5” x 24.5” x 7.5”
25lbs.
Fat Pack
9 boosters, 1 card box, 1 player’s guide, 1 80-card land pack, 2 60-card deck boxes, 1 Spindown™ life counter.
292420000
6 53569 58475 9
978-0-78695791-0
39.99
7.63” x 4.38” x 7.38”
1.94lbs.
Booster Blister
1 booster
292290000
6 53569 58472 8
978-0-78695790-3
3.99
0.38” x 8.0” x 4.31”
0.09lbs.
Event Decks (releases February 25, 2011)
1 60-card deck, 1 15-card sideboard, 1 Spindown life counter, 1 card box
326930000
6 53569 59748 3
978-0-78695826-9
24.99
5.75” x 2.88” x 1.81”
0.45lbs.
Event Deck Display
6 Event Decks (3 per faction)
N/A
6 53569 59749 0
978-0-78695827-6
149.94
5.88” x 5.88” x 5.56”
3.0lbs.
Magic: The Gathering® – Mirrodin Besieged™ February 4, 2010 Magic: The Gathering, Spindown, and Mirrodin Besieged are trademarks of Wizards of the Coast LLC in the U.S.A. and other countries. ©2010 Wizards.
