A brief overview on the branding strategies and media activities of Maggi.
a report on what is positioning and the positioning strategies adopted by Cadbury.
Brand name and product positioning have been a critical issue in the field of branding especially for growing market of smartphones. Blooming market has made industry to invest more capital in rese...Full description
about jawellery
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This file shows how Cadbury has created its brand and has maintained it
-Hindustan Unilever's strategy to manage and maintain its vast portfolio of brands with distinct and clear positioning strategy - Deodorant vertical of HUL's brand portfolio - Brand Positi…Full description
list of companies in mumbaiFull description
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Strategies for Building a Better Brand Image
This is an empirical Study by Dr. S L Gupta and Dr. Arun Mittal on Promotional Strategies of Banking in India. The paper is published with Asia Pacific Business Review.