Marketing Of Cosmetics in India-MARKETING MINI PROJECT THE COSMETIC INDUSTRY – AN ASSESSMENT OF THEIR MARKETING STRATEGY!
A detailed description about the pestle analysis of online retail in India
By Ram Ahuja
Descripción: marketing
marketing
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marginalized groupsFull description
The problem of womens education in India is one which attracts our attention immediately. In our country, due to conservative traditionalism, womens status has, through ages, been considered to be lower than that of men. During the later part of the
Rural marketing is a process of developing, pricing, promoting, and distributing rural specific goods and services leading to desired exchange with rural customers to satisfy their needs and wants, and also to achieve organizational objectives In Ind
The potential for growth in business is surely moving towards the rural market from the urban one and marketers have to gear up for this change by devising suitable marketing strategies for the Rural market place. Abhijit Gupta "Rural Marketing in In
Capital Market is vital for the growth and development of an economy. Now a days individual investors, mutual funds, pension funds and insurance funds place their money in various instruments of capital market. Therefore, sustainable and pragmatic de
MARKETING
QUESTIONNAIRE Hello Sir/Madam I am Ishfaq Ahmad, I am doing my academic research report on "Problems And Prospect Of Retail Marketing With Reference To Reliance Retail". I would appreciate if you can spend some time in filling this. 1. Name:
____________________
2. Profession: a) Service
b) Business
d) Student
e) Others
c) Housewife
3. Age: a) Below 24 years d)
45 – 60 years
25 – 34 years
b)
c)
e)
Above 60 years
b)
Female
35 – 44 years
4. Gender: a)
Male
5. What type of products do you usually purchase in reliance outlets:
6.
a)
Vegetables and Fruits
b)
Groceries
c)
Household items
d)
Dairy Products
e)
Food and Beverages
What is your idea/concept about reliance retail outlets: a)
One stop shopping
c)
Just another option
b)
Value store
7. What attracts you to visit reliance retail outlets instead of local kiryana’s: a) c)
Low price Variety
b)
Convenient
d)
Others (specify)
8. What is the Frequency of your visit to reliance retail outlets: a)
Once in a month
b)
Once in fifteen days
c)
Once in a week
d)
Regularly
9. What time do you prefer to go to these reliance outlets: a)
Before noon
c)
Evening
b) d)
d)
Afternoon Late evening
10. Do you think that availability of products in reliance outlets are good: a)
Agree
b)
Somewhat Agree
c)
Neutral
d)
Somewhat Disagree
e)
Disagree
11. The attitude/nature of shop-keeper in reliance outlet is very good: a) Agree
b)
Somewhat Agree
c)
Neutral
d)
Somewhat Disagree
e)
Disagree
12. How often you see reliance outlet Ads in newspaper, TV and internet for special offers:
a) Always c) Occasionally
b) Often d)
d) Seldom
e) Never
13. Do you get sms/email updates about new sales promotion by reliance retailers: a) Always c) Occasionally
b) Often d)
d) Seldom
e) Never 14. What is your average purchase of per visit in the reliance retail outlets:
a) Below Rs 1000
b) Between Rs 1000-3000
c) Between Rs 3000-5000
d) Above Rs 5000
15. Do you notice any change between last purchase and current purchase: a) Yes c) Don’t notice
b) No
16. How often do you notice the change in price of reliance retail outlet products: a) Weekly
b) Monthly
c) Quaterly
d) Yearly
17. Do you think that the price is reasonable in reliance outlets: a)
Agree
b)
Somewhat Agree
c)
Neutral
d)
Somewhat Disagree
e)
Disagree
18. Do you think reliance outlet meets your expectations in terms of performance and quality: a) All of the time
b) Most of the time
c) Some of the time
d) Just now and then
19. What attract / encourages you to visit reliance outlets: a) Price
b) Product Assortment
c) Product Quality
d) Promotional
e) Employee behavior
f) All of the above
20. Do you find customer service desk co-operative: a) Yes
b) No
21. Are you satisfied with the ambience of store: a) Very satisfied
b) Somewhat satisfied
c) Neither satisfied nor dissatisfied
d) Somewhat dissatisfied
e) Very dissatisfied 22. How attractive are the promotions in your views: a) Very attractive
b) Fairly attractive
c) Neutral
d) Not so attractive
e) Not at all attractive
23. Do you find your choice of products always available in reliance outlets: a) Available
b) Not available 5
4
3
2
1
24. Do they offer gift voucher prize along with the purchase of items: a) Yes
b) No
25. Are you satisfied with the gift voucher prize process: a) Very satisfied
b) Somewhat satisfied
c) Neither satisfied nor dissatisfied
d) Somewhat dissatisfied
e) Very dissatisfied 26. Are you satisfied with the billing process: a) Yes c) If no then please specify