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2 WHY INTERNET SERVICE PROVIDER ?.......................................................5 2.1 Ever growing scope scope and awareness of Internet Internet in Nepal................................. ............ ...... .........5 ...5 2.2 Success of WLINK and Mercantile..................................................................................5 2.3 Provides a platform for Information Technology Technology and I. T. Enabled Services................... 5 Web Designing, Web Hosting, Software Development Development and Outsourcing........................ .....5 2.4 Builds a huge Brand Name due to the shear reach to end level customers. .................. 5
3 INITIAL START UP LOCATION & TARGET AUDIENCE............................... .7 4 HOW WE HAVE AN EDGE OVER OUR COMPETITORS............................. ..8 8
Purpose The purpose of this document is to provide the detailed project plan and knowhow for the setting up of and running an Internet Service Provider (ISP) in Nepal.
1.2
Project Overview The basic idea is to become an independent Internet Service Provider (ISP) in Nepal.....
ISP Proposal Document 3 INITIAL START UP LOCATION & TARGET AUDIENCE ‘Kathmandu’ would be the first city of Nepal, where the proposed ISP would be set up. The reasons owing to the selection of Kathmandu as the first city for the launch of the proposed ISP are as follows: •
• • •
Kathmandu being the capital of Nepal provides with the best of infrastructure and logistical facilities. It would provide with a central command over the operations in other cities. Gives the maximum possible Marketing and Promotional opportunities. Maximum Target Audience.
As this is a well known fact that Wireless Internet service is something that is still an unknown quantity for Nepalese Internet Service Users. There have been no signs of any attempts made by the market leaders WLINK, NTC or SUBITSU to start something in this regard. With the next generation going mobile and lap tops being more of a necessity than a luxury. People need mobile/wireless internet connectivity (....people hate them wires!!!!!!). As we would be the first one to launch the services we would be the sole player in the category and would enjoy the complete market share along with the reputation of bringing something new and sensational. Given below is the target audience we wish to cater: •
•
•
• •
Educational Institutes: These are the places which will comprise the majority chunk of our future clients. As in most of the educational institutes Lap tops are a bare necessity and Internet is fast becoming the best way to learn and connect to the outside world. We would provide Wi-Fi connectivity as a whole to the college plus we would also provide individual connections. (List of target colleges and institutes) Corporate Offices: All the corporate closed compounds which require a secured Wi-Fi connectivity across their campuses. (List of targeted corporate offices) Individuals and Small Enterprises: People willing to go for Wi-Fi rather than the old wired connection. Cyber Cafe’s: A whole new breed of Wi-Fi Internet Cafe’s would come into existence. Lap Top Manufacturers/Dealers: We can get into a pact with such organisations where we can give the Wi-Fi connectivity free with the lap top. But this would come into picture after the successful run of the product.
ISP Proposal Document 5 DIAGRAMATIC REPRESENATATION OF OUR BUSINESS MODEL (Please make a diagram which will show the actual flow and working of we would work)
Role Description Co ordinate the field technicians and oversee a team of field technicians. Connection set up, maintenance and trouble shooting at the customer level
Salary
Non-Skilled staff 7.1.1.2
Proposed Office/Sub-Office and Server/Tower Locations
ISP Proposal Document 8 TECHNOLOGY INVOLVED (Please answer the following tabs given below) Sl. No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18
Name Open System Software Router & Firewall Web and FTP servers Name Server Software Mail servers Proxy server Master name server Slave name server Development workstation Remote access equipment Network switches and racks Power equipment Administrator consoles Tools and test equipment Cold spares Consumables Subscriber materials Reference materials
Software Name Linux Operating System Mail Server Software Web Server Software Name Server Software Authentication Software Database Software System Administration Software Statistics gathering and reporting tools
ISP Proposal Document 15 RISK ANALYSIS AND COST RECOVERY What are the risks Involved? If there is a Risk Involved, How can be the cost recovered? What is the % of the total Cost that can be recovered?
Your signature indicates that you agree with the purpose and scope of this document and that the appropriate personnel have reviewed it to ensure compliance with company policies. Name