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Marketing Management 14 Edition Penerbit : Pretince Hall, New Jersey
Phillip Kotler & Kevin Keller Jumlah Halaman : 819 Halaman
© 2012
02
Managing Markets and Customers Penerbit : Elsevier, Oxford
Pergamon Flexible Learning Jumlah Halaman : 118 Halaman
© 2009
03
Marketing Research : Within a Changing Penerbit : McGraw Hill, New York
Hair, Bush, Ortinau Jumlah Halaman : 714 Halaman
© 2003
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Marketing 3.0 Penerbit : John Wiley & Sons, Inc., Canada
Philip Kotler, Hermawan Kertajaya Jumlah Halaman : 217 Halaman
© 2010
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Defending The Brand Penerbit : AMACOM, New York
Brian H. Murray Jumlah Halaman : 287 Halaman
© 2004
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Marketing Communications Penerbit : Pretince Hall, Essex, England
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Marketing Insights From A-Z Penerbit : John Wiley & Sons, Inc., Canada
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Marketing Management
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© 2010
Penerbit : Best Business Books, New York
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Malcolm McDonald, Adrian Payne Jumlah Halaman : 513 Halaman
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Paurav Shukla Jumlah Halaman : 117 Halaman
© 2008
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Marketing Research, A Practical Approach Penerbit : SAGE, London
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Marketing Strategy and Competitive Positioning Penerbit : Pretince Hall, England
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Price Theory and Application Penerbit : South Western, Canada
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© 2011
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Principles of Marketing, European Edition Penerbit : Pretince Hall, England
Philip Kotler, Veronica Wong Jumlah Halaman : 954 Halaman
© 2005
10 11
A Relationship Approach
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Marketing Management Text and Cases
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The 22 Immutable Laws of Marketing Penerbit : Harper Collins, NSW, Australia
Al-Ries & Jack Trout Jumlah Halaman : 193 Halaman
© 1993
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The Secret of Word of Mouth Marketing Penerbit : AMACOM, New York
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© 2001
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Up and Out Poverty The Social Marketing Solution Penerbit : Wharton School Publishing, NJ
Philip Kotler, Nancy R. Lee Jumlah Halaman : 341 Halaman
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Internet Marketing, Start to Finish Penerbit : QUE Publishing, USA
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© 2011
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Direct Marketing Penerbit : Kogan Page, London, UK
Roddy Mullin Jumlah Halaman : 180 Halaman
© 2002
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Email Marketing, An Hour A Day Penerbit : Wiley Publishing, Indiana, USA
Jeanniey Mullen and David Daniels Jumlah Halaman : 290 Halaman
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eMarketing The Essential Guide to Online Marketing Penerbit : Quirk Marketing
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Enterprise Marketing Management Penerbit : John Wiley and Sons, Canada
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© 2003
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Essentials of Marketing, Third Edition Penerbit : Pretince Hall, Essex, England
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Essentials of Marketing Management Penerbit : Routledge, New York
Geoff Lancaster & Lester Massingham © 2011 Jumlah Halaman : 524 Halaman
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Experiental Marketing Penerbit : Kogan Page, London, UK
Shaz Smilansky Jumlah Halaman : 264 Halaman
© 2009
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Exploring Public Relation Penerbit : Pretince Hall, Essex, England
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Facebook Marketing, An Hour A Day Penerbit : Wiley Publishing, Indiana, USA
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Facebook Marketing for Dummies Penerbit : Wiley Publishing, Indiana, USA
Paul Dunay Richard Krueger Jumlah Halaman : 294 Halaman
© 2010
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Global Marketing Penerbit : Pretince Hall, Essex, England
Svend Hollensen Jumlah Halaman : 714 Halaman
© 2007
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Foundation of Marketing Penerbit : Houghton Miffling, Boston, USA
William M. Pride, O. C. Ferrel Jumlah Halaman : 569 Halaman
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Global Marketing Management Penerbit : John Wiley and Sons, Canada
Masaaki Kotabe, Kristiaan Helsen Jumlah Halaman : 725 Halaman
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Glossary Marketing Definition Penerbit : Florida State University, Florida
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Green Marketing Management Penerbit : South Western, Ohio, USA
Robert Dahlstrom Jumlah Halaman : 334 Halaman
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Guerilla Marketing for Consultants Penerbit : John Wiley & Sons, New Jersey
Jay Conrad Levinson, M. McLaughlin © 2005 Jumlah Halaman : 294 Halaman
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Harvard Business Review on Marketing Penerbit : Harvard Business School, USA
Harvard Business Review Paperback Jumlah Halaman : 182 Halaman
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International Marketing, Analysis & Strategy Sak Onkvisit and John J. Shaw Penerbit : Routledge, New York, USA Jumlah Halaman : 594 Halaman
© 2004
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International Management, Culture, Strategy Fred Luthans, Jonathan P. Doh Penerbit : McGraw Hill, New York, USA Jumlah Halaman : 646 Halaman
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International Marketing Penerbit : McGraw-Hill, New York
Philip Cateora, Mary C. Gilly Jumlah Halaman : 622 Halaman
© 2011
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International Marketing, Pan-African Penerbit : Amity University
Nishant Singhai Jumlah Halaman : 170 Halaman
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100 Great Marketing Ideas Penerbit : Marshal Cavendish, Singapore
Jim Blythe Jumlah Halaman : 200 Halaman
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101 Marketing Strategies for Accounting, Troy Waugh Law, Consulting, And Professional Firms Jumlah Halaman : 266 Halaman Penerbit : Wiley & Sons, New Jersey
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Tracy L. Tuten Jumlah Halaman : 202 Halaman
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Advertising, Promotion & Other Aspects Penerbit : Thompson, Ohio, USA
Terence A. Shimp Jumlah Halaman : 629 Halaman
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Airline Marketing and Management Penerbit : Ashgate Publishing, Hamspire
Stephen Shaw Jumlah Halaman : 323 Halaman
© 2007
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Be A Network Marketing Superstar Penerbit : Amacom, New York, USA
Mary Christensen, Wayne Christensen © 2007 Jumlah Halaman : 143 Halaman
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Berbisnis Dengan Hati Penerbit : MarkPlus & Co, Jakarta
Aa Gymnastiar, Hermawan Kertajaya © 2004 Jumlah Halaman : 48 Halaman
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Beyond Buzz Penerbit : Amacom, New York
Lois Kelly Jumlah Halaman : 228 Halaman
© 2007
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Blue Ocean Strategy Penerbit : Harvard Business School Press
W. Chan Kim, Renee Mouborgne Jumlah Halaman : 240 Halaman
© 2005
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Idiot’s Guide of Brand Management Penerbit : Alpha Books, Indiana, USA
Patricia F. Nicolino Jumlah Halaman : 330 Halaman
© 2001
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Business Ethic Penerbit : U.S. Department Commerce
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Business Marketing Penerbit : McGraw-Hill, New York, USA
F. Robert Dwyer, John F. Tanner Jumlah Halaman : 705 Halaman
© 2002
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Business Marketing Management B2B Penerbit : South Western, Ohio, USA
Michael D. Hut, Thomas W. Speh Jumlah Halaman : 634 Halaman
© 2010
57
Collaboration and Co-Creation Penerbit : Springer, Vancouver, USA
Gaurav Bhalla Jumlah Halaman : 205 Halaman
© 2011
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Consumer Behaviour and Advertising Matin Khan Penerbit : New Age International, New Delhi Jumlah Halaman : 374 Halaman
© 2006
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Creative Marketing for New Product Penerbit : World Scientific, Singapore
Akira Ishikawa, Atsushi Tsujimoto Jumlah Halaman : 320 Halaman
© 2008
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Customer Management Excellence Penerbit : John Wiley & Sons, England
Mike Faulkner Jumlah Halaman : 216 Halaman
© 2003
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Customer Relationship Management Penerbit : Butterworth-Heinemann, USA
Francis Buttle Jumlah Halaman : 500 Halaman
© 2009
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Principles of Service Marketing & Mngmt Penerbit : Pretince Hall, USA
Christoper Lovelock, Lauren Wright Jumlah Halaman : 391 Halaman
© 2008
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Destination Marketing Penerbit : Butterworth-Heinemann, USA
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Dictionary of Marketing Penerbit : Bloomsbury Publishing, London
A. Ivanovic MBA, P.H. Collin Jumlah Halaman : 302 Halaman
© 2003
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Digital Media and Advertising Penerbit : Information Science Reff, USA
Neal M. Burns, Tery Dougherty Jumlah Halaman : 742 Halaman
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Leisure Marketing Susan Horner, John Swarbrooke Penerbit : Elsevier Butterworth-Heinemann Jumlah Halaman : 412 Halaman
© 2005
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Managers’ Guide to Marketing, Advertising Barry Callen Penerbit : McGraw-Hill, New York, USA Jumlah Halaman : 250 Halaman
© 2010
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Marketing Higher Education Penerbit : McGraw-Hill, New York, USA
Felix Maringe, Paul Gibbs Jumlah Halaman : 195 Halaman
© 2009
69
Marketing in Public Sector Philip Kotler, Nancy Lee Penerbit : Wharton School Publishing, USA Jumlah Halaman : 332 Halaman
© 2007
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Marketing, Planning, Strategy Penerbit : Cenggage Learning, Boston
Subhash C. Jain Jumlah Halaman : 930 Halaman
© 2009
71
Marketing Research, An Applied Approach Naresh K. Malhotra, David F. Birks Penerbit : Pearson Education, Essex, EnglandJumlah Halaman : 753 Halaman
72
Marketing Theory, A Student Text Penerbit : SAGE Publication, London
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Marketing Without Advertising Penerbit : Nolo, California, USA
Michael Phillpis, Salli Rasberry Jumlah Halaman : 296 Halaman
© 2001
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Addressing The Muslim Market Penerbit : ATKEARNEY, Illionis, USA
A.T. Kearney Jumlah Halaman : 24 Halaman
© 2009
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Does Your Marketing Sell? Penerbit : Nicholas Brealey, London
Ian Moore Jumlah Halaman : 278 Halaman
© 2005
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No Logo Penerbit : Flamingo, England
Naomi Klein Jumlah Halaman : 451 Halaman
© 2000
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The Book on Marketing Plans Penerbit : Palo Alto Software, Orlando
Tim Berry, Doug Wilson Jumlah Halaman : 356 Halaman
© 2000
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Organizing for Event Marketing Penerbit : Göteborg University, Swedia
Malin Andersson, Anders Wesslau Jumlah Halaman : 081 Halaman
© 2000
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Principles of Marketing Penerbit : Pretince Hall, New Jersey
Philip Kotler, Gary Armstrong Jumlah Halaman : 1036 Halaman
© 1999
80
Subliminal Persuasion Penerbit : John Wiley & Sons, New Jersey
Dave Lakhani Jumlah Halaman : 202 Halaman
© 2008
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Ten Deadly Marketing Sins Penerbit : John Wiley & Sons, New Jersey
Philip Kotler Jumlah Halaman : 152 Halaman
© 2004
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The Guru Guide to Marketing Penerbit : John Wiley & Sons, New Jersey
Joseph H. Boyett, Jimmie J. Boyett Jumlah Halaman : 252 Halaman
© 2003
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The Law of Marketing Penerbit : Cengage Learning, Ohio
Lynda J. Oswald Jumlah Halaman : 420 Halaman
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The Ultimate Marketing Plan Penerbit : Adam Business, Massachusetts
Dan S. Kennedy Jumlah Halaman : 229 Halaman
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Fundamental of Sales Management Penerbit : Amacom, New York, USA
Matthew Schwartz Jumlah Halaman : 212 Halaman
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Marketing Communication, Study Book Penerbit : Bradford University School Of Management
Jonathan Muir Jumlah Halaman : 176 Halaman
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Power Marketing, Selling, Pricing Penerbit : Amherst Media, New York
Mitche Graf Jumlah Halaman : 143 Halaman
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Jason Miletsky Principles of Internet Marketing Penerbit : Cengage Learning, Massachusetts Jumlah Halaman : 464 Halaman
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Principles of Marketing Penerbit : Pearson, New Jersey, USA
Philip Kotler, Gary Armstrong Jumlah Halaman : 740 Halaman
© 2012
90
Helen Peck, Adrian Payne Relationship Marketing for Competitive Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 525 Halaman
© 1999
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Sales and Marketing Management Penerbit : Bizbite Cons, British Columbia
BizBite Consulting Group Jumlah Halaman : 298 Halaman
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Selling and Sales Management Penerbit : Pretince Hall, Essex, England
David Jobber, Geoff Lancaster Jumlah Halaman : 569 Halaman
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Service Marketing Management Peter Mudie, Angela Pirrie Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 280 Halaman
© 2006
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Social Marketing to The Business Custmer Paul Gillin, Eric Schwartzman Penerbit : Wiley & Sons, New Jersey, USA Jumlah Halaman : 274 Halaman
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Social Media Marketing Penerbit : Wiley Publishing, Indiana
Dave Evans Jumlah Halaman : 433 Halaman
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Strategic Integrated Marketing Communi Larry Percy Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 323 Halaman
© 2008
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Social Media Marketing Penerbit : Springer, Oregon, USA
Eric Anderson Jumlah Halaman : 196 Halaman
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Strategic Marketing Management Penerbit : Elsevier, Massachusetts, USA
Richard M.S. Wilson, Colin Gilligan Jumlah Halaman : 883 Halaman
© 2005
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Colin Gilligan, Richard M.S. Wilson Strategic Marketing Planning Penerbit : Butterworth-Heinemann, Oxford Jumlah Halaman : 565 Halaman
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Strategic Marketing Process Penerbit : Moderandi, Inc.
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Erica W. Austin, Bruce E. Pinkleton Strategic Public Relation Management Penerbit : Lawrence Publishers, New Jersey Jumlah Halaman : 428 Halaman
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