Thoughts for Success Your Daily Companion For Inspiration And Positive Thinking
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About Playtol Playtol and its related Service are owned and developed by C-Channels Sdn Bhd, MSC-status company situated in Petaling Jaya, Malaysia. Generally it is being marketing by its associate, Playtol Marketing for Malaysia and nonexclusive market globally. glo bally. We are positioned as the leader in the world of memorable iconic giving to people whom we care about. It is more than giving, it is a marketing gadget that adds values to create profitable customer relatonship and businesses. Playtol is about giving, fun, innovative, joy,, uniqueness, caring and loving. Hence joy the gift of this e-book for every men and women who deserves love, care, success and better life. It is a world where only the invitees are allowed to be the privileged members called PlayG. Therefore this is no ordinary membership. PlayG also have the chance to play game-based contest that offers cash prizes. They They also become mobile fans for their favourite brands and businesses.
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About Playtol Playtol and its related Service are owned and developed by C-Channels Sdn Bhd, MSC-status company situated in Petaling Jaya, Malaysia. Generally it is being marketing by its associate, Playtol Marketing for Malaysia and nonexclusive market globally. glo bally. We are positioned as the leader in the world of memorable iconic giving to people whom we care about. It is more than giving, it is a marketing gadget that adds values to create profitable customer relatonship and businesses. Playtol is about giving, fun, innovative, joy,, uniqueness, caring and loving. Hence joy the gift of this e-book for every men and women who deserves love, care, success and better life. It is a world where only the invitees are allowed to be the privileged members called PlayG. Therefore this is no ordinary membership. PlayG also have the chance to play game-based contest that offers cash prizes. They They also become mobile fans for their favourite brands and businesses.
For usinesses, we know that customers care about those who care about them. These iconic gifts represent the givers’ thoughtfulness, feelings and sincerity. These memorable iconic gifts can make a positive difference in customer relationship because it enables constant communication and giving that greatly improve business relationship with them. This practically converts any transactions into a more humanised approach that engages customers warmly and make them feel very important. An important point that drives Playtol is that we all have emotional bank account for all our relationship. Sometimes we make withdrawal from the account. Other times, we make deposit into it.
Our relationship with people will grow or shrink, depending on whether we make deposit or withdrawal from our emotional bank account with them.
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Thoughts for Success THOUGHTS FOR SUCCESS Copyright @ 2010 C-Channels Sdn Bhd All rights reserved under International Copyright Law. Contents and/or cover may not be reproduced in whole or in part in any form without the express written content of the Publiser. Published by C-Channels Sdn Bhd
www.mycchannels.com Produced in Malaysia
Contents Introduction Change Courage Dreams Entrepreneurship Failure Faith Ideas Innovation Leadership Management Marketing People Perseverance Planning Relationship Service Spiritual Strategy Success Vision Wealth
1 3 7 11 15 19 23 26 30 33 36 39 42 45 48 51 54 57 60 63 66 69
Introduction
First of all, I would like to congratulate the readers of this inspirational booklet for taking the first step towards positive change.
challenges and obstacles, especially in achieving our dreams and goals. Imagine if we have a remedy for all the problems and get anything we want in life.
As much as we all fear change, change itself is inevitable. That is why I warn readers that the content could change their life. We all want to be successful, happy, fulfilled and have better things in life, yet we are afraid of change.
I believe there is a way to overcome all ‘negative’ things and the answer lies in the power of our minds. Nevertheless our mind is like a muscle. Just as you need to exercise to strengthen the muscle, you got to ‘exercise’ your minds through the power of thoughts.
Certainly with change comes the unknown and uncertainty. That is why so many people are afraid of it. But is it really that bad? More often than not, it is the golden opportunity to improve and achieve greater heights in life. As we move through life, we have to face all kinds of problems, difficulties,
Basically a thought consists of words and images that not only give meaning to our world but also create our real world. So if you want to change or improve your real world or circumstances, you got to start from your minds. And you got to feed your minds with positive thinking,
affirmations and imagination. So where do you get the ‘raw materials’ to strengthen your minds and resolve in achieving what you want? In answering to that question, this book is born as a way of programming our minds if you like in our quest for success and happiness. While it is important to take action, very often we give up in our journey towards our dreams, goals and successes. It takes a strong will and determination to be a success. So it is my hope that the readers will read and feed their minds with positive thinking of other people who have proven to be successful. By doing so, it is like modeling the successful programming in the minds of these successful people and ‘copy’ it to
your own brain. It is like copying a file from one brain to another. In nutshell, if you think like successful people, you too would become a successful man or woman. It is simply because it works and millions of people have achieved greater heights in their life through the power of thoughts. All the best to you!
Yours truly William Leam C-Channels Sdn Bhd
“Be the change you want to see in the world” - Mahatma Gandhi
Change You cannot change your destination overnight, but you can change your direction overnight - Jim Rohn , American speaker and author. He is famous for motivational audio programs for Business and Life .
Become a student of change. It is the only thing that will remain constant.
All personal breakthroughs begin with a change in beliefs. - Anthony Robbins , American advisor to leaders
Everything changes, nothing remains without change. - Siddharta Buddha Gautama
Change your thoughts, and you change your world
- Anthony J. D’Angelo , Founder of The Collegiate EmPowerment Company and creator of The Inspiration Book Series
- Norman Vincent Peale , American writer
You cannot control what happens to you, but you can control your attitude toward what happens to you, and in that, you will be mastering change rather than allowing it to master you.
People can’t live with change if there’s not a changeless core inside them. The key to the ability to change is a changeless sense of who you are, what you are about and what you value.
- Brian Tracy , Motivational Speaker and Business Author
- Stephen R. Covey
If we don’t change, we don’t grow. If we don’t grow, we are not really living. - Gail Sheehy
Human potential is the same for all. Your feeling, “I am of no value”, is wrong. Absolutely wrong. You are deceiving yourself. We all have the power of thought - so what are you lacking? If you have willpower, then you can change anything. It is usually said that you are your own master. - Dalai Lama , Head of the Dge-lugs-pa order of Tibetan Buddhists, 1989 Nobel Peace Prize Winner
Do not let circumstances control you. You change your circumstances. - Jackie Chan , famous movie star and director
You can change your beliefs so they empower your dreams and desires. Create a strong belief in yourself and what you want. - Marcia Wieder , American motivational speaker and author.
“To change is difficult. Not to change is fatal.” - Anonymous
Change is not merely necessary to life – it is life. - Alvin Toffler , American author of Science-fiction
What we achieve inwardly will change outer reality. - Plutarch , Ancient Greek biographer and author
Progress is impossible without change, and those who cannot change their minds cannot change anything. - George Bernard Shaw , 1925 Nobel Prize for Literature recipient
Don’t manage - lead change before you have to. - Jack Welch
Change is the essence of life. Be willing to surrender what you are for what you could become. - Unknown
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“Courage is simply the willingness to be afraid and act anyway.” - Dr. Robert Anthony Self-help author
Courage Courage conquers all things - Ovid , Ancient Roman classical poet and author of Metamorphoses
Success is not final, failure is not fatal: it is the courage to continue that counts. - Winston Churchil l, British orator and prime minister during World War II
Courage is the power to let go of the familiar.
Whatever you do, you need courage. Whatever course you decide upon, there is always someone to tell you that you are wrong. There are always diffi culties arising that tempt you to believe your critics are right. - Ralph Waldo Emerson , American poet, lecturer and essayist
What would life be if we had no courage to attempt anything? - Vincent van Gogh , Dutch painter
- Raymond Lindquist
You will never do anything in this world without courage. It is the greatest quality of the mind next to honor. - Aristotle , Ancient Greek philosopher, scientist and physician
If you could get up the courage to begin, you have the courage to succeed. - David Viscott
You don’t develop courage by being happy in your relationships everyday. You develop it by surviving diffi cult times and challenging adversity. - Epicurus, Greek philosopher
“It requires more courage to suffer than to die.” Courage and perseverance have a magical talisman, before which difficulties disappear and obstacles vanish into air.
- Napoleon Bonaparte, French general, politician and emperor
- John Quincy Adams , American 6th US president (1825-29)
We can never be certain of our courage until we have faced danger. - François de la Rochefoucauld , French classical author
Courage is resistance to fear, mastery of fear - not absence of fear - Mark Twain , American humorist, writer and lecturer
Courage is not the absence of despair; it is, rather, the capacity to move ahead in spite of despair. - Rollo May
Courage is not the absence of fear, but rather the judgement that something else is more important than fear. - Ambrose Redmoon
The secret of happiness is freedom. The secret of freedom is courage. - Thucydides , Ancient Greek historians and author
Courage is always rewarded. - Kenny Loggins
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“Laugh often, Dream big, Reach for the stars!” - Anonymous
Dream Build a dream and the dream will build you. - Robert H Schuller
There is nothing like a dream to create the future....
The biggest adventure you can take is to live the life of your dreams.
- Victor Hugo
- Oprah Winfrey , American television personality,actress and producer
Man, alone, has the power to transform his thoughts into physical reality; man, alone, can dream and make his dreams come true.
Dreams are renewable. No matter what our age or condition, there are still untapped possibilities within us and new beauty waiting to be born.
- Napolean Hill
- Dale E. Turner
A dream is your creative vision for your life in the future. You must break out of your current comfort zone and become comfortable with the unfamiliar and the unknown.
I don’t design clothes, I design dreams. - Ralph Lauren , American fashion designer
We live in the present, we dream of the future and we learn eternal - Denis Waitley , American motivational speaker and author of truths from the past. self-help books
- Madame Chiang Kai-Shek Chinese Head of the Chinese Nationalist Government in exile on Taiwan
Too many of us are not living our dreams because we are living our fears.
“When you cease to dream you cease to live.” - Malcolm S. Forbes
- Les Brown , American songwriter
If you can dream it, you can do it. Always remember that this whole thing was started with a dream and a mouse. - Walt Disney , American pioneer of animated cartoon films and creator of Disneyland .
You’re in the midst of a war: a battle between the limits of a crowd seeking the surrender of your dreams, and the power of your true vision to create and contribute. It is a fight between those who will tell you what you cannot do, and that part of you that knows and has always known that we are more than our environment; and that a dream, backed by an unrelenting will to attain it, is truly a reality with an imminent arrival. - Anthony Robbins
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Be careful what you water your dreams with. Water them with worry and fear and you will produce weeds that choke the life from your dream. Water them with optimism and solutions and you will cultivate success. Always be on the lookout for ways to turn a problem into an opportunity for success. Always be on the lookout for ways to nurture your dream. - Lao Tzu
“Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage.” - Victor Kiam
Entrepreneurship Entrepreneurs are risk takers, willing to roll the dice with their money or reputations on the line in support of an idea or enterprise. - Victoria Claflin Woodhull
Nobody talks of entrepreneurship as survival, but that is exactly what it is and what nurtures creative thinking. - Anita Roddick , Founder of BodyShop
“When you reach an obstacle, turn it into an opportunity. You have the choice. You can overcome and be a winner, or you can allow it to overcome you and be a loser. The choice is yours and yours alone. Refuse to throw in the towel. Go that extra mile that failures refuse to travel. It is far better to be exhausted from success than to be rested from failure.”
“My son is now an ‘entrepreneur’. That’s what you’re called when you don’t have a job.”
- Mary Kay Ash , founder of Mary Kay Cosmetics
- Ted Turner , broadcasting entrepreneur
Success or failure in business is caused more by the mental attitude even than by mental capacities.
You say I started out with practically nothing, but that isn’t correct. We all start with all there is. It’s how we use it that makes things possible.
- Walter Dill Scott
- Henry Ford , Automobile Entrepreneur
“Our success has really been based on partnerships from the very beginning.” - Bill Gates, founder of Microsoft Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma - which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary. - Steve Jobs , American Entrepreneur and Apple co-Founder
“Business opportunities are like buses, there’s always another one coming.” - Richard Branson , founder of Virgin Enterprises
Find a niche market opportunity, exploit it, then reap the benefits while at all times searching for your next niche to enter, move to make, and edge to employ. - Ryan P. Allis , entrepreneur
The entrepreneur always searches for change, responds to it, and exploits it as an opportunity. - Peter F Drucker
The five essential entrepreneurial skills for success are concentration, discrimination, organization, innovation and communication.
- Michael Faraday , English physicist who contributed greatly “The important thing is not being afraid to the understanding of to take a chance. Remember, the greatest electromagnetism
failure is to not try. Once you find something you love to do, be the best at doing it.” - Debbi Fields , founder of Mrs. Fields Cookies
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“Our greatest glory is not in never failing but in rising every time we fail.” - Confucius.
Failure Failure should be our teacher, not our undertaker. Failure is delay, not defeat. It is a temporary detour, not a dead end. Failure is something we can avoid only by saying nothing, doing nothing, and being nothing. - Denis Waitley
“Failure is not falling down but refusing to get up.” - Chinese Proverb
An inventor fails 999 times, and if he succeeds once, he’s in. He treats his failures simply as practice shots. - Charles F. Kettering , American engineer, inventor of the electric starter
One failure is worth seven and a half successes - Eli Khamarov
“Failure is nature’s plan to prepare you for great responsibilities”
What people see of my success is only one percent but what they don’t see is the 99 percent which are my failures.
- Napolean Hill
- Soichiro Honda
Remember the two benefits of failure. First, if you do fail, you learn what doesn’t work; and second, the failure gives you the opportunity to try a new approach.
Failure defeats losers, failure inspires winners.
- Roger Von Oech
It is hard to fail, but it is worse never to have tried to succeed. - Theodore Roosevelt , American 26th US president (1901-09)
- Robert T. Kiyosaki , author, entrepreneur, investor
We never learn from our successes, we learn from our failures. - John Naisbitt
“Failure will never overtake me if my determination to succeed is strong enough.” - Og Mandino Failure is not an option. Everyone has to succeed. - Arnold Schwarzenegger
It is often the failure who is the pioneer in new lands, new undertakings, and new forms of expression. - Eric Hoffer , American writer
Many of life’s failures are people who did not realize how close they were to success when they gave up. - Thomas A Edison
“Failure is the tuition you pay for success.” - Walter Brunell
There is something good in all seeming failures. You are not to see that now. Time will reveal it. Be patient. - Swami Sivananda Indian Yoga master, physician, monk and founder of The Divine Life Society
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I’ve failed over and over and over again in my life and that is why I succeed. - Michael Jordan , American NBA basketball player, widely considered to be the greatest player in the history of the game
A minute’s success pays the failure of years. - Robert Browning
Success and failure. We think of them as opposites, but they’re really not. They’re companions - the hero and the sidekick. - Laurence Shames
“Faith will move mountains” - Proverb
Faith Faith is taking the first step even when you don’t see the whole staircase.
In order to succeed, we must first believe that we can.
- Martin Luther King , Jr ., American baptist minister and civil-rights leader
- Michael Korda
It’s lack of faith that makes people afraid of meeting challenges, and I believed in myself. - Muhammad Ali , American boxer and activist
A people without faith in themselves cannot survive - Chinese Proverbs
Faith consists in believing when it is beyond the power of reason to believe. - Voltaire , French philosopher and writer
The only known cure for fear is faith - Lena Kellogg Sadler
Miracles happen to those who believe in them. - Bernhard Berenson
Always continue the climb. It is possible for you to do whatever you choose, if you first get to know who you are and are willing to work with a power that is greater than ourselves to do it. - Oprah Winfrey
To believe in the things you can see and touch is no belief at all. But to believe in the unseen is both a triumph and a blessing. - Bob Proctor
What seems impossible one minute becomes, through faith, possible the next. - Norman Vincent Peale
“Miracles happen to those who believe in them.” - Bernhard Berenson What we can or cannot do, what we consider possible or impossible, is rarely a function of our true capability. It is more likely a function of our beliefs about who we are.
If you think you can win, you can. Faith is necessary to victory.
Believe it can be done. When you believe something can be done, really believe, your mind will find the ways to do it. Believing a solution paves the way to solution.
- William Hazlitt, British writer
- David J. Schwartz
Have faith in your dreams and someday your rainbow will come smiling through. No matter how your heart is grieving, if you keep believing, the dream that you wish will come true.
We would accomplish many more things if we did not think of them as impossible.
- Anthony Robbins
- Anonymous
- Chretien Malesherbes
It’s the repetition of affirmations that leads to belief. And once that belief becomes a deep conviction, things begin to happen. - Claude M. Bristol
Fear clogs; Faith liberates - Elbert Hubbard ,American editor, publisher and writer
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“Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.” - Edward de Bono, Maltese psychologist and writer, leading authority in field of creative thinking
Ideas Ideas control the world. - James A. Garfield , American president
To stay ahead, you must have your next idea waiting in the wings. - Rosabeth Moss Kanter , American business speaker and consultant
There is no force so powerful as an idea whose time has come. - Everett Dirksen , American senator
I can’t understand why people are frightened of new ideas. I’m frightened of the old ones. - John Cage , American avant garde composer
Almost all new ideas have a certain aspect of foolishness when they are first produced
A single idea / the sudden flash of a thought may be worth a million dollars.
- Alfred North Whitehead , British mathematician and philosopher
- Robert Collier , American motivational author
The air is full of ideas. They are knocking If at first, the idea is not absurd, you in the head all the time. You only then there is no hope for it have to know what you want, then forget - Albert Einstein it, and go about your business. Suddenly, the idea will come through. It was there All achievements, all earned riches, all the time. have their beginning in an idea. - Henry Ford , American industrialist and entrepreneur.
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- Napoleon Hill
An idea that is developed and put into action is more important than an idea that exists only as an idea. - Buddha
An absolutely new idea is one of the rarest things known to man. - Thomas More , English humanist, statesman and chancellor of England
Capital isn’t that important in business. Experience isn’t that important. You can get both of these things. What is important is ideas. - Harvey S. Firestone , founder of the Firestone Tire & Rubber Co.
Creativity is essentially a lonely art. An even lonelier struggle. To some a blessing. To others a curse. It is in reality the ability to reach inside yourself and drag forth from your very soul an idea.
Most executives, many scientists, and almost all business school graduates - Lou Dorfsman believe that if you analyze data, this will give you new ideas. Unfortunately, this Ideas must work through the brains and belief is totally wrong. The mind can only arms of good and brave men, or they are see what it is prepared to see. no better than dreams - Edward de Bono
“Lack of money is no obstacle. Lack of an idea is an obstacle.” - Anonymous
- Ralph Waldo Emerson , American poet, lecturer and essayist
Globalization has changed us into a company that searches the world, not just to sell or to source, but to find intellectual capital - the world’s best talents and greatest ideas. - Jack Welch
Think out of the box, be innovative.
Innovation
Innovation is not the product of logical thought, although the result is tied to logical structure.
I think all great innovations are built on rejections.
- Albert Einstein
- Louis Ferdinand Celine , French writer and physician
Just as energy is the basis of life itself, and ideas the source of innovation, so is innovation the vital spark of all human change, improvement and progress
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
- Ted Levitt
- Steve Jobs , American Entrepreneur Apple co-Founder
Innovation is the creation of the new or the re-arranging of the old in a new way. - Michael Vance
When you innovate, you’ve got to be prepared for everyone telling you you’re nuts. - Larry Ellison
Innovation is the central issue in economic prosperity - Michael Porter
My innovation involved taking an idea from the telecommunications and banking industries, and applying that idea to transportation business. - Frederick W. Smith
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“The heart and soul of the company is creativity and innovation.” - Robert Iger
You have all the reason in the world to achieve your grandest dreams. Imagination plus innovation equals realization.
The world leaders in innovation and creativity will also be world leaders in everything else. - Harold R. McAlindon
- Denis Waitley
Discoveries are often made by not following instructions, by going off the main road, by trying the untried.
Good ideas and innovations must be driven into existence by courageous patience. - Hyman G Rickover
- Frank Tyger
Creativity is thinking up new things. Innovation is doing new things.
Innovation distinguishes between a leader and a follower. - Steve Jobs
- Theodore Levitt
There are men so conservative they believe nothing should be done for the first time. - Unknown
A dream with courage is innovation...A dream without courage is a delusion - Unknown
Be a leader, develop your leadership skills.
Leadership Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes.
Most people think of leadership as a position and therefore don’t see themselves as leaders.
- Peter F. Drucker , American educator and writer
- Stephen R. Covey
Leadership is influence. - John C. Maxwell
We know that leadership is very much related to change. As the pace of change accelerates, there is naturally a greater need for effective leadership.
The function of leadership is to produce more leaders, not more followers.
- John Kotter
- Ralph Nade , American activist and lawyer
A sense of humor is part of the art of leadership, of getting along with people, of getting things done
Actions, not words, are the ultimate results of leadership.
- Dwight David Eisenhowe , American 34th president (1953-61)
- Bill Owens
Leadership is the capacity and will to rally men and women to a common purpose and the character which inspires confidence. - Unknown
I suppose leadership at one time meant muscles; but today it means getting along with people - Indira Gandhi , Indian politician and prime minister
“Leadership is action, not position.” - Donald H. McGannon
Leadership offers an opportunity to make a difference in someone’s life, no matter what the project. - Bill Owens
Leadership is the challenge to be something more than average. - Jim Rohn , American speaker and author
Leadership is the wise use of power. Power is the capacity to translate intention into reality and sustain it. - Warren G. Bennis , Author of the ‘ Becoming A Leader ’
A leader takes people where they want to go. A great leader takes people where they don’t necessarily want to go but ought to be. - Rosalynn Carter
Good leaders make people feel that they’re at the very heart of things, not at the periphery. Everyone feels that he or she makes a difference to the success of the organization. When that happens people feel centered and that gives their work meaning. - Warren G. Bennis
The only safe ship in a storm is leadership. - Faye Wattleton
The history of the world is full of men who rose to leadership, by sheer force of self-confidence, bravery and tenacity. - Mahatma Gandhi
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The very essence of leadership is that you have to have vision. You can’t blow an uncertain trumpet. - Theodore Hesburgh , American Clergyman, University President
“Management works in the system; Leadership works on the system.” - Stephen R. Covey
Management Management is doing things right; leadership is doing the right things. - Peter F. Drucker
Good management is the art of making problems so interesting and their solutions so constructive that everyone wants to get to work and deal with them.
Management manages by making decisions and by seeing that those decisions are implemented. - Harold S. Geneen , American businessman, He was CEO of ITT
Management is about arranging and telling. Leadership is about nurturing and enhancing.
- Paul Hawken
- Thomas J Peters
Management is nothing more than motivating other people.
Effective leadership is putting first things first. Effective management is discipline, carrying it out.
- Lee Lacocca
- Stephen R. Covey
Effective management always means asking the right question. - Robert Heller
Good management consists in showing average people how to do the work of superior people. - John D Rockefeller
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Management by objectives works if you first think through your objectives. Ninety percent of the time you haven’t. - Peter F. Drucker
Management must speak with one voice. When it doesn’t management itself becomes a peripheral opponent to the team’s mission.
Management is effi ciency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.
- Pat Riley
- Stephen Covey
The conventional definition of management is getting work done through people, but real management is developing people through work.
If you pick the right people and give them the opportunity to spread their wings—and put compensation as a carrier behind it—you almost don’t have to manage them
- Agha Hasan Abedi
- Jack Welch
You don’t hear things that are bad about your company unless you ask. It is easy to Never try to teach a pig to sing; it wastes hear good tidings, but you have to your time and it annoys the pig. scratch to get the bad news. - Paul Dickson - Thomas J. Watson
Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity. - George S. Patton
“No business in the world has ever made more money with poorer management.” - Bill Terry
Marketing drives the sales up!
Marketing Technology can be acquired, at home and abroad. The real bottleneck lies with advertising and marketing…we know how to make, we can make large quantities cheaply, we must know how to sell. In manufacturing, we can score 70 to 90 marks…but in advertising and international marketing, we can only get between 5 and 30 marks. Imagine our value if we strengthened our advertising and marketing. - Stan Shih Chen-jung , Founder of Acer Group
Even though the lawyers hate it, making the brand name a generic is the ultimate weapon in the marketing wars. - Jack Trout , Trout on Strategy
There are three sources of revenue for your company: Adding new customers, getting existing customers buying more, getting existing customers buying more frequently. - William Leam , Entrepreneur and Author
Marketing is everything you do to make sure your customers find out about, and buy, your products and services.
Marketing is a company-wide philosophy calling upon everyone in the company to sense, serve, and satisfy our customers. - Bob Serling , the Stratford - Philip Kotler
Marketing Group
The aim of marketing is to know and Money coming in says I’ve made understand the customer so well the the right marketing decisions. product or service fits him and sells itself. - Adam Osborne , - Peter F. Drucker , American educator and writer
American entrepreneur
“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” - Jeff Bezos, Founder of Amazon.com Globally, we are gravitating towards an ‘experience’ economy, where consumers expect and pay for more sophisticated brands that deliver memorable experiences. Dubbed as a new marketing frontier, experiential marketing is claiming considerable mind share and is lending new dimensions to brands, in an era where quality is no longer enough. - Sarit Reouveni , Samsung SA’s group marketing manager
A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless. Stephen King, WPP Group, London Affiliate marketing has made businesses millions and ordinary people millionaires.
You must have mindshare before you can have marketshare.
- Bo Bennett
- Christopher M. Knight
The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.
Advertising is salesmanship massproduced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can’t. - Morris Hite , Adman: Morris Hite’s Methods for Winning the Ad Game , 1988
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- Sergio Zyman
Getting along with people is the key to successful career and relationship.
People Dealing with people is probably the biggest problem you face, especially if you are in business. Yes, and that is also true if you are a housewife, architect or engineer. - Dale Carnegie
Great people are those who make others feel that they, too, can become great. - Mark Twain , American humorist, writer and lecturer
The best way to persuade people is with your ears - by listening to them. - Dean Rusk , American statesman
Most people say that is it is the intellect which makes a great scientist. They are wrong: it is character. - Albert Einstein
People don’t really care how much you know until they know how much you care. - Mike McNight
People become attached to their burdens sometimes more than the burdens are attached to them. - George Bernard Shaw
People’s behavior makes sense if you think about it in terms of their goals, needs, and motives - Thomas Mann , German novelist and essayist
All people are half actors. - Dana Andrews
Value people on their potential, not on their history. - Bo Bennett
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“If you wish to win a man over to your ideas, first make him your friend.” - Abraham Lincoln, American 16th US president (1861-65) If people are good only because they fear punishment, and hope for reward, then we are a sorry lot indeed. - Albert Einstein
All things being equal, people will do business with a friend; all things being unequal, people will still do business with a friend. - Mark McCormack - founder of IMG.
In motivating people, you’ve got to engage their minds and their hearts. I motivate people, I hope, by example and perhaps by excitement, by having productive ideas to make others feel involved. - Rupert Murdoch
People that seem so glorious are all show; underneath they are like everyone else. - Ralph Waldo Emerson
“… our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company’s success.” - Richard Branson
What concerns me is not the way things are, but rather the way people think things are. - Epictetus , Greek philosopher
Always give people a piece of your heart, not a piece of your mind - Anonymous
“Through perseverance many people win success out of what seemed destined to be certain failure.” - Benjamin Disraeli British prime minister and novelist.
Perseverance Great works are performed not by strength but by perseverance. - Samuel Johnson
By perseverance the snail reached the ark.
For all things difficult to acquire, the intelligent man works with perseverance. - Charles H. Spurgeon , English - Lao Tzu
preacher of 19th century
Patience and perseverance have a magical effect before which diffi culties disappear and obstacles vanish.
It’s not that I’m so smart, it’s just that I stay with problems longer.
- John Quincy Adams , American 6th US president (1825-29)
Most people give up just when they’re about to achieve success. They quit on the one yard line. They give up at the last minute of the game, one foot from a winning touchdown. - H. Ross Perot
Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all. - Dale Carnegie
- Albert Einstein
History has demonstrated that the most notable winners usually encountered heartbreaking obstacles before they triumphed. They won because they refused to become discouraged by their defeats. - B. C. Forbes
“Only actions performed with perseverance can ensure success.” - Yajur Veda Lack of will power has caused more failure than lack of intelligence or ability. - Flower A. Newhouse
Perseverance is a great element of success; if you only knock long enough and loud enough at the gate you are sure to wake up somebody.
When I thought I couldn’t go on, I forced myself to keep going. My success is based - Henry Wadsworth Longfellow on persistence, not luck. - Norman Lear
The most essential factor is persistence the determination never to allow your energy or enthusiasm to be dampened by the discouragement that must inevitably come. - James Whitcomb Riley
I do not think there is any other quality so essential to success of any kind as the quality of perseverance. It overcomes almost everything, even nature. - John D. Rockefeller , American industrialist and philanthropist
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Edison failed 10, 000 times before he made the electric light. Do not be discouraged if you fail a few times. - Napoleon Hill , American author
You’ve got to say, I think that if I keep working at this and want it badly enough I can have it. It’s called perseverance. - Lee Iacocca
A jug fills drop by drop. - Buddha
Nobody plans to fail but a lot of people fail to plan.
Planning When planning for a year, plant corn. A good plan is like a road map: it shows When planning for a decade, plant trees. the final destination and usually the best When planning for life, train and educate way to get there. people. - H. Stanley Judd - Chinese Proverbs
Without goals, and plans to reach them, you are like a ship that has set sail with no destination.
The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.
- Fitzhugh Dodson
- Napoleon Hill , American author
Planning is bringing the future into the present so that you can do something about it now.
All you need is the plan, the road map, and the courage to press on to your destination.
- Alan Lakein
- Earl Nightingale , US motivational writer and author
Create a definite plan for carrying out your desire and begin at once, whether you ready or not, to put this plan into action.
I try to learn from the past, but I plan for the future by focusing exclusively on the present. That’s were the fun is.
- Napoleon Hill , American author
- Donald Trump , American entrepreneur
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An intelligent plan is the first step to success. The The man who plans knows where he is going, knows what progress he is making and has a pretty good idea when he will arrive.
You were born to win, but to be a winner, you must plan to win, prepare to win, and expect to win. - Zig Ziglar , American motivational speaker and author
- Basil S. Walsh
Good fortune is what happens when opportunity meets with planning. - Thomas Alva Edison , Most famous American inventor
Plan well before you take the journey. Remember the carpenter’ carpenter’ss rule: Measure twice, cut once. - Unknown
There is always plenty of capital for those who can create practical plans for using it - Napoleon Hill
I find it fascinating that most people plan their vacations with better care than they plan their lives. Perhaps that is because escape is easier than change. - Jim Rohn , American speaker and author.
Happy people plan actions, they don’t plan results - Dennis Wholey
“Failing to plan is planning to fail.” - Alan Lakein
Basically life is about relationship with other people.
Relationship The quality of your life is the quality of your relationships.
The only way to have a friend is to be one.
- Anthony Robbins
- Ralph Waldo Emerson
Real magic in relationships means an absence of judgment of others.
If you judge people, you have no time to love them.
- Wayne Dyer , American motivational speaker
- Mother Teresa
Whenever you’re you’re in conflict confli ct with wi th someone, there is one factor that can make the difference between damaging your relationship and deepening it. That factor is attitude. - William James , American philosopher and psychologist
My research suggests that men and women may speak different languages that they assume are the same, using similar words to encode disparate di sparate experiences of self and social relationships. - Carol Gilligan , American psychologist, writer and researcher
Human relationships always help us to carry on because they always presuppose further developments, a future -and also because we live as if our only task was precisely to have relationships with other people. - Albert Camu s, French novelist and playwright, 1957 Nobel Prize for Literature
A friend is a second self. - Aristotle
Treasure your relationships, not your possessions. - Anthony J. D’Angelo , Founder of The Collegiate EmPowerment Company and creator of The Inspiration Book Series
“The ultimate test of a relationship is to disagree but to hold hands.” - Alexandria Penney The most important ingredient we put into any relationship is not what we say or what we do, but what we are. And if our words and our actions come from superficial human relations techniques (the Personality Ethic) rather than from our own inner core (the Character Ethic), others will sense that duplicity. We simply won’t be able to create and sustain the foundation necessary for effective interdependence. - Stephen R. Covey
Today we are faced with the preeminent fact that, if civilization is to survive, we must cultivate the science of human relationships - the ability of all peoples, of all kinds, to live together, in the same world, at peace - Franklin D. Roosevelt , American 32nd US president
It is the things in common that make relationships enjoyable, bit it is the little differences that make them interesting. - Todd Ruthman
Why do people persist in a dissatisfying relationship, unwilling either to work toward solutions or end it and move on? It’s because they know changing will lead to the unknown, and most people believe that the unknown will be much more painful than what they’re already experiencing. - Anthony Robbins
For a marriage relationship to flourish, there must be intimacy. It takes an enormous amount of courage to say to your spouse, “This is me. I’m not proud of it -- in fact, I’m a little embarrassed by it -- but this is who I am.” - Bill Hybels
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“Make service your first priority, not success and success will follow.” - Unknown
Service The thing that lies at the foundation of positive change, the way I see it, is service to a fellow human being. - Lee Iacocca
To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity. - Douglas Adams , British comic writer
Service is what life is all about. - Marian Wright Edelman
Service is the rent we pay for being. It is the very purpose of life, and not something you do in your spare time. - Marian Wright Edelman
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Whoever renders service to many puts himself in line for greatness - great wealth, great return, great satisfaction, great reputation, and great joy. - Jim Rohn , American speaker and author
It is high time that the ideal of success should be replaced by the ideal of service - Albert Einstein
People who concentrate on giving good service always get more personal satisfaction as well as better business. How can we get better service? One way is by trying to see ourselves as others do. - Patricia Fripp
“Everyone can be great, because everyone can serve.” - Martin Luther King, Jr. A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.
Only a life lived in the service to others is worth living. - Albert Einstein
- Henry Ford
Men are rich only as they give. He who gives great service gets great rewards. - Elbert Hubbard
Kindness is the only service that will stand the storm of life and not wash out. It will wear well and will be remembered long after the prism of politeness or the complexion of courtesy has faded away. - Abraham Lincoln , American 16th US president
You can start right where you stand and apply the habit of going the extra mile by rendering more service and better service than you are now being paid for - Napoleon Hill
Without community service, we would not have a strong quality of life. It’s important to the person who serves as well as the recipient. It’s the way in which we ourselves grow and develop. - Dorothy Height
Never forget that the purpose for which a man lives is the improvement of the man himself, so that he may go out of this world having, in his great sphere or his small one, done some little good for his fellow creatures and labored a little to diminish the sin and sorrow that are in the world. - W.E. Gladstone ADS 16
We are a spiritual being living in this body.
Spiritual You are not a human being in search of a spiritual experience. You are a spiritual being immersed in a human experience. - Teilhard de Chardin , French geologist, priest, philosopher and mystic
For nearly a hundred years, we have known that the material world is an illusion. Everything that seems solid - a rock, a tree, your body - is actually 99.999% empty space. - Deepak Chopra
Spirituality is a way of accepting the fact that there is a spiritual force in the universe larger than all of mankind. - John Henrik Clarke
A human being is a part of the whole called by us universe, a part limited in time and space. He experiences himself, his thoughts and feeling as something separated from the rest, a kind of optical delusion of his consciousness. This delusion is a kind of prison for us,
restricting us to our personal desires and to affection for a few persons nearest to us. Our task must be to free ourselves from this prison by widening our circle of compassion to embrace all living creatures and the whole of nature in its beauty. - Albert Einstein
Human beings are of such nature that they should have not only material facilities but spiritual sustenance as well. Without spiritual sustenance, it is diffi cult to get and maintain peace of mind. - Dalai Lama
Great people are they who see that spiritual is stronger than any material force, that thoughts rule the world. - Ralph Waldo Emerson
“Great men are they who see that spiritual is stronger than material force, that thoughts rule the world.” - Ralph Waldo Emerson It isn’t until you come to a spiritual understanding of who you are-not necessarily a religious feeling, but deep down, the spirit within-that you can begin to take control
We do not see things as they are. We see them as we are.
Life is difficult.This is a great truth, one of the greatest truths. It is a great truth because once we truly see this truth, we transcend it. Once we truly know that life is diffi cult--once we truly understand and accept it--then life is no longer diffi cult. Because once it is accepted, the fact that life is diffi cult no longer matters.
- The Talmud
- M.Scott Peck
Life can only take place in the present moment. If we lose the present moment, we lose life.
No man has ever risen to the real stature of spiritual manhood until he has found that it is finer to serve somebody else than it is to serve himself.
- Oprah Winfrey
- Buddha
- Woodrow T Wilson
Love is what we are born with. Fear is what we have learned here. The spiritual journey is the unlearning of fear and the acceptance of love back into our hearts.
The key to success is to keep growing in all areas of life -- mental, emotional, spiritual, as well as physical.
- Marianne Williamson
- Julius Erving
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Think strategy
Strategy I don’t think we can tell the difference any more between a corporate strategy and a marketing strategy. That’s just vanished. - Regis McKenn
In marketing I’ve seen only one strategy that can’t miss - and that is to market to your best customers first, your best prospects second and the rest of the world last. - John Romero
Strategy is the direction and scope of an organization over the long term: ideally, which matches its resources to its changing environment, and in particular its markets, customers or clients so as to meet stakeholder expectations. - Johnson & Scholes
The key in all competition (war, business, house contractors, etc.) is to avoid or mitigate your competition’s strengths and exploit their weaknesses. The nature of strategy consists of always having, even with a weaker army (company), more forces at the point of attack than the enemy.
Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.
- Napoleon Bonaparte
- Sun Tzu
If you know what businesses you’re in, strategic planning is a piece of cake. - Alan Michaels
Strategy requires thought, tactics require observation. - Max Euwe
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There will be hunters and hunted, winners and losers. What counts in global competition is the right strategy and success.
To boldly go where no one has gone before. - Opening phrase of Star Trek , the famous Science Fiction Series
- Heinrich von Pierer
You have to be fast on your feet and adaptive or else a strategy is useless.
Running a company on market research is like driving while looking in the rear mirror.
- Charles de Gaulle
- Anita Roddick
However beautiful the strategy, you should occasionally look at the results.
The way to achieve success is first to have a definite, clear, practical ideal - a goal, an objective. Second, have the necessary means to achieve your ends - wisdom, money, materials, and methods. Third, adjust all your means to that end.
- Winston Churchill
There is always a better strategy than the one you have; you just haven`t thought - Aristotle 384BC-322BC, Greek of it yet. - Sir Brian Pitman , former CEO of Lloyds TSB , Harvard Business Review , April 2003
philosopher and scientist, student of Plato and teacher of Alexander the Great
“Creative without strategy is called ‘art.’ Creative with strategy is called ‘advertising.’ ” - Jef I. Richards
Success is in your hands
Success Success means having the courage, the determination, and the will to become the person you believe you were meant to be. - George Sheehan , American physician, author and running enthusiast
Before success comes in any man’s life, he’s sure to meet with much temporary defeat and, perhaps some failures. When defeat overtakes a man, the easiest and the most logical thing to do is to quit. That’s exactly what the majority of men do. - Napoleon Hill
Success is a state of mind. If you want success, start thinking of yourself as a success. - Dr Joyce Brothers
The key to success is to focus our conscious mind on things we desire not things we fear. - Brian Tracy
The most important single ingredient in the formula of success is knowing how to get along with people. - Theodore Roosevelt
The secret of success is learning how to use pain and pleasure instead of having pain and pleasure use you. If you do that, you’re in control of your life. If you don’t, life controls you.
Success is almost totally dependent upon drive and persistence. The extra energy required to make another effort or try another approach is the secret of - Anthony Robbins winning. - Denis Waitley
“The path to success is to take massive, determined action.” - Anthony Robbins
One essential to success is that your desire be an all-obsessing one, your thoughts and aim be coordinated, and your energy be concentrated and applied without letup. - Claude M Bristol
You must choose the thoughts and actions that will lead you on to success. - R C Allen
If you want to succeed you should strike out on new paths, rather than travel the worn paths of accepted success.
The successful man will profit from his - John D Rockefeller mistakes and try again in a different way. - Dale Carnegie
Don’t wait until everything is just right. It will never be perfect. There will always be challenges, obstacles and less than perfect conditions. So what. Get started now. With each step you take, you will grow stronger and stronger, more and more skilled, more and more selfconfident and more and more successful. - Mark Victor Hansen
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Many of us spend our lives searching for success when it is usually so close that we can reach out and touch it. - Russel H Conwell
Successful people are simply those with success habits. - Brian Tracy
The vision will light up the path of your life
Vision Vision is perhaps our greatest strength.. it has kept us alive to the power and continuity of thought through the centuries, it makes us peer into the future and lends shape to the unknown. - Li Ka Shing
Vision without action is a daydream. Action without vision is a nightmare.
The vision must be followed by the venture. It is not enough to stare up the steps - we must step up the stairs. - Vance Havner
A vision is not just a picture of what could be; it is an appeal to our better selves, a call to become something more.
- Japanese proverb
- Rosabeth Moss Kanter , American business speaker and consultant
Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.
The first step toward creating an improved future is developing the ability to envision it.
- Jack Welch
- Unknown
Create a vision and never let the environment, other people’s beliefs, or the limits of what has been done in the past shape your decisions. Ignore conventional wisdom.
No man that does not see visions will ever realize any high hope or undertake any high enterprise.
- Anthony Robbins
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- Woodrow T. Wilson
“The best vision is insight.” - Malcolm S. Forbes It takes someone with a vision of the possibilities to attain new levels of experience. Someone with the courage to live his dreams.
When you have vision it affects your attitude. Your attitude is optimistic rather than pessimistic. - Charles R. Swindoll
- Les Brown
Only those who can see the invisible can accomplish the impossible!
Every great work, every great accomplishment, has been brought into - Patrick Snow , author of Creating manifestation through holding to the Your Own Destiny vision, and often just before the big achievement, comes apparent failure and We are limited, not by our abilities, but discouragement. by our vision. - Florence Scovel Shinn
- Anonymous
Vision - It reaches beyond the thing that is, into the conception of what can be. Imagination gives you the picture. Vision gives you the impulse to make the picture your own.
Vision without action is a dream. Action without vision is simply passing the time. Action with Vision is making a positive difference. - Joel Barker
- Robert Collier
Everyone takes the limits of his own vision for the limits of the world. - Arthur Schopenhauer
Not a millionaire yet? No problem, read this book and you are on your road towards financial freedom.
Wealth It is not the creation of wealth that is wrong, but the love of money for its own sake. - Margaret Thatcher , British politician and ex-prime minister.
I have about concluded that wealth is a state of mind, and that anyone can acquire a wealthy state of mind by thinking rich thoughts.
Owning a home is a keystone of wealth... both financial affl uence and emotional security.
- Andrew Young
- Suze Orman
Wealth flows from energy and ideas.
If we command our wealth, we shall be rich and free. If our wealth commands us, we are poor indeed.
- William Feather
Wealth, like happiness, is never attained when sought after directly. It comes as a by-product of providing a useful service. - Henry Ford
The main source of our wealth is goodness. The affections and the generous qualities that God admires in a world full of greed. - Alfred A. Montapert , American motivational author
- Edmund Burke
Wealth that you hoard is not yours; wealth that you have given is really yours. - Sri Sathya Sai Baba , Indian spiritual leader
“All riches have their origin in mind. Wealth is in ideas -- not money.” - Robert Collier Businesses must invest in products and people in order to create new wealth. - John Hoeven
It requires a great deal of boldness and a It is health that is real wealth and not pieces of gold and silver. great deal of caution to make a great fortune, and when you have it, it requires - Mahatma Gandhi ten times as much skill to keep it. We make a living by what we get, but we - Ralph Waldo Emerson make a life by what we give. Your mindset is your asset. - Winston Churchill - Jose B. Cabajar
Sell not virtue to purchase wealth. If a rich man is proud of his wealth, he should not be praised until it is known how he employs it. - Socrates
- English Proverb
May your charity increase as much as your wealth - Proverb
Wealth is in the richness of the mind and heart, not the pocket. - Anay Bathia
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