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Questionnaire of Honda Activa Jiten & Bhavik
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Questionnaire of Honda Activa Jiten & Bhavik
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Bhavik Jariwala
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QUESTIONNAIRE On CUSTOMER SATISFACTION SATISFACTION OF HONDA ACTIVA 1). Why did your need arise to purchase moped?
Need
Easier than bike
Looks
Others.
Easy to use
Easy to maintain maintain
2). Why did you prefer Honda Activa? (Rank them from 1 to 5)
Cheaper Good mileage Easy to Drive Company¶s Image Other.
3). From where did you get reference or information of Honda Activa? (Multiple tick mark a llowed) llowed)
Friends
Relatives
Dealers¶
Promotional Promotiona l Advertisement Advert isement
Sales person perso n
Mass Media
4). Which were your alternative against Ho nda Activa?
TVS Scooty Mahindra Duro
Suzuki Access Hero Honda Pleasure.
Others.
5). Are you Satisfied with the price of the Honda Activa?
Highly Dissatisfied Dissatisfied Neither satisfied nor dissatisfied Satisfied Highly satisfied.
6). While purchasing Honda Activa which Facto rs/ Features do you consider most important? (Rank them in order of importance)
1. Price. 2. Availability. 3. Mileage/ average. 4. Engine efficiency. 5. Maintenance. 6. Pick up. 7. Look (Colour). 8. Resale Value. 9. After Sales Service
7). Since how long you are using Honda Activa?
Less than 6 month 3 to 6 year
6 month to1 year More than 6 year
1 to 3 year
8). Give your opinion regarding attributes of Honda Activa.
Attributes
Highly Dissatisfied
Dissatisfied
Neither satisfied nor dissatisfied
Engine Efficiency Mileage (or) Average Pick up Maintenance Price Look Durability After Sales Service
9). What change you require in available model?
10). Will you prefer to Purchase Honda Activa Next time?
Yes
No
Can¶t say.
11). Will you recommend to other to purchase Honda Activa?
Yes
No
Satisfied
Highly Satisfied
12). According to you, which one is the best competitor of the Honda Activa?
.
13). Overall are you satisfied with Honda Activa?
Highly Dissatisfied Dissatisfied Neither satisfied nor dissatisfied Satisfied Highly Satisfied
Personal Details
1).
Name:
2). Age 3). Gender: M/F 4). Occupation: 5). Contact no: 6). Annual Income: Less than 1.5lakhs
1.5
to 3lakhs
More than 3lakhs
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