Power Phrases

from John Thomas Financial's “Golden Pitchbook” http://johnthomasfinancialgold http://johnthomasf inancialgoldenpitchbook.blo enpitchbook.blogspot.com gspot.com

1. I am a successful successful brok broker er and I make make a very good living. living. Do Do you know why? why? It is because my clients are are successful because because they listen and move on on my recommendations, recommendations, and more importantly I guide them out at the right time. 2. I want to be the the one to tell you you about opport opportuniti unities es before before you hear hear about about them somewhere else, like the golf course. 3. A broker broker has but but one commodity commodity to offer his clients, and that is service. I'll handle and service your account the same way I would my own. I'll be in touch with you as often as I need to be. I will advise you on the sale of your securities. All I am going to ask of you is first, when I recommend we sell, lets do it, and second after I have shown you a return you are satisfied with maybe you could recommend an investor or two 4. This isn't something I want you you to do; do; this is is something you need to to do for yourself. 5. Give me me just 1% of your your trust trust and confidenc confidencee and I will earn earn the other other 99%. 99%. 6. This account account will will come come back back to you in spades spades 7. Lets get started started here here on (shares), (shares), in the future future when when I earn your your confiden confidence, ce, we will will work bigger 8. Work with with me here, it it will be the the best decision decision you you will ever ever make. make. 9. You are going going to to be a client client of mine mine for for life life 10. All I ask is when I am right, we work a lot bigger in the future 11. All I ask is when I am right, we never work this small again again 12. All I ask is when I am right, you send me a few referrals 13. If this stock does half as well as I say, say, we work a lot bigger in the future 14. If this stock does half as well as I say, say, we never work this small again 15. If this stock does half as well as I say, say, you send me a few referrals 16. Judge me on % gain basis and in the future you are going to work bigger and better 17. If I am half right, we go out for a steak dinner on you...is that fair enough? 18. Within one year, year, I am confident I will handling the bulk of your portfolio 19. Let my performance speak for itself over the next 60-90 days 20. I think the only problem we are going to have over the next few weeks is you didn't know me well enough to pick up more. 21. Don't deny yourself the opportunity to benefit from JTF's institutional timing. 22. You know this is the right investment, and you have to own it! 23. You can buy this with your eyes close! 24. We want to make you money here more than you do... we want a long-term relationship, not a one night standpoint 25. We are not interested in the number of shares you buy, We can always buy more on the way up if you life. 26. Use this company as a benchmark benchmark for all of our future business 27. Please listen closely, closely, I'll be brief 28. When the market is up, I am a seller, seller, when the market is down, I am a buyer 29. Our single most important asset is our reputation. Wealthy Wealthy people in America have trusted us for over 15 years. While we are aggressive from time to time with some of our capital, we never gamble our reputation, we simply have the best credentials on the street


30. You have an opportunity to work alongside some of the smartest money managers of Wall Street 31. Read those numbers back to me! 32. We know what we're doing... We're the best in the business. 33. We're the investment banker, banker, don't you think we know? 34. I am looking for an opportunity to prove myself myself one time, a benchmark of performance 35. Clearly, Clearly, being ahead of the crowd makes a difference between outstanding outstanding performance and mediocre performance 36. We are quietly taking a position on this company 37. I got successful by spending my time with with wiinners 38. The value wont last at these levels 39. Give me the opportunity to show you how we manage manage your money 40. (Stock) is at a level at which we don't believe we'll see again... This is a last chance saloon! 41. I am just talking to you as a businessman. The numbers numbers make sense. Its not a sexy story... If it was sexy, I wouldn't be showing it to you. 42. You don't see that, a guy that's been in five businesses 43. Hey, Hey, no problem, I read you loud and clear! 44. I am just looking for an opportunity opportunity to earn your confidence 45. The numbers speak for themselves, themselves, lets do the math together 46. The risk is boredom 47. That's the whole key! 48. You know something, 99% of the people people I talk to say that, and that's exactly e xactly why I am coming to you today...Do you understand what I am saying? 49. I have a friend who is a very successful retailer, retailer, not because he sells high, because he buys cheap 50. I am just your eyes and ears into what the smartest money on Wall Wall Street is doing. 51. Do you see the opportunity? 52. Can you see how crucial this is to the bottom line? 53. Do you see why this company is so different from from the rest of the industry? 54. Can you see the trend? 55. Do you see what we see? 56. Do you see the power here? 57. Can you see how (stock) has positioned itself itself in the industry? 58. Are you seriously interested in making making money or are you just being polite? 59. Is you main concern the risk of losing money? money? 60. Has any investment banker banker given you a better presentation than I have? 61. Are you comfortable comfortable with (firm name)? Don't you think we are going to be here for a while? 62. If you believe we are right, how can you not buy it? Can you think of any reasons you shouldn't own it now at this price and time? 63. Do you see why its so important to act quickly?


64. Will you let me sell when I want to sell? 65. What results would you like like to see achieved here? 66. I'd call that a Major League homerun, wouldn't you? 67. This idea is that good, why do you think I am spending so much time time with you? 68. We work with action oriented research, first hand information. 69. I like to put my best foot forward with new accounts accounts like yourself, using using this as a beginning for a long long term trading relationship. relationship. That's why why I'd like to figure figure you for 100 shares...OK? 70. This company cannot stay at this price range with with this kind of growth, so lets pick up 100 shares, OK? 71. The risk reward ratio is heavily in your favor. favor. This situation is too good to pass by. by. 72. My clients judge me on what price I get them in and what price I get them out. My reputation is only as good as my recommendation, and timing is the most important key to making money int he marketl trust me, that's good!!! I am not going to let you down! 73. There is continuity of revenue that justifies justifies appreciation 74. (Prospect) I think what you really want to know is, will the the stock go up and make you money? Absolutely!! 75. This is a tremendous opportunity opportunity that I am absolutely convinced, without without a shadow of a doubt 76. If you ever dreamed of making money money n the market, now is the time! Use your foresight, look at the good things happening all around you. 77. If there was ever a chance for me to make money for you...It's now!! The The only problem is how much of this company you should own 78. People People have not yet begun to realize what this company can do. Our timing couldn't couldn't be better! I know smart smart investors will truly truly take advantage of of this tremendous opportunity 79. You are going to make money in the biggest bull market we have seen since 1933. 80. Listen, we have done our homework homework on this one and if you are serious about investing, this is the opportunity 81. The worst decision is no decision!

Power Phrases

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