Curate Cur ated d Fas Fashio hion n Experien Exper ience ce
„ T h e s ec e c r e t o f g e tt tt i n g a h e ad ad i s g e t t i n g started“ (Mark Twain)
AGENDA
ZALANDO Facts & resources
ZALON
TECH & DATA
Who we are
Organization
About Berlin
Team
Facts
Tech stack
What What we are are look lookin ing g for for
Products
How How we work work
Perks & compensation compensation
Vision & purpose Culture
CAREER
ZALANDO Facts & resources
ZALON
TECH & DATA
Who we are
Organization
About Berlin
Team
Facts
Tech stack
What we are looking for
Products
How we work
Perks & compensation
Vision & purpose Culture
CAREER
NO. 1 COMPANY TO WORK FOR IN GERMANY*
orders in m
fruit baskets per year
Zalandos volunteered 4,180 hours
adjusted EBIT in EUR m employees from more than 100 nations
share price as of Dec 30, 2016
*according to LinkedIn in 2017
female and male employees in the company
revenue in EUR m
tech locations in Europe
BERLIN
WATCH THE VIDEO:
Living in Berlin can be quite exciting. Berlin is the melting pot for people from 180 countries - a cosmopolitan city at incredibly cheap cost of
Play
living for a European capital and with a good quality of life and urban environment. Whether nature and outdoor fans, history explorers or party goers, everyone finds in Berlin what they enjoy. Berlin has plenty to offer for both singles, e.g. incredible music scene and nightlife and families,
an
amazing
family
and
kids
infrastructure. and on top of that, Berlin’s central location makes it easy to travel around Europe.
ONLINE RESOURCES: SOCIAL MEDIA:
https://www.visitberlin.de/en ;
https://www.berlin.de/en/ ;
https://www.toytowngermany.com/berlin/ ;
https://berlincheap.com/ ;
http://www.iheartberlin.de/ ;
https://www.movingto-berlin.com/
WHERE WILL WE WORK?
In 2018, when Zalando will celebrate its 10th birthday, the Zalando Campus will be ready to offer up to 5,000 employees a flexible and open working space.
WATCH THE VIDEO
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in use
under construction
planing
Zalando SE Campus Berlin
ZALANDO Facts & resources
ZALON
TECH & DATA
Who we are
Organization
About Berlin
Team
Facts
Tech stack
What we are looking for
Products
How we work
Perks & compensation
Vision & purpose Culture
CAREER
Our Purpose: „Connect people to dress better“
WHAT IS IT? ZALON CREATES A WIN-WIN SITUATION FOR ALL PARTIES INVOLVED CONSUMERS
F R E E L A N C E S T Y LI S T S
WIN
•
Advised by real experts
WIN
WIN
•
New customer acquisition
•
Monetize fashion expertise
•
Individually curated
•
Upsell existing customers
•
Attractive variable salary
•
Inspiration / convenience
•
Collect ~200 data points per user
•
Flexible working conditions
•
Free of charges
•
Further curation products?
•
Interact with consumers
FACTS: ZALON TEAM OPERATES AS INDEPENDENT ENTITY
100+
employees
>100% growth Y to Y
24 nationalities
500
external stylists
60%
30%
female share
worked at Zalando before
1/3
1m users acquired
employees in Tech
PRODUCT VISION
Zalon is like shopping with your best friend – we inspire you to try out new styles carefully selected by your stylist to underline your personality. A hand-picked curation of clothes just for you- matching your needs & tastes. We take care of it and provide you with a truly personal, inspiring and effortless service At Zalon we want to offer a service that fulfills our customers’ needs to: ·
Get tailored recommendation matching my taste & needs
·
Delegate the task of shopping to save time
·
Reduce complexity of choice pre-selecting the right products
·
Get advice to be dressed well and feel confident
·
Get inspired and try out new styles
·
Treat yourself with a surprise
We provide the best curated experience for our target customers – the busy professional, the convenience seeker, the frequent shopper as well as the trend watcher
WE FACILITATE CONSUMERS* JOURNEY ACROSS MULTIPLE TOUCHPOINTS
MESSENGER
QUESTIONNAIRE
Matchmaking customer to stylist
STYLIST TOOL
OUTFIT PREVIEW
FEEDBACK/ REORDER
Data support for item to customer selection
OUTFIT CREATOR
STYLIST MESSENGER
ORDER
Z A L O N – P R O D U C T S C E N E
Have your ow n voice and f eeling in there…if you want.
Select your style and the occasion& let your stylist pick the perfect outfit for you.
Chat with your stylist w henever & wherever you want.
PRODUCT LANDSCAPE
RESPONSIVE C U S T O ME R W E B S I T E
A N D R O I D A P P
IOS APP
STYLIST TOOL
ZALON SHOPPER EXTENSION
IOS S T Y L I S T C H AT A P P
MATCHMA K ING
ZALON A D M I N T O O L
DATA
CULTURE
OUR
WORK
„RULES“
TEAM EVENTS
TEAM WALL
ALL HANDS
THE TEAM DECIDED THE „WORK RULES“ ON THE IR OWN
1. TRUST IN PEOPLE’S GOOD INTENTIONS
4. ALIGN ON YOUR OWN TEAM RULES
2. PUT TEAM FIRST, PERSONAL PREFERENCES SECOND 5. GOOD COLLABORATION IS THE KEY TO OUR SUCCESS
3. COMMUNICATION ALWAYS HELPS
RULE
MOBILE OFFICE
RECOMMENDATION
max 4 days per month
Schedule home office as early as possible
no explanation needed
Not more than 2 days in a row
schedule min 2 days in advance (EOB)
Align with you (extended) team in advance
OPTION Align on specific “mobile office days” or “no
mobile office days” with your (extended) team
use the „holiday calendar“ Be reachable via hangouts, Slack & email
WORKING
HOURS
Be present in the office between
10:00 – 16:00
Not judging anyone based on working hours but
on what is delivered. We don’t value face-time!
Never miss a meeting without prior notice
Reduce meetings overall
Be there on time for the Zalando all hands
Always prefer 1-1 direct c ommunication Align with participants before scheduling a meeting
MEETINGS
outside 10-16h or between 12-14h If you miss a meeting get an update of the content
proactively afterwards Make meeting participation via digital channels possible
(Hangouts, Slack)
compensate short working days with long
working days over the course of the week
align on specific “meeting days” or “no meeting
days” with your (extended) team
ZALON RELATED ONLINE RESOURCES
1.
Zalon main website
2.
Zalando main website
3.
Corporate website
4.
Facts and figures
5.
Zalando SE annual report - full 2016
6.
Technology Blog (blog / career page / locations)
7.
Technology Culture
8.
Open Source
9.
Technology Radar
10.
STUPS Platform
11.
Hack Week
12.
Berlin Campus
ZALANDO Facts & resources
ZALON
TECH & DATA
Who we are
Organization
About Berlin
Team
Facts
Tech stack
What we are looking for
Products
How we work
Perks & compensation
Vision & purpose Culture
CAREER
ENGINEERING
HOW WE WORK For us our cross-functional teams are our most important units. We are influenced by Agile ideas, Zalando’s Radical Agile and Spotify’s approach when it comes to our team structures and ways of working. Our teams work fully autonomous and with full end -to-end responsibility in cross functional teams on solving the challenges at hand - starting with ideating over prototyping and user testing to bringing features live and checking their performance. Having full autonomy the teams are constantly iterating on getting better - and they do that with big success.
BACKEND To prepare an eventual introduction of micro services we are currently modularising our backend. Main focus is on refactoring towards and implementing DDD concepts and reactive design patterns and more functional programming style.
FRONTEND Our stylist tooling is already on React/Redux and we are currently incrementally switching the consumer frontend to the same stack. For this our internal REST APIs become more and more important and we are constantly improving their quality.
MOBILE The mobile teams (iOS and Android) also are in the process of applying latest technology trends (e.g. functional programming, reactive design patterns and the like) to further enhance their clean architecture based application designs. iOS is additionally implementing a modular architecture enabling trunk based development.
ENGINEERING
https://zalando.github.io/tech radar/
DATA RAMP-UP 1. CUSTOMER QUALITY MODEL WHAT? Based on several data points from the customer questionnaire, a random forest model predicts whether a customer will exceed a defined net basket threshold, separating “good” from “bad” customers.
WHY? Zalon and stylists have high upfront investment in terms of logistics costs and outfit creation time. We hence want to integr atea customer‘s quality into investment decisions.
2. CUSTOMER-STYLIST MATCHMAKING WHAT? Zalon needs to be understood as a platform connecting customers and stylists. A matchmaking algorithm connects stylists to customers so as to maximize customer satisfaction and net sales.
WHY? Matching customers and stylists based on non-performance-based attributes (e.g. such as availability) contributes to highly inconsistent levels of customer satisfaction. Hence, the need to determine and propose the performance-based “best stylists” for a given customer.
3. CUSTOMER-PRODUCT RECOMMENDATION WHAT? Originally, stylists composed each customer’s outfit via browsing the Zalando catalog, a time-consuming effort which did not leverage learnings on well- or bad performing articles. Pre-curated articles by contrast subsume a selection of (well-performing) articles which can be quickly added to an outfit by stylists.
WHY? As Zalon, our goal is to help stylists create “a perfect outfit in no time”. We regard pre-curated articles as the major lever towards this direction.
4. OTHER •
Make fashion expertise from stylists tangible and translate those into commer cial opportunities.
•
Apply NLP (natural language processing) algorithms to extract usable data from conversations between stylists and customers.
•
Apply image processing algorithms to extract usable data from pictures that customers share with Zalon.
DATA SCIENCE
For developing, training and deploying data science models we use Python (pandas, scikit-learn, luigi). The models are deployed as microservices on AWS, communicating via RESTful APIs. In future we expect to add Scala and Spark to our stack. Our data team consists of people from several different areas of Zalon, including business, data analytics, data science and engineers. This diversity allows us to work together effectively on a given topic.
ZALANDO Facts & resources
ZALON
TECH & DATA
Who we are
Organization
About Berlin
Team
Facts
Tech stack
What we are looking for
Products
How we work
Perks & compensation
Vision & purpose Culture
CAREER
TEAM SET-UP
ADAM
IVO
MAREIKE
MARC
STANSKI
SCHERKAMP
HUMMEL
SEELMANN
Product Owner –
Dedicated owner -
Product &
Perf. Marketing
Data Science
Zalon
Engineering
JAN
LAURA
RENÉ
DIETER
HELWICH
DILTHEY
VAN OLST
MEEUWSSEN
Tech Delivery
Brand
Stylist Ops
International Growth
Management
ROBERTO
LAUREEN
ANDREEA
YOU
GONZALEZ AMOR
NISCHAN
LUNGULESCU
…
Data Analyst
HR Business partner
Talent Acquisition
…
WHAT WE ARE LOOKING FOR
Based on a continuous success and further investment from Zalando SE, we grow healthy year after year. Currently, our Data Science team is ramping up nicely and so is our Tech organisation. Further, we have a number of vital roles to fill in our Core Business set-up. We have a dedicated Career page on our website, which you should visit here: ZALON JOBS. Throughout your journey for securing a new role you will have a main point of contact assigned to you, the Lead Recrui ter, Andreea Lungulescu. Feel free to approach her with any relevant questions and ask for support.
PERKS & COMPENSATION
S A L A R Y & B E N E F I T S – S I M P L E O V E R V I E W We will offer you a total compensation package consisting of a fixed base salary (and equity in form of stock options – for Managerial roles). Plus: •
A monthly subvention of your occupational pension plan with afm/Allianz of 20% (such pension plans allows to maximized your net salary)
•
Occupational disability insurance at special conditions (private occupational disability insurance offers a comprehensive protection against consequences of diseases and accidents)
•
A reduced monthly berlin public transportation ticket (BVG ticket)
•
Accident insurance (at work and on the way to-from work)
•
Zalando discounts of 40%
•
Discounts of external partners of Zalando
•
On-site and Off-site sports facilities (Yoga, Pilates, Kickboxing, Badminton, Volleyball, Basketball, etc.)
•
Car Rental (partnership with AlphaCity)
•
Bike Rental
•
Your hardware preferences
P E R K S & C O M P E N S A T I O N – E Q U I T Y P L A N KEY FACTS YOU SHOULD KNOW ABOUT THE EQUITY INCENTIVE PLAN
1
2 NEW TOTAL COMPENSATION FRAMEWORK
3 DIFFERENT PAYOUT SCHEDULES
4 INVESTMENT BASED ON YOUR INDIVIDUAL CHOICE
A EMPLOYMENT CONTRACT
Fixed Base + Equity Grant
We will offer you a total compensation package consisting of a fixed base salary and equity in form of stock options.
MONTHLY SALARY
1 EQUITY GRANT PER YEAR
Whereas your fixed base salary will be paid on monthly base, your equity wll be granted once per year.
„Moderate“ portfolio
B
„Opportunistic“ portfolio
C
„Aggressive“ portfolio
We will offer you three equity portfolios with different risk-return profiles for a personal investment decision.
TIMING: FROM VESTING TO EXERCISE
4 YEARS
WAITING PERIOD - FROM GRANT DATE
1 YEAR
4 YEARS
INCLUDING VESTING PERIOD EXERCISE PERIOD
Your equity vests over 1 year. Vested options can only be exercised after a 4-years waiting period starting from grand date.
RELOCATION SUPPORT R E L O C A T I O N – S I M P L E O V E R V I E W We will receive full support from our people services teams for VISA application, etc. Financial package to cover the costs of moving goods, transport, Hotel stays, etc. Also, you will be supported along the process by a dedicated person from Expath - the agency that we work in strong collaboration with – http://www.Expath.De/ We will offer you th e possibility to stay in one of our townhouses* (fully furnished and equipped flats for which you will pay very little – tax coverage) if you want to, for 1-2 months after relocation. *Further information provided in separate documentation.
For personal research, please check the following online resources: http://www.movingto-berlin.com/ http://needleberlin.com/move/#why http://www.exberliner.com/ https://www.sympat.me/wiki/ and https://www.sympat.me/deals/ http://berlinfoodstories.com/map/ http://www.brutto-netto-rechner.info/gehalt/gross_net_calculator_germany.php http://www.work-in-berlin.com/living-in-berlin/salaries-wages/ www.internations.org https://www.city-wohnen.de/eng/ https://wunderflats.com/
