Perfect for a Nanital Vacation!
Submitted by Sumit kumar srivastava & Baby atrish
What Is The Soothe Hotel ? The Soothe Hotel will be located in Nainital so that visitors may enjoy the best that Nanital can offer every season. The Inn will house 35 impeccably clean rooms: • 20 Regular • 10 Executive • 5 Presidential
The Hotel will be able to hold 60 people in it’s dining area. 25 employees working in Hotel.
Business Idea • The main idea is provide a friendly, clean environment for guests and diners. • Rooms and meals will be affordable. • Staff will focus on providing a romantic and enjoyable atmosphere to its guests and diners. • Concierge will offer local maps and suggestions on where to shop, dine, and site-see.
Vision & Mission Vision Every Room A Home Mission It is working All Together, our Honour to serve you in every Opportunity because every Moment of Truth with you count for us to live up to your Expectation. • Develop Right Attitude • Honour and Competency To Serve • Learn and Improve • Empowerment and Teamwork
What Types of Rooms Will Be Offered? Regular Rooms
Executive Rooms
Presidential Room
•Smaller sized
•Medium sized
•Largest room
•Great for families or a single person
•Great for families or a couple
•Perfect for a romantic weekend!
•King sized bed or queen sized bed and pull out couch
•California King bed
•Queen size bed or two double beds
•Desk
•Desk
•TV
•TV
•Closet
•Couch
•Couch
•Closet
•Mini-refrigerator
•Full Bathroom
•Full Bathroom
ALL Rooms are Non-Smoking
•Couch •Coffee table •Desk •TV •DVD player •Closet •Dining table •Small kitchen complete with microwave, sink, and refrigerator •Full Bathroom with double sinks, a Jacuzzi tub/ shower
Amenities and Services • • • • • • • • • • • •
Room Service Turndown Service Complimentary Pillow Chocolates Complimentary High-Speed Internet Reduced Meal Prices Balcony Private Bathrooms In-room Coffee Bonfire Restaurants & Hotel Dining Pick and drop facility to mall road from Soothe Hotel
Location
The Soothe Hotel will be located in Nainital Near High Court Mallital, Nainital Uttarakhand, INDIA
Photo gallery
Daily Package Tours Coverd Areas
Tours
Rates
Nainital Sight Seeing Cover : Cave Garden, Bara Pathar, Mango Lake Mini Bus Plus Lakes tour View Point, Himalaya Darshan, Lovers Point, Rs. 300/(Combind Tour) sucide Points, khurpatal Lake View Point, water Fall, Bhowali, Bhimtal, Hanumangarh, Sattal, & Naukuchiyatal. Includes : toll Taxes, guide charges and Transport. dep : 9 A.M to 5 P.M Lakes Tour Places Covers
Half day - Lakes
Alto Sumo/ Max Rs 2000/- Rs. 2500/-
Rs. 200/-
Rs. 1500/-
Rs. 2000/-
2 Days Kausani Tour Day 1 : Bhowali, Kainchi temple, Almora, Rs. 800/Kausani (Night Half) day 2 : Kalika Temple, Golflink, Ranikhet 7 back to Nainital. Includes : Lodging & Boarding at kausani Toll taxes, Guide Charges, Transport and Separate Comfortable accommodation provided to every family.
Rs. 3200/-
Rs. 4500/-
Rs. 1800/-
Rs. 2500/-
Bhowali, Bhimtal, Hanumangarh, Sattal, & Naukuchiyatal.
Includes : Toll Taxes, Guide Charges and Transport.
Ranikhet Places Covers
One Day Tour (Ranikhet) Bhowali, Kainchi Temple, Ranikhet, Kalika Temple, Golf Link and back to Nainital Includes : Toll Taxes, Guide Charges and Transport.
Rs. 300/-
How Is The Soothe Hotel Different From the Many Other Hotel? • The Soothe Hotel has an in house restaurant that can provide food for guests and the general public. • The Soothe Hotel has choices for rooms instead of one standard room. • The Soothe Hotel will provide a romantic environment with a mix of décor to suite everyone’s tastes.
Who Are Potential Competitors? Name of Company Hotel Himalaya
Moon Hotel
Product/Service Bed and Breakfast
Hotel
puspak Hotel
Hotel
Pavilians Hotal
Hotel
Price
Quality
600
Full Breakfast included; Home baking
1200
Breakfast included, Dining area / Tavern
2000
Awarded for Hospitality and Dining Excellence
2500
Lounge and Pool
What Is The Competitive Advantage? • Many Room Options • Dining area on the premises • Convenient Dining Hours • Great Tourism Location • Close to Airport • Access to city attractions and town attractions • Many amenities • Complimentary boat ride at naini during the entire stay • Complimentary one candle light dinner
What Type of Business Is The Soothe Hotel ?
Service Retail Business.
Who Is The Target Customer? • Couples looking for a romantic weekend. • Potential customers can be of any social status; however, due to room rates, the customer will probably be middle class to upper middle class. • The Soothe Hotel is surrounded by a romantic atmosphere it is aiming to bring in adults of both genders.
What Needs or Wants Will The Soothe Hotel Fulfill? • We will be able to offer rooms to anyone who may be visiting the area and needs a room. • We will be able to provide a friendly, romantic, and clean environment to any guest who may want it.
What Needs or Wants Will The Soothe Hotel Fulfill? • we will be able to offer meals to anyone who is staying in the Inn or anyone from the general public. • we will be able to provide an array of tasty meals to any diner.
Market Research Results • Potential guests wanted prices ranging from RS1000 to 2500. • Potential Guest would rather stay at a B&B instead of an inn, hotel, or motel. • Most potential guests would not travel during the holidays. • Most potential guests would like an antique décor paired with a romantic atmosphere. • Potential diners would like to dine in a casual atmosphere inside of the establishment they are staying at. • Potential diners would be most likely to pay Rs150 to 250 per person. • When searching for vacation ideas, most people look on travel websites over the internet.
Influence of Market Research on Prior Business Plan • We will offer guests a romantic environment with antique décor. • Rooms will be priced from Rs1000 to Rs2500. • We will offer holiday and lengthy stay deals. • Diners will have many food options priced around Rs275 per person.
Sales Presentation Looking for a place to stay for a romantic weekend? Do you look for friendly service, cozy rooms, and great meals? Would you like to stay in a place that offers the best of every season? The Soothe Hotel is the perfect place to go for a Nainital vacation!
Business Card
Perfect for a Neainital vacation! Near High Court Mallital, Nainital Uttarakhand, INDIA
Ph:7503992238
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With friendly service, cozy rooms, and great meals, This is the perfect place to go for a Nainital vacation! Rooms range from Rs 1000 to 2500
Near High Court Mallital, Nainital Uttarakhand, INDIA
Phone: 7503992238
The Soothe Hotel Slogan:
Perfect for a Nainital Vacation!
How Will The Soothe Hotel Reach Its Potential Customers? • • • •
Newspaper ads. Magazine Articles. Search Engines. Travel Websites
Financial Statements Economics of Presidential Room Selling price per unitCost of goods sold per unitLaundry: Cleaning: Soaps: Stationary: Total: 25% overhead: Total:
2500.00
Gross Profit per Unit:
2331.5
50.00 50.00 25.00 10.00 135.00 33.5 168.5
Financial Statements Economics of Executive Rooms Selling price per unitCost of goods sold per unitLaundry: Cleaning: Soaps: Stationary: Total: 25% overhead: Total:
1500.00
Gross Profit per Unit:
1331.5
50.00 50.00 25.00 10.00 135.00 33.5 168.5
Financial Statements Economics of Regular Rooms Selling price per unitCost of goods sold per unitLaundry: Cleaning: Soaps: Stationary: Total: 25% overhead: Total: Gross Profit per Unit:
1000.00 50.00 50.00 25.00 10.00 135.00 33.5 168.5 831.5
Financial Statements Economics of The Soothe Hotel Breakfast Selling price per unitCost of goods sold per unit25% overhead: Total: Gross Profit per Unit:
120.00 40.00 10.00 50.00 70.00 Dinner Selling price per unitCost of goods sold per unit25% overhead: Total:
Gross Profit per Unit:
Lunch Selling price per unitCost of goods sold per unit25% overhead: Total:
240.00 80.00 20.00 100.00
Gross Profit per Unit:
140.00
275.00 100.00 25.00 125.00
150
Start-up Costs Start- Up Capital Requirements Start-up Expenses
Estimated costs
Advertising
Rs50000
Starting Inventory
Cash
Rs50000 RS3000000 0 Rs500000
Decorating
RS4000000
Deposits
Rs600000
Bank Misc. Places including antique stores, pottery barn, dept. stores, etc. Lowes, Home Depot Misc.
Fixtures and equipment
Rs3000000
Walmart, lighting places, sears, etc.
Insurance
Rs10000000
The Hartford
Licenses, permits, and fees Computers Services Signs Supplies Unanticipated expenses
Rs100000 Rs150000 Rs20000 Rs50000 Rs1500000 Rs1000000
Misc. Dell Misc. Barlo Signs Staples, wholesalers
Total Start-up Costs
Rs51020000
Building construction
Where will I buy these? + info call paper and magzines to see if they will write an article+ yellow pages Food from local vendors use family help and family discounts
Items Yellow Pages and News Papers Food for Resaurant Lumber, electric, plubing, etc. Linens, Pictures, rugs, furniture, etc. Electric, Phone, Water, Etc. Kitchen supplies, smoke detectors, sprinklers lights, etc.
3 computers Lawyer, accountant, trash, etc. Entrance signs Paper, cleaning, office supplies
Sources of Financing Personal savings
RS10000000
Loan
Rs40000000
Relatives Friends Grant
Rs1000000
Total:
Rs52000000
Maximum Interest Rate:
Rs500000 Rs500000
10%
Technology
Computer, Telephone, Fax
Gateway Computer: To Keep Good Records Telephone: To receive and cancel reservations
Homepage
Hosted By Yahoo: A form of advertisement; so guests can view rooms and options for their trip. The home page will also allow guests to make reservations
Accounting Software E-mail
Quickbooks Pro 2005: Great for keeping financial records. TDSmail: To inform guests of confirmations, deals, cancellations, local weather, etc.
Future Additions • • • • • • •
More rooms More dining area Pool Event planning services Conference Room Table Tennis Facility Day Picnics
How to Keep The Soothe Hotel To Success: • • • • •
Maintain Cleanliness Keep staff friendly and happy Keep guests happy Offer deals Continuously present something new and exciting to keep customers interested
How to Tell If The Soothe Hotel Are Successful: • Returning Customers • Good Reviews from Critics • Smiling Customers!
Thank you for your time. If you have any questions please feel free to call 7503992238.
Perfect for a Nainital vacation!