Fluffy Fruity: Tres Leches Fruity Sponge cupcakes
Dear respondent, good day! We, the researchers are having a feasibility study on manufacturing a to attest its Tres Leches Fruity Sponge Cupcake and marketability. Through this brief survey, your answers will be helpful in the said study. Your answers will only be used for survey purposes. Thank you! SURVEY QUESTIONNAIRE
Name (optional): ________________ ___________________________ ___________
Age: _______
Address:_____________________________________
Gender:_____
Directions: Kindly put a check
to your answer.
Civil Status: □ Single
Married
Occupational Status: □ Student
Employed
□ Self-Employed
Unemployed
Health historical information/stat information/status: us: □ Diabetic
Non-diabetic
□ Lactose in Tolerance
Egg Allergies
specify:_____________________________________ _____________ □ Others; please specify:________________________ Monthly Income: For employee
For student Weekly allowance:
□ Below Php 10,000
□ Below Php 500
□ Php 10,001 - 15,000
□ Php 501 – Php 1,000
□ Php 15,001, - 20,000
□ Php 1,001 – 1,500
□ Php 20,001- 25,000
□ Php 1,501 – 2,000
□ Above Php 25,001
□ Above Php 2,001
1. Do you eat Cupcakes? □ Yes No 2. What flavors do you want? (You can choose more than one.) □ Fruit
□ Vanilla
□ Vegetable
□ Oreo/Cookies n’ Cream
□ Chocolate
□ Red Velvet
□ Others; please specify:
3. Where do you buy a Cupcake? (You can choose more than one.)
□ Edna’s Cakeland
□ Café La Tea
□ Goldilocks
□ N.E. Bakeshop
□ Nyork Cafe
□ Buying Online
□ Red Ribbon □ Others; please specify:_________________________________________
4. Who are the online sellers in Cabanatuan City you have heard of and from whom you had purchased already? _________________________________________________________________________ 5. What occasions do you commonly use cupcakes as desserts? (You can choose more than one.) □ Birthday
□ Baby Shower
□ Wedding
□ Halloween
□ Valentines
□ Christmas
□ Baptismal □ Others; please specify:_________________________________________
6. How much are you willing to spend in ordering cupcakes for specific occasion? □ Php 3,000 for 100 pieces □ Php 5,000 for 200 pieces □ Php 7,000 for 300 pieces □ Php 10,000 for 600 pieces
7. As customer, are you satisfied? □ Yes □ No
8. For regular days, how often do you buy a Cupcake? □ Once a week
Thrice a week
□ Twice a week
Once a month
□ Others, please specify ________________
9. How much are you willing to spend in buying a piece of Cupcake? □ Php 20.00 - 35.00
□ Php 51.00 – 65.00
□ Php 36.00 – 50.00
□ Php 65.00 and above
10. How many cupcakes are you willing to buy in a single purchase? □ 1-3 pieces □ 4-6 pieces □ 7-12 pieces □ 13 and above
11. Would you purchase Tres Leches fruity sponge cupcake that is like regular cupcake? □ Yes □ No
12. What fruit of the Tres Leches sponge cupcake do you prefer? (You can choose more than one.) □ Strawberry
Blueberry
□ Banana
Kiwi
□ Mango □ Others, please specify ________________________
13. If Tres Leches fruity sponge cupcake will be supplied by “Fluffy Fruity” that will open in Mabini Extension, Cabanatuan City, in the market will you patronize it? □ Yes □ No
14. Rate the following factors that influence you to purchase the product. Put a
in a box equivalent to the number. Note: 1 is the highest score, 5 the lowest score. 1
2
3
Price Quality Brand name Design & Packaging Influence of Friends & Family Service Store ambience
THANK YOU FOR YOUR TIME!!
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