Swot Analysis Adabi

Strength •

Efficient management team  – Adabi

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have an efficient management team  because the team members work cooperatively, sharing common goals as well as the resources to achieve them. They are productive, not  because team members never disagree, but because they have worked out ways to resolve conflicts when they occur. Strength of the product  – Adabi

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have strength of the product in terms of taste is distinctive and nutritious. Adabi have business plan skills in

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!eakness •

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Perhaps the biggest weakness is their inability to provide consistency in the "uality of their food products, as Adabi often has to call in many  products due to poor supplies. supplies. #ow pricing $aw material cost currently unprotected %igh employee turnover  &hallenges regarding the product' taste and packaging

aspects of business development. Product diversity. Etensive distribution channel.

(pportunities •

)urther epansion through

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ac"uisitions *ncrease in production capacity in

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*ndonesia and &hina, which is now implemented +ointly in both countries Adabi can take over food companies are able to provide a synergistic effect on development activities

Threat •

&ompetition from others companies

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that produce foodbased products. %as been accused for not produce

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output A-A* brand. Adabi been accused of hiring a non

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/uslim as marketing manager. &hanges in consumer tastes.