Bsbmkg606 Assessment Tool v2

ASSESSMENT TASKS Unit code/name: Student’s ID:

BSBMKG606 Manage international marketing

ASSESSMENT INSTRUCTIONS Overview Prior to commencing the assessments your assessor will explain each task and the terms and submission submission of your task Please consult your assessor if if you are unsure unsure of any !uestions "t is important that you understand adhere to the terms and conditions and address address fully each task task "f any task " not fully address address than your assessment task will not be marked #he assessor will support you throughout this process

ritten wor! #he assessment tasks are are used to measure measure your understanding and underpinning skills and knowledge of this unit of competency competency $hen answering please ensure you address each criteria and sub point% demonstrate your research each of the !ues tions and co&er the topic in a logical and structured structured manner manner

Active "artici"ation "t is a condition of enrolment enrolment that you acti&ely participate participate in your studies 'cti&e participation is completing all tasks on time "f you do not participate you will be re!uired re!uired to report to Student Ser&ices (oordinator

#$a%iarism Plagiarism is taking and using someone else)s thoughts% writings or in&entions and representing representing them as your own Plagiarism is a serious serious act and may result in a student*s exclusion from a course $hen you ha&e any doubts about including the work of other authors in your assessment% assessment% please consult your trainer+assessor trainer+assessor #he following list outlines some of the acti&ities for which a student can be accused of plagiarism, Presenting Presenting any work by another indi&idual as one)s own unintentionally -anding in assessments markedly similar to or copied from another student Presenting Presenting the work of another indi&idual or group as their own work -anding in assessments without the ade!uate acknowledgement of sources used% including assessments taken totally or in part from the "nternet • • •

"f it is identi.ed that you ha&e plagiarised within your assessment task% then we will organise a meeting to discuss this with you

Co"&ri%'t /ou /ou must be careful when when copying the work of others others #he owner of the material may take take legal action against you if the owner)s owner)s copyright has been infringed /ou are allowed to do a certain amount of copying for research or study purposes BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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Generally% 30 or one chapter of a book bo ok is acceptable% where the participant is studying with% or employed by% an educational institution

Com"etenc& Outcome #here are are two outcomes of assessments, S7Satisfactory S7Satisfactory and 8S 7 8ot Satisfactory Satisfactory /ou /ou will be awarded awarded (7(ompetent if you ha&e completed completed all tasks

Assessment a""ea$s "rocess "f you feel that you ha&e been unfairly treated during the assessment and you are not happy with your assessment and you are unhappy with the outcome you ha&e a right to lodge an appeal /ou must .rst discus with your trainer+assessor trainer+assessor "f you would like to proceed further with the re!uest you need to lodge an appeal to the (ourse (oordinator in writing outlining the reason9s: for the appeal

A""$ication o) Unit #his unit describes the skills skills and knowledge re!uired re!uired to formulate% formulate% assess% strategically manage% manage% e&aluate and impro&e impro&e international marketing marketing programs programs "t applies to experienced indi&iduals who are a re re!uired re!uired to manage a team and are responsible for e&aluating international marketing marketing opportunities% setting marketing ob;ecti&es and determining approach and operational structur s tructure e for an organisation marketing internationally

Assessment Activit& Matri* Students who complete this unit will be able to demonstrate the skills and knowledge to de&ise% document and present a marketing plan detailing approaches and the marketing marketing mix to achie&e organi @etermine operational structures ? Manage international marketing performance 5 A&aluate and impro&e international marketing performance =oundation Skills Performance Performance A&idence and Knowledge A&idence

BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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,oundation S!i$$s S!i$$

Descri"tion

eading

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$riting

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Dral (ommunication

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8umeracy

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8a&igate the world of work

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"nteract with others

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Get the work done

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esearches% analyses and consolidates a range of complex textual information from a &ariety of sources to identify key details and determine rele&ance to strategic organisational re!uirements Cses clear and accurate language and structures information logically to con&ey priorities and critical strategic information Prepares a range of reports using appropriate format% terminology and con&entions speci.c to purpose and audience (learly and eEecti&ely con&eys and elicits information in &erbal exchanges Cses acti&e listening and !uestioning skills to clarify understanding Performs calculations and uses mathematical problemFsol&ing techni!ues to analyse numerical and .nancial data Monitors adherence to organisational policies and ob;ecti&es and considers own role for its contribution to broader goals of work en&ironment ecognises importance of taking audience% purpose and contextual factors into account when making decisions about what to communicate with whom% why and how =osters a collaborati&e culture within own sphere of inuence% facilitating a sense of commitment and cohesion% and highlighting and using the strengths of all in&ol&ed Cses logical planning processes% and an increasingly intuiti&e understanding of context% to identify rele&ant information and risks% and to identify and e&aluate alternati&e strategies and resources Makes a range of critical and nonFcritical decisions in relati&ely complex situations% taking a range of factors and constraints into account ecognises potential of new approaches to enhance work practices and outcomes

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#er)ormance Evidence A&idence of the ability to, •

document and present international marketing ob;ecti&es selected marketing approach creation of operational structure eEecti&ely manage international marketing acti&ities monitor and e&aluate international marketing performance% and make any necessary ad;ustments as re!uired formulate suggestions on how marketing acti&ities could be aEected in future • • •

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•

Know$ed%e Evidence #o complete the unit re!uirements safely and eEecti&ely% the indi&idual must, •

outline rele&ant 'ustralian and international standards% models policies and guidelines% including those co&ering, en&ironmental matters human rights labour relations packaging risk management electronic commerce identify and explain key pro&isions of rele&ant legislation and codes of practice aEecting aspects of marketing operations explain the role of the Drganisation for Aconomic (oFoperation and @e&elopment 9DA(@: identify and describe key features of the country or countries being considered for market entry or penetration% including, crossFcultural communication and negotiation styles global and country speci.c economic% social and industry directions% trends% practices and techni!ues • • • • • •

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Assessment tas! (: Know$ed%e 0uestions and Discussions Instructions to t'e students #he knowledge test will establish your underpinning knowledge in this unit of competency "t is important that you read each !uestion carefully and pro&ide detailed answers in the spaces pro&ided /ou can research the answers using your workbook o the "nternet howe&er your answers must be in your own words Please note that extra reading and links to assist you with your research ha&e been placed at the back of this assessment task% these links can be used to assist you with answering some of the points below

0uestions and Discussions: Please read each of the !uestions or discussion points below and answer as indicated by guides pro&ided @iscussions will pro&ide you with the opportunity to demonstrate how you communicate with others% contribute to ideas and work with teamsH by answering !uestions you will be able to demonstrate that you are able research answers and demonstrate your literacy and reading skills /our trainer and assessor will indicate if you will be working on each of the !uestion in this task indi&idually or in small groups Aach point below will indicate if the point is a !uestion or a discussion

0uestion: -ow do 'ustralian AFcommerce Best Practice Model assist 33 international business to establish their businesses in 'ustralia 9Guide, 3 paragraph:

0uestion: #here are numerous codes of conduct% which ha&e some 32 rele&ance to consumer protection in electronic commerce Axplain how they protect the consumer9Guide, 3 paragraph: BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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3> "n small groups read the @iscussion Point% research each topic in the table below and complete the table

Discussion #oint: $hen managing international marketing acti&ities it is important that you understand 'ustralian and "nternational standards esearch each of the following standards and gi&e a brief explanation on why you would need to follow them when establishing a marketing program internationally 9Guide, 3 to 2 paragraphs:

Standard Environmenta$ standards

E*"$anation

2uman ri%'ts

3a4our re$ations

,ood $a4e$s #ac!a%in%

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mana%ement

3? 0uestion: $hat is the importance of understanding (ulture and infrastructure in the international market you are enteringI Gi&e two examples 9Guide, 2 paragraphs:

35 0uestion: $hen managing marketing programs internationally identify trends in the following categories that would inuence marketing ob;ecti&es 9Guide, Jist at least > trends:

Economic6 socia$ and industr& directions6 Trends6 "ractices and tec'ni7ues8

36 Cse a totally diEerent group for this discussion% read the discussion point and complete the table below

Discussion #oint: esearch the following key pro&isions of rele&ant legislation from all forms of go&ernment codes of practice and national standards within 'ustralia and internationally and explain how it may aEect your business operations BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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ecord your answers in the table below 9Guide, approximately 50 words for each point:

Ke& "rovisions o) re$evant $e%is$ation Anti discrimination $e%is$ation

E*"$anation

Consumer $aws


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Et'ica$ "rinci"$es E*tra territoria$it& "rovisions o) t'e Trade #ractices Act ,orei%n investment $imits 3a4our $aws

3e%a$ as"ects o) 4i$atera$ and mu$ti $atera$ trade a%reements #rivac& $aws

Ta*ation $aws

or$d Trade Or%anisation <TO= dis"ute reso$ution s&stem 0uestion: esearch and explain when the Drganisation for Aconomic 34 (oFoperation and @e&elopment 9DA(@: "nternational Guidelines for BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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(onsumer Protection in the (ontext of Alectronic (ommerce was de&eloped and whyI 9Guide, 'pprox 50 to 300 words:

3 0uestion: Axplain the importance of ha&ing a sound knowledge of your organisational business and marketing plans% products and ser&ices prior to de&eloping international marketing plans 9Guide, 3 Paragraph:

0uestion: Jist two software applications you could use to manage 3L international marketing programs and explain their rele&ance 9Guide, 3 to 2 paragraphs:


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Assessment tas! +:

Mana%e Internationa$

Mar!etin% "ro%ram Instructions to t'e students "n this "ro?ect activit& you will gain the skills and knowledge re!uired to formulate international marketing ob;ecti&es% determine international marketing approach and determine operational structures

#ro?ect Activit& "n this acti&ity you are re!uired to select a product or business of your choosing use the marketing plan proposal for an international opportunity that has been identi.ed and &iable /ou may choose to use a marketing plan you ha&e designed for pre&ious assessments or you may choose to use one from the current+pre&ious organi
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•

@e&elop measurable international marketing ob;ecti&es that compliment the organisation)s strategic direction% and identify the nature and extent of what is to be achie&ed in the international market /ou must ensure that the ob;ecti&es match the organisation)s existing capabilities and resources esearch international and online marketing opportunities and determine global or customised approaches for promotion of products or ser&ices for the organisation /ou must also ;ustify how the marketing approach that you selected will meet the organisation*s marketing ob;ecti&es% international market conditions and


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consumer preferences •

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•

•

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=ormulate related key performance indicators for the ob;ecti&es by product% ser&ice% country or international grouping% and o&erall @e&elop a risk management strategy to manage contingencies and ensure marketing ob;ecti&es are met in accordance with o&erall organisational re!uirements A&aluate the organisation*s business culture and consumer preferences% identify and document compatible marketing structures Jist all operational marketing structures and rank them in terms of their strengths and weaknesses in ser&icing international markets /ou may choose to conduct S$D# analysis for this point /ou must ensure that you choose an operational structure that best .ts the organisation and the international market% the product or ser&ice you are proposing and gi&e a detailed explanation of why you chose this structure in your report

23 @e&elop ob;ecti&es for the international market based on the organisations resources and capabilitiesH ensure to include .nances and human resources 9Guide, Minimum four ob;ecti&es co&ering one of the 4P*s Product% Place Price Promotion% Packaging% People% Products place of origin: 22 Csing SM'#A 9speci.c% measurable% achie&able% realistic% time framed% emotional% responsibility: principles de.ne how ob;ecti&es in 33 are consistent with organi "dentify the KP"*s and KP'*s and de&elop and complete a risk management report 9(risis Management report: to ensure all o&erall re!uirements are being met 9Guide, Minimum one page% template pro&ided in eJearning: 2? esearch the local 9international: marketing approaches to suit marketing ob;ecti&es 9must incorporate the ?P*s: @etermine which ones are consistent with your organi
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26 (onduct S$D# and PAS# analysis on the operating of your Marketing program selected for your international market 9S$D# is, Strength% $eaknesses% Dpportunities and #hreatsH PAS# is, Political% Aconomical% Social% #echnological =actors: 9Guide, minimum four points in each:

Stren%t':

#o$itica$ :

O""ortun it&:

Economic a$:

ea!nes s:

Socia$:

T'reat:

Tec'no$o% ica$:

24 (reate a communication plan that incorporates the marketing ob;ecti&es to all key stakeholdersH identify the cultural norms% customs% ensuring that accountability and responsibilities of all are included


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Mar!etin% Communication #$an Tem"$ate Activit Dat & e

Actions

0uanti Dead$i t& ne

,re7uen c&

Time /Cost

e.g new website

Brief –DB to arrange meeting with designer

N/A

e!iew e!er" si# months

$1000 Designer $%000 &ub'ishe d

Aug2015

October 2015

'o Stat us DB

(n &rogres s

2 "dentify which monitoring systems will be used that ensure all elements of the marketing mix is integrated to achie&e the marketing ob;ecti&es explain why 9Guide, minimum one paragraph:

2L @esign monitoring plan that identi.es performance of marketing acti&ities including !uality% cost and time "mplementing monitoring plan re&iew marketing outcomes and ob;ecti&es 9Students may ha&e to create a scenario for implementation  refer to the sample discussed with your trainer:

S"eci@c Outcom Outcome aims es indicator s Aim (

In)ormation co$$ection met'ods

'en and 4& w'om

2ow to Re"ort and use

Aim +


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ASSESSMENT TASKS Unit code/name: Student’s ID: O4?ecti ves

Out"ut s


Out"ut Indicator s

In)ormation co$$ection met'ods

'en and 4& w'om

2ow to Re"ort and use

O4?ecti ve ( O4?ecti ve +

230 $rite a one to two page report that outline the successes and impro&ements needed for the international marketing ob;ecti&es in accordance with the organi
Note"ad )*uide+ use on'" if re,uired for &oints 2.10 and 2.11 – this is mared b" assessors+


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Assessor’s O4servation C'ec!$ist Did t'e student demonstrate t'e )o$$owin%: @emonstrated eEecti&e communication skills to communicate organisation*s ob;ecti&es such as acti&e listening skills% gi&ing and recei&ing feedback% asking !uestions and clarifying issues @emonstrated knowledge of being able to monitor product% pricing and distribution policies in relation to market changes% ob;ecti&es of marketing plan and organisational re!uirements @emonstrated knowledge of being able to monitor the o&erall marketing progress against the performance targets @emonstrated knowledge of being able to analyse% re&iew and re&ise marketing outcomes and ob;ecti&es @emonstrated knowledge of being able to analyse changes in market phenomena @emonstrated knowledge of being able to document the re&iew of marketing performance against key performance indicators @emonstrated ability to conduct research @emonstrated literacy skills to read and interpret information from a &ariety of sources @emonstrated numeracy and .nancial skills to determine budgets and .nancial &iability of international marketing acti&ities @emonstrated positi&e body language when engaging with senior management such as nodding% smiling% pointing @emonstrated knowledge of organisation*s culture% customs% le&els of knowledge% experience and needs of personnel Angaged with the staE to clarify roles and responsibilities @iscussed and agreed on communication strategy @iscussed integration of marketing% promotional and any sales acti&ities in accordance with international marketing ob;ecti&es Gathered rele&ant information by being cultural sensiti&e to staE*s needs @emonstrated e&aluation skills to determine &iable international business opportunities through careful analysis of market and risk factors

Satis)actor &

No Satis)actor & #$ace a tic! <=

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es

8o

/es /es

8o 8o

/es

8o

/es

8o

/es

8o

Assessment Outcome:  SATIS,ACTORB  NOT SATIS,ACTORB Assessor ,eed4ac!:


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Assessor Dec$aration: " declare that " ha&e assessed this student in this task and ha&e pro&ided appropriate feedback Signature,

NNNNNNNNNNNNNNNNN

Date: 

Researc' 3in!s )or students: Some possible businesses for use as application examples may be found in the exporting case studies on websites such as the 8S$ Business (hamber http,++wwwnswbusinesschambercomau+ o Axample country analysis reports from websites such as he uman ights and Business roect http,++wwwhumanrightsbusinessorg+040NcountryNriskhtm or o'itica' is 3er!ices )3 http,++wwwprsgroupcom+ could be used to create class discussion allowing learners to de&elop their own market analysis reports https,++detwwwdetnsweduau+tsss+edusyssupport+cis+unitguide+poliguid+indexhtm

Austrade http,++wwwaustradego&au+

Austra$ian Customs Service http,++wwwcustomsgo&au -as a section pro&iding customs related information for intending exporters

Austra$ian E*"orters http,++wwwaustralianexportersnet+ Pro&ides information and links to intending exporters

Austra$ian E*"ort On$ine
Austra$ian Mar!etin% Institute
Austra$ian Mar!et and Socia$ Researc' Societ&
Austra$ian ine and rand& Cor"oration http,++wwwwineaustraliacom ' federal go&ernment website pro&iding information about the export of wine and spirits from 'ustralia

Austra$ian ine Researc' Institute
Aware  a commercia$ mar!etin% inte$$i%ence consu$tanc& http,++wwwmarketingFintelligencecouk+resources+competitorFanalysishtm

net researc' centre http,++.ndarticlescom+p+articles+miNm0=8P+isN33N?0+aiN45?524?2 AFbusiness re&iew article% A -commerce a'i!e and we'' in the new New 4conom" by Molly Prior% @S8 etailing #oday% Oune ?% 2003

usiness Deve$o"ment an! o) Canada <DC= http,++wwwbdcca+en+about+e&entsNpublications+'nnualeport+KeyNperfomanceNindicatorsNob;ecti&eshtmIi8o(73 #his page gi&es the B@(*s reporting of Key performance ob;ecti&es against targets

usiness8%ov8au http,++wwwbusinessgo&au

usiness Fictoria http,++wwwbusiness&icgo&au+BCS1"(+S#'8@'@++pc7P(N50245html

CIA or$d ,act oo! https,++wwwciago&+library+publications+theFworldFfactbook+indexhtml

Countr& Indicators )or ,orei%n #o$ic&
CRD an! http,++wwwitfFcommriskorg+documents+meetings+pretoria2006+bohaypdf BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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Data Ana$&sis Austra$ia http,++wwwdaacomau+home+

De"artment o) A%ricu$ture6 ,is'eries and ,orestr&
De"artment o) Industr& and Resources <A= http,++wwwdoirwago&au $' Go&ernment website pro&iding a range of information to the intending exporter under the 4#&ort and rade menu

ecom"etitors8com http,++wwweFcompetitorscom+

E!n  Swedis' %overnment )unded @nancia$ ris! assessment ana$&sis %rou" http,++wwweknse+templates+(ountryJistaspxIid73L0

EG#ORT;(( http,++wwwexportL33com+ AQPD#L33 is a business and educational website focusing on international business #he site pro&ides inFdepth information on exportFimport marketing% management% letters of credit% export cargo insurance% shipping% logistics% manufacturing% purchasing% bar codes% and many more aspects

Euro"ean Commission http,++eceuropaeu

Eurostat  Euro"ean Commission Statistics http,++europaeuint+en+comm+eurostat @etailed statistics about the AC and member countries

,ree Trade A%reements <,TAs= http,++wwwftago&au #he =ederal go&ernment website pro&iding details about 'ustralia*s =ree #rade 'greements% including information links for speci.c countries

Ho$ds4orou%' Consu$tin% http,++wwwgoldsbroughbi<+articleaspIid73>6 7anaging mareting in mu'ti&'e countries and with mu'ti&'e staeho'ders % a short article looking at ad&antages and disad&antages of diEerent le&els of control in managing marketing in international markets

2arvard Mana%e Mentor http,++corporatelearninghbsporg+demos+hmm30+performanceNmeasurement+whatNisNaNkpihtml

2uman Ri%'ts and usiness #ro?ect http,++wwwhumanrightsbusinessorg+040NcountryNriskhtm (ountry risk assessments based on human rights #he reports are designed to pro&ide companies with systematic and inFdepth analysis of sensiti&e human rights issues in the country of operation% along with practical guidance on how to a&oid engaging in human rights &iolations

I4is Associates http,++wwwibisassoccouk+ ' CK based consultancy% but their site pro&ides useful information for business generally% which can also be applied to international marketing Scroll down the home page to .nd the link for Ke& #er)ormance Indicators

Internationa$ Trade ,orum http,++wwwtradeforumorg+ #he International Trade Forum is the maga
Internationa$ Tas! ,orce on Commodit& Ris! Mana%ement
a"anese E*terna$ Trade Or%anisation <ETRO= http,++www;etroorg+ BSBMKG606 'ssess #ool 1ersion 2 "ssued 34+06+2035

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OA#D pro&ides information and support to 'merican companies looking for successful entry and expansion in the Oapanese market #he information could also be used by 'ustralian businesses

Mirum8net  Introduction to Com"etitive Inte$$i%ence http,++competiti&eFintelligencemirumnet+

NS usiness C'am4er http,++wwwnswbusinesschambercomau+ #he 8S$ Business (hamber pro&ides businesses with the information% ad&ice% products and ser&ices they need to grow and stay competiti&e (lick the Business *'oba''" for "nternational marketing information #he site also has case studies which could be used as the basis for assessment tasks or in class acti&ities

NS Sma$$ usiness http,++wwwsmallbi<nswgo&au+smallbusiness+ Pro&ides information from the 8S$ go&ernment on &arious small business issues "t has a menu link 4#&orting which pro&ide a range of information for intending exporters% focussing on small business #his site also includes a current monthly calendar of 8S$ Axporting A&ents% that could pro&ide class excursion possibilities

#o$itica$ Ris! Services <#RS= http,++wwwprsgroupcom+ o'itica' is 3er!ices publishes 300 9ountr" e&orts that monitor the risks to international business o&er the next .&e years Some information is a&ailable for free downloading after registering

Sma$$iJ8nsw8%ov http,++wwwsmallbi<nswgo&au+8+rdonlyres+52=?2>(@FL'?F?2==FL534F@L>>'?L(>2=2+0+iskManagement>pdf Small Business 8S$ go&ernment  this web address takes you to the 3ma''bi: pdf booklet 8o > The Risk Management Process #he home page for the isk Management Guide for Small Business is http,++wwwsmallbi<nswgo&au+smallbusiness+esources+Publications+iskRManagementRGuide+

Sma$$ usiness E*"orters Networ!
T'e ,ree 3i4rar& http,++wwwthefreelibrarycom+ ' large and free database of articles on many topics Browse the indexes% or use the search function to .nd a range of rele&ant articles% including risk management

To"ics in Statistica$ Data Ana$&sis 4& #ro)essor 2ossein Ars'am http,++homeubaltedu+ntsbarsh+statFdata+#opicshtm #his site oEers information on statistical data analysis "t describes time series analysis% popular distributions% and other topics "t examines the use of computers in statistical data analysis "t also lists related books and links to related $eb sites

Tutor+u http,++wwwtutor2unet+business+strategy+competitorNanalysishtm 'n o&er&iew of the reasons for and process of competitor analysis #his site also pro&ides o&er&iews of many other aspects marketing and business

Fa$uation Resources8com  Industr& In)ormation Resources http,++&aluationresourcescom+"ndustryeporthtm

or$d an! http,++wwwworldbankorg+ "nformation about many countries% but tends to focus on de&eloping and third world coutries

or$d Trade Or%anisation <TO= http,++wwwwtoorg+ #his website contains a &ast amount of information including a speci.c set of resources for students

net  ,orecastin%  sa$es http,++searchbnetcom+indexphpI!7competitorRanalysis


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Assessor ,ina$ C'ec!$ist


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#o inform a ;udgment about whether a learner has achie&ed competency in this unit we must gather a range of e&idence of the learner*s experience #he e&idence must be gathered o&er a period of time to assess the knowledge of the student in being able to formulate% assess% strategically manage% e&aluate and impro&e international marketing programs $e are seeking e&idence from you as the student*s assessor to support ;udgement in the student*s current skills and knowledge in being able to de&elop international marketing programs and being able to transfer the skills and knowledge into an actual workplace The information provided is, to the best of my knowledge, reects an accurate reection of the candidates ability to perform and transfer skills and knowledge from this unit into a work role in the workplace!


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0uestions

Bes

No

@id the candidate demonstrate communication skills to gather information and communicate with others and contributed to discussions% asked !uestions 9closed and opened: and pro&ided ideas which can be explored with a team of others to gain outcomes such as pro&iding appropriate answers to !uestions raised for discussion in both tasks

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@id the candidate demonstrate culturally appropriate communication skills to relate to people from di&erse backgrounds and people with di&erse abilities

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@id the candidate demonstrate literacy and reading skills to read and interpret information from a &ariety of sources% eg was able to research and read up on legislations and standards and was able to use writing skills to pro&ide answers

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@id the candidate demonstrate numeracy skills to determine .nancial &iability of international marketing acti&ities

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@id the candidate demonstrate research% information management and e&aluation skills to determine &iable international business opportunities through careful analysis of market and risk factors

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@id the candidate demonstrate technology skills to use a range of oce e!uipment and software when conducting electronic commerce  eg used computers% tables and other to conduct research and prepare and submit documentation using electronic medial or emails

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,urt'er comments: Assessor Si%nature: Start date:


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Bsbmkg606 Assessment Tool v2

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