Britannia Questionnaire

QUESTIONNAIRE OUTLET:

ADDRESS:

CONTACT NO.

1. WHICH COMPANY'S DAIRY PRODUCT ARE YOU USING? A) BRITANNIA

B) AMUL

C) OTHERS

2. WHICH OF THE PRODUCT MOSTLY YOU GO FOR? A) GHEE

B) MILK

D) CHEESE

E)DAHI

C) BUTTER F) UHT MILK

3. WHAT IS THE LEVEL OF CONSUMPTION (OVER ALL DAIRY)? A) VERY GOOD

B) GOOD

C) AVERAGE

4. ARE YOU READY TO CHANGE THE BRAND? A) YES

B) NO

5. WHAT FACTORS INFLUENCE YOU FOR CHANGING THE BRAND ? A) QUALITY

B)BRAND

C) PRICE

D) TASTE

6. DO YOU KNOW BRITANNIA DAIRY PRODUCTS? A)YES

B) NO