Breakfast of Champions Presentation for Champions School of Real Estate Alumni - By Ken Brand

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MuscleBoundPersonalMarkeFng(“DigUs”) Doesn’tWorkAnymore.









































































F resh Start

What business am I

























































































































































































































































































































































































































































































7 in 10 10 choose choose an agent they TRUST.

















































romLostInTheCrush! rom LostInTheCrush!

























TopOfMind,MemorableandChosen



























TopOfMindAwareness irstmentalrecallinaparFcularcategory. OurcategoryisRealEstateAgent, Broker,orSalesManager.

























Relevant

Be

























HowCanWeDiscover What’sRELEVANT

















































TheGoldenRule1.0



































































































OUT:It’snotaboutwhatIcandoforyou.It’sALL It’snotaboutwhatIcandoforyou.It’sALL abouthowamazingIam.































































































































































































































































































































































“I'velearnedthat peoplewillforgetwhat yousaid,andpeople willforgetwhatyou did,butpeoplewill neverforgethowyou madethemfeel.”

















































OUT Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me Me.Me.Me.MeMe.Me.Me.MeMe.Me.Me.Me

























On-PurposeandIn-PersonContact&ConversaFon

Contact

BecomePreferred, Referred&Rewarded

ConversaFon and ConnecFon

























TransmediaSt or y T y T el l li i n g Text Text.



























































































































Contact ConversaFon

















































































































































































































































































































































































































































































































BeThe Source





































































































































































































Breakfast of Champions Presentation for Champions School of Real Estate Alumni - By Ken Brand

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