STUDY ON ORGANIZATIONAL CULTURE IN RELATION TO HUMAN RESOURCE MANAGEMENT PRACTICES IN HOTEL INDUSTRY IN BANGALORE Submitted in partial fulfillment of the requirements for the award of the Degree of Bachelor of Business Management Of Christ University By Mohan Kumar (Reg. No. 0911245) Under the guidance of Prof. Balu L
Department of Management Studies CHRIST UNIVERSITY BANGALORE 2012
CERTIFICATE (Company-Optional)
CERTIFICATE This is to certify that Mohan Kumar, (Reg. No. 0911245) is a bonafide student of Bachelor of Business Management of Christ University, Bangalore and he has prepared and submitted the project report, titled “Organizational Culture in relation to Human resource management practices in hotel industry” in partial fulfillment of the requirements for the award of the Degree of Bachelor of Business Management of Christ University, Bangalore, for the academic year 2011-2012.
Place: Bangalore Date: 11-02-2012
Dr. Jain Matthew HOD Dept. of Management Studies
CERTIFICATE This is to certify that the project report, titled “Organizational Culture in relation to Human resource management practices in hotel industry” submitted to Christ University, in partial fulfillment of the requirements for the award of the Degree of Bachelor of Business Management, is a record of original research work done by Mohan Kumar, during the period 2011 – 2012 of his study in the Department of Management Studies at Christ University, Bangalore, under my supervision and guidance and the project report has not formed the basis for the award of any Degree/ Diploma/ Associate ship/ Fellowship or other similar title of recognition to any candidate of any University.
Date: 11 - 02 - 2012
Prof. Balu L
DECLARATION I, Mohan Kumar, hereby declare that the project report, titled “Organizational Culture in relation to Human resource management practices in hotel industry” submitted to Christ University, in partial fulfilment of the requirements for the award of the Degree of Bachelor of Business Management is a record of original and independent research work done by me during 2011 – 2012 under the supervision and guidance of Prof. Balu L, Department of Management Studies and it has not formed the basis for the award of any Degree/ Diploma/ Associate ship/ Fellowship or other similar title of recognition to any candidate of any University.
Date: 11 - 02- 2012
Mohan Kumar
ACKNOWLEDGEMENT
Mohan Kumar
TABLE OF CONTENTS BBM/BBA PROGRAMS.................................................................................................................................8 GUIDELINES & Schedule FOR BBM/BBA PROGRAMS FINAL PROJECT WORK (2011-12)..............8 B) Literature review................................................................................................11
LIST OF TABLES
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PARTICULARS
LIST OF GRAPHS
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PARTICULARS
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CHRIST UNIVERSITY, Bangalore Department of Management Studies BBM/BBA PROGRAMS GUIDELINES & Schedule FOR BBM/BBA PROGRAMS FINAL PROJECT WORK (2011-12) Guidelines for final project. 1. The purpose of writing of project is to communicate the findings of the project study undertaken on a particular topic by a student in business organization in a systematic way, in partial fulfillment of BBM/BBA programs. It is a time-bound and independent study guided by a faculty member. 2. Students are advised to carry out their projects work in the areas can a select topic in the functional areas of finance, Marketing and HRM. 3. Choose any medium or large-scale organization for your project data collection.( may or may not be internship companies). 4. Once the guide is allotted you are required to meet the guide as per the schedule.
5. The project report must be selective and intensive study on a particular topic, presented in a simple and systematic manner. 6. Project writing should exhibit originality. Copying of others work is strictly prohibited. 7. But one can refer previous good project reports to gain an insight or to understand which are current and needs immediate attention of researchers. 8. Report must be printed in standard A4 size paper with a font size of 14 for headings and 12 for the contents, written with double line spacing. 9. The project report must contain between 100-120 pages, typed on one side of the page (no back to back printing) in “Times New Roman” format). 10. The contents page must show the page numbers against the topics / chapters.
These must be serially numbered starting from Introduction (i.e., from Chapter 1). 11.The concerned faculty guide must duly approve topic of the project before one starts working on it. 12.There shall be two certificates from university (As per standard format). One by Head of the Department, on Uiversity letterhead and another one by faculty guide. 13. The students must submit to the faculty guide on or before the prescribed date,
Two copies project reports (one for university and the other for student) and the other copy (original) must be collected and kept by the student with himself/herself after getting signed from HOD and faculty guide. Both copies must be submitted together. Both copies of Project report should be submitted in the hard bound form only. 14. The original certificates issued by Company (If the project is done in a
company), HOD, and Faculty Guide have to be included only in Original project report meant for the student after taking photocopy for the other project meant for University. 15.The following shall be order of certificates to be included and to be made in the project. Cover page,[As per format enclosed],
declarations
Certificate[by Company], Certificate[by HOD, in standard format], Certificate[by faculty guide,in standard format], Declaration[signed by student,in std. format], Acknowledgement [by student],and Table of Contents . Table of graphs and diagrams. (These must not contain page numbers) 16.The table of contents must cover the following items. Chapter1.Introduction and Literature Review Chapter 2. Industry and Company Profile Chapter 3.Research Design Chapter 4.Data Analysis and Interpretation. Chapter 5. Findings and Conclusion. (Including Recommendations) Annextures. [No chapterization]. Bibliography [No chapterization] Your findings, recommendations / suggestions should be in the form of points each within the range of 8-12 points followed with conclusion.
Chapter 1:A) Introduction to the topic: The Introduction chapter should broadly cover the following topics a) Introduction to the functional area i.e., Finance/Marketing/Human Resources and the relationship between of one functional area to other functional areas of management. b) Importance of the topic from macro and micro perspective and title chosen for study. c) Study of the organization with reference to the topic. (if Necessary)
B) Literature review The literature review is a body of text that aims to review the critical points of current knowledge on a particular topic. Literature reviews are secondary sources, and as such, do not report any new or original experimental work. Literature review seeks to describe, summarize, evaluate, clarify and/or integrate the content of primary reports". Students are required to review at least 10 latest articles from refereed journals on their topics for the research work and wrie the gist of these articles in 100 words about each article in their own words . Chapter 2: Industry Profile: The Industry and Company Profile chapter should broadly cover the following topics a. Introduction to Industry/area of business b. Total size/annual turn over of the industry c. Key players in the industry & their market share. [Amount of turn over].Annual Industry Growth Rate, Government policies/regulations influencing the industry(with reference to foreign competition
or
FDI limit). Company profile: a. A brief history of the company/business group. b. Year of establishment. initial investment, founders profile, place(s) of business , nature of initial business(es) of the group , & past business performance c. Present position of the company/business group in terms of total investment, type/nature of businesses, total turnover, total number of employees, product profile, competitor profile, rate of growth of investment, sales, profits, clients or customers, present product/segment wise market share of the company, subsidiary companies [if any] under the same management, collaboration/joint ventures [if any],performance of it’s stocks for
the past few years, export earnings[if
exporting], and certifications/achievements/awards won[if any] and SWOT analysis.
Chapter 3:Research Design. A). The research design chapter must contain the information under the following headings; 1. Title/Statement of the problem 2. Objectives of the study 3. Scope of the study 4. Hypothesis (If there is) 5. Population and sampling techniques 6. Data collection methods 7. statistical tools for analysis 8. Limitations of the study
Final BBM/BBA Project Schedule 2011 – 12 Sl. No 1 2 3 4 5 6
Dates 14.06.2011 18.06.2011 21.06.2011 25.06.2011 28.06.2011 02.07.2011
Discussion / General Guidelines Identify Topics (3) Proposal to be submitted Proposal – Discussion with guide Proposal – Discussion with guide The Topic Finalisation Introduction & Literature Review -3 Articles to be reviewd
05.07.2011
and the gist to be submitted Introduction & Literature Review 3 Articles to be reviewd
09.07.2011
and the gist to be submitted Introduction & Literature Review 3 Articles to be reviewd
9 10 11 12 13 14
12.07.2011 16.07.2011 19.07.2011 23.07.2011 26.07.2011 30.07.2011
and the gist to be submitted Industry Profile to be submitted Company Profile to be submitted Research Design to be submitted First Draft of Questionnaire to be submitted Finalisation of Questionnaire Data Collection & Reporting to guide
15 16 17
to27-8-2012 30.08.2011 03.09.2011 6&10.09.2011
7 8
Data Analysis & Reporting to guide Data Analysis & Reporting to guide Interpretation of the analysed data
18 19 20 21 22
13.09.2011 17.09.2011 08.11.2011 29.11.2011 11.2.2012
Summary of Findings to be submitted Suggestions & Conclusion to be submitted Rough Draft Submission Approval of Rough Draft Final Hard Bound Report to be submitted