Verbs 1 to hold 2 to make 3 to reduce 4 to address 5 to protect 6 to develop
nouns
e
a) a business
d
b) the environment
f
c) a meeting
c
d) money
b
e) a need
a
f) waste
B. Use the correct form of a verb – noun combination combination from exercise exercise A to complete the sentences. 1 the marketing department….held a meeting… address meeting. Last week to discuss their new strategy. 2 eco – consumers choose companies which do not produce a lot of toxic waste and have
A clear policy of ……………………………………………………………………. reduce waste . 3 a good business idea is one that generates profits and at the same time ……………………………………………………………………………………………… ……develop a business ………………… 4 brainstorming is an effective way of …………………………hold a need………………………………. 5 industrialised countries should try to …………………………………protect the environment……………………….. 6 with his Million dollar homepage, Alex tew……… make money…………………………..very quickly.
C. Complete the text text winth the best best words from page page 17.
The way of the wiki
In the Hawaiian language, wiki means `quick´. Wikipedia was …… developed ………by jimmy wales and larry sanger as a free online encyclopedia written by anybody who wants to contribute. Wales and sanger were already working on an encyclopedia when in January 2001 they ………… launched……….. the Wikipedia website. The greatest…… innovation……… was that any of its users could add or edit articles. At the benning some academics criticized Wikipedia. They said it had a number of inaccuracies and therefore refused to recognize It as a reference work. But its extraordinary success showed that it was Certainly good enough to…… respond……….. the needs of millions of users. It may not Be a true business idea because it probably does not make a lot of……… money……………, , But it is certainly an ideathat fills a …… hole………… in the market. Wikipedia’s extraordinary…… growth……….shows that lots of basic information can be exchanged by people who know things because of where they live, their hobbies or their education. Today, Wikipedia is active in about 100 languages, and its E nglish – language edition has more than half a million…articles…….. about an enormous……sort……….. of subjects. Pag 1 a) worked
b) achieved
c) developed
2 a) launched
b) extended
c) solved
3 a) creation
b) innovation
c) trend
4 a) meet
b) respond
c) fill
5 a) benefit
b) turnover
c) money
6 a) hole
b) gap
c) demand
7 a) raise
b) growth
c) supply
8 a) articles
b) notices
c) texts
9 a) sort
b) award
c) range
A. Match the sentence halves. 1 they were still working on entrepreneur
a) when a Korean
c
Their new designs her new 2 As they had an exciting
expressed interest in
product.
d
Idea to promote, in his daily
b) but also tested them
3 High – profile entrepreneurs were
b
Invited on TV opening in the
c) when they saw an
4 In 1985, Nicholas Albery founded 5 Albery learned not only how to exhibit at the
life.
f e
Produce new ideas 6 she was exhibiting at the inventors` a about
Fair change.
market. d) they decided to
inventors ‘ fair. e) and asked to talk
innovation and
f) the institute for
social inventions.
B. Rewriten the sentences which use the wrong past tense. 1 Hiltex was immediately filing patents for its new machines as it was worried
That its competitors would copy them.
Hiltex immediately filed patents for its new machines as it was worried That its competitors would copy them. 2 Z40, the new drug developed by pharmatek, marked a breakthrough in the treatment of cancer. 3 their competitors failed to see the gap in the market and so missed a great opportunity. 4 at first, the agency was not believing that the machine would save so much Time. at first, the agency believed that the machine would save so much Time.
5 Zirkon already made good profits when it introduced its new digital camera in 2000. 6 the story goes that he was having the idea for the electric shoebrush while he Was washing up. the story goes that he had the idea for the electric shoebrush while he Was washing up. 7 I was planning to visit the international inventors’ fair, but I did not have time.
C. Put the verbs in brackets in the correct tense, past simple or past continuous. 1 our company .…was losing… ( lose) money at an alarming rate, but then in 2004 We…launched………. (launch) our hermes MP3 plyer. Sales …… was rocketing………(rocket), and our financial situation …………… improved…………. (improve) rapidly. 2 she ……decided……. (decide) to take a few months off in 1999, when she … was working……………( work) for clairval cosmetics. While she ……… was touring…………………… ( tour) New Zealand, she ………developed……………. ( develop) an interest in Maori culture.she ……was taking……… (take) samples of
some of the plants used in their rituals because she … believed……………… ( believe) they could be used in some of her company’s products. 3 we …were planning……… (plan) to patent our new drug, but we …… waited………………………… (wait) far too long. A month after our discovery, our main competitor ……was seling………………. (sell) basically the same produst.
