sampada_kumar_swain.pdf

CURRICULUM VITAE

PGDTTM, MTA, MTA, FDP(IIMI) FDP(IIMI) Ph.D. & D.Litt. D.Litt. (Tourism) (Tourism) PROF. SAMPADA KUMAR SWAIN, PGDTTM, ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

JOURNEY OF MY LIFE: LIFE : It begins with dreams that drive someone to work hard with commitment. This has so far happened in my personal and professional life. I did not dream of becoming a professor in a Central University as well as a National University. I did not dream of becoming an Oxford University Press (OUP) author. Having started my career as a government approved Tourist Guide in the early 1990s with the primary primary job of receiving receiving guests, explaining about about the places of  interest, taking care of their comfortable stay, and finally, sending them back happy, I entered the world of teaching and research on the issues of travel and tourism in 1996. CHILDHOOD: CHILDHOOD: It was an eventful experience experience in childhood childhood starting from fishing, swimming, cycling, climbing trees to playing kabadi, kho-kho, cricket and hide-and-seek in the banyan and Jamun trees. I used to play with my three cousin brothers: Manoj, now a young entrepreneur in the Air Conditioning Conditioning business, business, Lalatendu, Lalatendu, presently presently a qualified qualified and and trained high school teacher, and Lalitendu, currently a promising teacher-cum-trainer in Hotel and Catering Management. I also used to play along with my cousin sister Chhabi, presently a successful homemaker. My own maternal uncle’s house and the house of my cousin brothers’ maternal uncle were two preferred places where I used to play and enjoy with Dilip, my long-time friend, now working as Assistant  Professor in English. It is the culture of the joint family that has taught me three things: LOVE, SACRIFICE AND SHARING. These three symbols of value have influenced and shaped my personality. CHILDHOOD FRIENDS: Pradip (Chagala), is presently working as Post- master master and Susanta, Susanta, presently worki working ng as a High School Headmaster. All three of us used to catch fish by traditional methods.

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MY COLLEGE FRIENDS: From Kendrapada College to Vani Vihar (Utkal University), Prasant Mallick, Animesh Roul and Hrudanand Rath, all three were a pleasure to be with. While Prasant and Animesh went to Jawaharlal Nehru University, New Delhi for further studies and thereafter settled in their respective careers, Hrudanand teaches college-level Economics in Odisha. SURVIVED TO SERVE: I was rescued from my paternal grandfather’s house gutted by fire in one evening when I was about three months old. People in my village declared me dead dead after they recovered me from a village fishing pond. I had a fatal injury after falling down from a running stone-loaded truck at  the age age of 10. 10. I was presum presumed ed drowned drowned in the the water when I was attempting to swim in the village pond. I could manage manage to save myself from snake bite. I was critically wounded during the final year of my graduation when I fell into a canal. I am the third child and only surviving child of my parents. My innocent  and semi-literate parents lost six children and all of them died within three or four months months of their birth. Hailing from a peasant family located in an inaccessible place in Odisha, I completed completed my primar primary, y, middle and high school in the village village environment. Neither did my parents or my grandparents imagine something different for me nor did I dream of doing things differently. I used to help my grandfather and father in the field and sold vegetables in the market. POVERTY-STRICKEN LIFE: I was witness to the poverty of  our joint family. I had to manage the school homework and agricultural work together. My primary and high school education passed in a very haphazard way. My mother insisted that I read books and do my homework, unlike my father who was unmindful unmindful of my my study. I still remember remember the days in the monsoon season when we did not have money to buy daily household articles. DREAM OF MY PARENTS: My father wished me to be with him all the time while while mother mother wished me to pursue pursue higher higher studies and get government jobs. The happiest day that my late father enjoyed was the conferment of PhD degree to me by Utkal University, Odisha. I have had the privilege of receiving the first  PhD and D.Litt. degrees in Tourism Tourism from Utkal Utkal University. ROLE MODEL: My late grandfather is Dambarudhar Swain, who was a hardworking and honest marginal farmer. He fought against all odds and adversities to harvest the crops. I have been been inspired inspired by his honesty honesty and sincerity. sincerity. I have learnt  learnt  2

two basic philosophies from his life: WORK IS WORSHIP AND DUTY IS GOD.

MY FAMILY: Both me and wife (Puspalata) studied in the same village school. We got married on 2 March, 2000. She was the first girl whom I had liked without seeing and knowing much about her. I conveyed my wishes to my father that I would marry Puspa and the rest is history. God has blessed us with two beautiful daughters: Purbasha (MAMA) and Pratyasha (MEGHANA). They are my two eyes. Both of them are now studying in Kendriya Vidyalaya–I in Bhubaneswar. Purbasha is extremely versatile and has interest in creative writing. Pratyasha is an introvert but committed to her work. HAPPIEST DAY: The day that I received the Book titled “Tourism Principles & Practices” authored by me and Dr. J. M. Mishra, Assistant Professor, Pondicherry University from OUP, New Delhi GRIEF-STRICKEN MORNING: I broke down after hearing the untimely death of my father on 26 September, 2007. I could not  be present to perform the last rites for my father being the only and lonely child. I pray that this should not happen to anyone. PEOPLE WHO MATTER IN MY PROFESSIONAL LIFE: Prof. Bivraj Bhusan Parida, HoD in DTM, The University of  Bardhaman, Prof. Jayant Kumar Parida Senior Professor, DoC, Utkal University, Prof. Sujata Mangaraj (Dean, PGM, RCM, Ph.D Supervisor), Prof. S.C. Bagri (VC. Himagiri Zee University, Prof. O.P. Kandari, Director, ITHM, Bundelkhand University, Prof. Sitikantha Mishra ( Former Director, IITTM), Prof. Swarup Chandra Sahoo (former HoD, DBA, Utkal University, D.Litt. Supervisor), Prof. Banalata Rath( my first HOD in RCM and Direct Teacher), Prof. Prabir Pal, Director, RCM, Bhubaneswar THE VICE-CHANCELLOR WHOM I ADMIRE :Prof. A.K. Bhatnagar, an eminent Physicist from Central University of  Hyderabad, Hyderabad; the former VC of Pondicherry University between 2003 and2007. THE RESEARCH WORKS OF TWO OUTSTANDING RESEARCHERS THAT I COMMEND: Prof. Bibhuti Bhusan Mohanty, Professor and Head, Department of Sociology, Pondicherry University and Dr. Babu. P. George, my one-time 3

colleague in Pondicherry University and presently, Associate Professor, Alaska Pacific University, USA THE TEACHING OF THREE PROFESSORS THAT I ADMIRE: Prof. G. Anjaneya Swamy- an award-winning teacher of  Pondicherry University and a long-time colleague and the founder HoD of Department of Tourism Studies, Prof. Tapan Kumar Panda, the Former Officiating Director, IIM, Indore and presently, Director (Kotler Chair), Great Lake Institute, Chennai, an internationally known Marketing and Branding expert, Prof. M. Ramachandran, HoD, Department of Economics, Pondicherry University, an eminent economist and consultant. THE BOOK I LIKE: Jawaharlal Nehru: An Autobiography, Penguin India, 2004 HOBBIES: Listening to English News Channels: NDTV24X7, Times Now and CNN-IBN and reading about success stories of  great personalities in all walks of life. KEY TO MY MODERATE SUCCESS: Hard work, commitment  and optimum utilization of time for productive academic work. THE PERSONS THAT I ADMIRE: Mahatma Gandhi, Jawaharlal Nehru, Subhash Chandra Bose, Sri Aurobindo Ghosh, Veer Savarkar and Gopabandu Das  A PERSON WHOM I HATE: I hate a person who is not  committed to the duties and responsibilities of the institution; is not sincere in his work and is self-centred. MY WEAKNESS: Serious for everything THE FOOD THAT I LIKE: Hilsa Fish Curry with Rice THE DRESS I LIKE TO WEAR: Jeans and Kurta THE FILM THAT I LIKE: Maine Pyar Kiya (1989) DREAMS TO REALIZE: To publish research papers with Elsevier Science, Routledge, Channel View, John Wiley, and to become a Fulbright Scholar, Commonwealth Fellow and Shastri Fellow.

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MY RECENT PROFESSIONAL LIFE IN ADMINISTRATION: I have recently embarked on the University Administration with a call of the esteemed Vice-Chancellor Prof. Tejasvi Kattimani to serve as In-charge Registrar. I have Joined as the registrar without having a second thought to it for two important  reasons: to make a robust system for better delivery of services and to ensure the functioning of various activities in a very transparent manner. Administration in a typical university system serves the teaching as well as students’ community and helps them bring laurels and honours. A university administrative system can be more efficient to provide desired results and effective in catering diverse needs of its key members. In a conventional sense, administration connects each member on one common thread to understand, help and contribute each other mutually. It is a service center to ensure innovative teaching, learning and research atmosphere, thereby moving towards creation of new knowledge. Being a diehard and hardcore researcher with much flare and interest in actionable research and value-based teaching, I found myself an odd person in a most challenging job. I resumed my work with a little apprehension in the first one week at the office whether to be able to make timely delivery of services or not. First three fateful nights became sleepless for me and disturbed me so frequently and so much that is inexpressible and unutterable. Two interesting questions sparked my mind. First, can the administration be people friendly and people-centric? Second, can people be friendly to the functioning of university administration? It is always win-win to be accountable and productive. LIVING WITH PEOPLE: I have managed to uncover two implicit  as well as two explicit problems engulfing the university administration network. Two implicit problems are: Lacking Mutual Trust and Belief and Lacking Interest in Timely Delivery. Two explicit problems are: Expression of Anger and Apathy and Lack of Professionalism. Changing the attitude through continuous dialogue, interface and counseling is the thrust area that we are now focused on. I firmly believe in six important  organizational value systems:      

SELF-DISCIPLINE MUTUAL RESPECT INTEGRITY  TIMELY DELIVERY  TEAM WORK  ORGANIZATIONAL LOYALTY  5

We are determined to bury and keep behind three key poisons paralyzing the system.   

INFIGHTING INDISCIPLINE INDIVIDUAL VESTED INTEREST

SERVING ORGANIZATION LIKE SERVING STUDENTS:  Administration was not my core domain to be cheerful and make a career. It was not my areas of interest to think and work seriously. It is rather a mission for me to serve selflessly for all those who are devoted towards their duty and responsibility in raising and nourishing this baby university.  A teacher becoming an administrator is like a monk becoming a family man.  A teacher is always worried for his/her wards and is committed for building a new generation with healthy and bright mind through powerful teachings. It is perhaps my other facet of life to serve and care for organization as my MOTHER. I find no differences between serving students and serving organizations. Both are the two different works with one principle. A serious teacher never sleeps for his/her students like a serious administrator never compromises with the sincerity and honesty in serving organization. My love and respect for my organization is equally important like the way I respect my parents and elders. I do respect the principles and philosophies of organization, which are our guiding forces to enjoy our professional life. SIMPLIFYING THE COMPLEX PROCESSES: My utmost effort is to reduce hassles and provide easy ways of getting the woks done. Administrative processes are largely complex in nature despite evolution of several theories to understand the complex and dynamic nature of administration. Rules and regulations are governing forces of administration and people acknowledge you when works get done easily and others do criticize with abusive languages when works do not get done as per the rules. Rules make and break friendships. I do believe in interpreting the rules for benefits of masses not for individuals. I stand firmly against the rule breakers and violators. Simplifying the complex processes need tremendous patience and understandings. To me, an individual stands nowhere when interests of organization are given importance.

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1.MY CAREER GOALS: >To enrich my knowledge in tourism and allied areas and to disseminate the same to the young generation >To enable the underprivileged and weak students to excel in their   professional lives and to make my research output sociall y useful  >To serve the cause of tourism academics in India

2. MY TEACHING HISTORY   Academic  17 th October, 2012 to till Date Working as Professor and Head in the Department of Tourism, Hospitality and Hotel Management and Dean, Faculty of Commerce and Management, Indira Gandhi National Tribal University,  Amarkantak, Madhya Pradesh 06th July, 2010 to 16.10.12 Working as Reader in the Department of Tourism Studies, School of  Management, Pondicherry University 06th July, 2005 to 05th July, 2010 Worked as Senior Lecturer in the Department of Tourism Studies, School of  Management, Pondicherry University 31st  December, 04th to 5th July, 2005 Worked as Lecturer in the Department of Tourism Studies, School of  Management, Pondicherry University 06th July, 2001 to 28th December, 2004 Worked as Lecturer in the Post Graduate Department of Tourism  Administration in Regional College of Management, An Autonomous Institute , Affiliated to Utkal University and BIPUT, Odisha and Accredited by AICTE September, 1996 to May, 2001 Worked as a Guest Faculty in the Post Graduate Department of Tourism  Administration in Regional College of Management, An Autonomous Institute , Affiliated to Utkal University and BIPUT, Odisha and Accredited by AICTE July, 1995 to December, 2004 Worked as a Guest Faculty in IHMT, CMS, IITTM, IIMS and TIM, Bhubaneswar

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3. ADMINISTRATE EXPERIENCES Has Been Working As Register (i/c) in Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh since March, 2013 Has Been Working as Director Planning and Development, University Development Cell in Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh since February, 2013 Has been working Dean, Faculty of Commerce and Management, Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh Has been working as Head in the Department of Tourism, Hospitality and Hotel Management, Faculty of Commerce and Management, Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh 4. INDUSTRY EXPERIENCES  August, 1995 to December 1996 Worked as Assistant Manager Marketing & Tours in Nabagunjar Travels Pvt. Ltd., Bhubaneswar January, 1998 to April, 2001 Worked as a Freelance Tourist Guide for Swosti Travels, SITA Travels, Kalinga Travels, Discover Travels and Travel Club in Bhubaneswar

5. ACADEMIC QUALIFICATIONS D.Litt. (2013) in Tourism on the title is “Sustainable Tourism Development: Problems, Prospects and Strategies” under Utkal University, Odisha Ph.D (2003) in Tourism on the topic entitled “A Study of Human Resource Development Practices in Odisha Tourism” from Utkal University, Odisha. Master of Tourism Administration (MTA) in 1994 from Utkal University, Odisha with First Division Merit and Specializations in Travel Agency & Tour Operation Management & Indian Monuments Post Graduate Diploma in Tourism & Travel Management  (PGDTTM) in 1992 from Utkal University, Odisha with Second division with specialization in Odisha Tourism +3 Arts in Economics (Hons) in 1991 from Utkal University, Odisha with Second division

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10+2 in Arts Stream in 1988 from the Council of Higher Secondary of  Odisha with Third Division High School Certificate Examinations in 1986 from the Board of  Secondary Education of Odisha with Second Division 6. ACHIEVEMENT

 Stood University Topper in the Master of Tourism Administration Examinations in 1994 7. DETAILS OF ACADEMIC PROGRAMMES PARTICIPATED 1. Participated in UGC Sponsored Refresher Course in  Academic Staff College, Pondicherry University in the Area of Business Studies (Interdisciplinary), 25th Aug- 14th Sep,2011 2. Participated Faculty Development Programme Indian Institute of  Management, Indore in the Area of General Management, 19th  April-10th July, 2010 3. Participated in UGC Sponsored Refresher Course in  Academic Staff College, Pondicherry University in the Area of Business Studies (Interdisciplinary), 19th Aug- 7th Sep, 2009 4. Participated in UGC Sponsored Orientation Course in Academic Staff  College, Pondicherry University, June, 2006 5. Participated in UGC Sponsored Refresher Course in IITTM, Gwalior in the  Area of Tourism and Travel, 2nd February- 22nd February, 2002 8. PROFESSIONAL COURSES & TRAINING COMPLETED 1.  A Seven-Day Guide Training Refresher Course, Organized by IITTM, Bhubaneswar, October, 2001 2.  A Three-Month French Language Course, Organized by India Tourist  Office, Ministry of Tourism, Govt. of India, Bhubaneswar, March,1994 3. A Two-Month Basic Airfare & International Ticketing, Organized by IITTM, New Delhi Chapter, July-August, 1994 4.  A Three-Month Guide Training Course, Organized by India Tourist Office, Ministry of Tourism, Govt. of India, Bhubaneswar, July to October, 1993 9. RESEARCH PROJECT Completed UGC Funded Minor Research Project in the Topic Entitled “Sustainable Tourism Development in Puducherry-Problems, Prospects and  Strategies ” (Submitted on 21 st  July 2011). a) ONGOING MAJOR RESEARCH PROJECTS

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Received grants of Rs. 3, 93, 450 for major research projects from the ICSSR, New Delhi for Conducting a Study on “Management of Ecotourism Sites and Sustainable Development - A Study on Tamil Nadu Sanctioned Rs. 7, 70,600 for the Major Research Project from UGC, New Delhi for conducting a study on “Implementation of Responsible Tourism in the Nilgiri Biosphere Reserve.

10. SUPERVISION OF PhD WORK  1. Dr. Bindu, V.T. was awarded Ph.D Degree on 27.03.12 (Customer Preference & Satisfaction in Health Tourism: A Study of Selected Ayurvedic Resort in Kerala) from Mother Teresa Women’s University. 2. Dr. Shanti Marie was awarded Ph.D Degree on 08.08.11(Tourist Motivations & Destination Attributes: A Study With Reference to Health Tourism in Puducherry) from Pondicherry University. 3. R. Narasimmharaj was awarded Ph.D Degree on 25.09.12 (Carrying Capacity & Community Participation for Sustainable Nature-based Tourism in Ooty- An Evaluative Study) from Pondicherry University. 4. Mr. Ravish Mathew was awarded Ph.D degree on 13.05.13 (Visitor Satisfaction And Community Empowerment For Sustainable Ecotourism: An Evaluative Study on Periyar Tiger Reserve In Kerala) to be awarded from Pondicherry University 5. Mr. S. Vijayanda was awarded Ph.D on 16.12.13 (Selection of Pilgrimage Destination and Realization of Religious Obligations: As Assessment of  Pilgrimage Tourism Circuit (Velankanni, Nagore and Thirunallar) in Tamil Nadu) to be awarded from Pondicherry University. 6. Ms. V. Sobhana Devi has submitted Ph.D thesis on 26.04.14 ( Sustainable Tourism Development: Prospects And Challenges in Mahabalipuram, Tamilnadu) to be awarded from Pondicherry University. 11. RESEARCH PAPERS PUBLISHED IN THE NATIONAL AND INTERNATIONAL JOURNALS 1. Mathew, R. & Swain, S.K.( 2012).  A Study of Wildlife Tourism Activities and Visitor Satisfaction in Priyar Tiger Reserve in Kerala, Tourism Development  Journal( An International Research Journal), Institute of Vocational(Tourism& Hospitality) Studies, H.P. University, Shimla, Vol. 10(1), PP.31-51( ISSN No.09757376).

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2. Bindu, V.T. & Swain, S.K. (2012).  A Study on Destination Image of Kerala As  An Ayurvedic Health Care Destination, ATNA, Journal of Tourism Studies, Christ  University, Bangalore, Vol.7(1), pp.45-58. (ISSN 0975-3281). 3. Marie, S. & Swain, S.K. (2012).  A Study on Customer Perception of Medical Tourism in Puducherry, ATNA, Journal of Tourism Studies, Christ University, Bangalore, Vol.7(1)pp.59-75. (ISSN 0975-3281).. 4. Devi, V. S. & Swain, S.K. (2012).  An Assessment of Sustainable Tourism Development Practices: A Qualitative Study of Selected Resorts in East Coast  Road in Tamil Nadu. SAJTH - South Asian Journal for Tourism & Heritage, Vol.5(2) , pp.124-138, ( ISSN No 0974-5432). 5. Swain, S.K (2012). Sustainable tourism through community Participation: A study on the effects of capacity building in Puducherry, International Journal of  Tourism and Travel, Indian Institute of Tourism and Travel Management, Govindpuri, Gwalior.Vol(3),No.2,pp.32-40,(ISSN No.0974-2603). 6. Bindu, V.T & Swain, S.K (2011). A Study of Tourist Preference, Perception and Satisfaction on Health Tourism- Implications for Health Care Marketing. International Journal of Applied Management Research, TISSL International Publication, Vol. 3( Special Issue),pp. 316-320, ( ISSN: 0974 8709) 7. Swain, S.K & Mohan. K (2010). India’s Destination Image- Evaluation of its Unique Selling Point(USP): An Empirical Study, SMART, Journal of Business Management Studies, Vol. 6(1), pp.50-58 (ISSN: 0973-1598) 8. Marie, S & Swain, S.K . (2010).  Accreditation of Hospitals for Growth and  Development of Medical Tourism in India, SIDHANTA: A Journal of Decision Making, Regional College of Management, Bhubaneswar, India Vol.9(2),pp.0111, (ISSN: 0091/2002-TC) 9. Swain, S. K, Parida, B.B & Bagri, S.C. (2008). Community Participation & Visitor Satisfaction for Ecotourism Development in Similipal National Park, Odisha, ATNA- Journal of Tourism Studies, Bangalore, Karnataka, Vol. 3, pp. 1-24, ( ISSN: 0975-3281) 10. Rao, V & Swain, S.K  (2008). Interdependence between Social Security Measures & Social Tourism: A Study of India. Tourism: Theory & Practice. Kolkata, West Bengal, Vol. 6 (2), pp. 155-170, (ISSN: 0973-6611) 11. Swain, S.K (2008). Tourism Destinations: Image Building.  SCMS Journal of  Indian Management. Cochin, Kerala, Vol.5 (1), pp.43-51, ( 0973-3167)

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12. Swain, S.K (2008). Tourism Distribution Channels for Promotion of  Cultural Tourism Destinations in Odisha. Tourism: Theory & Practice. Kolkata, West Bengal, Vol. 6 (1), pp. 51-70, (ISSN: 0973-6611) 13. Swain, S.K and Babu, S (2007). Medical Tourism: A Mile-Stone in Indian Tourism.  South Asian Journal of Socio- Political Studies (Sajosps).  Adoor, Kerala, Vol.8 (1), pp.102-103, (ISSN: 0972-4613) 14. Swain, S.K & Mohan.K (2007). Eco-Tourism and Sustainable Development A Case Study of Chandaka Wildlife Sanctuary Odisha.  South Asian Journal  of Socio- Political Studies (Sajosps).  Adoor, Kerala, Vol.7 (2), pp.119-124, (ISSN: 0972-4613). 15. Swain, S.K  (2007). The Evaluation of Unique Selling Point of India’s Destination Image: An Empirical Study.  Journal of Hospitality Application and Research, Department of Hotel Management, B.I.T., Mesra, Ranchi, Vol. 2 (2), pp.62-81, (ISSN: 0973-4538) 16. Swain, S.K & George, B (2007). HRD Practices in the Classified Hotels in Odisha: A Study of Employee Perception,  Journal PASOS: Revista de Tourismo y Patrimonio Cultural (Journal of Tourism and Cultural Change). University De La Laguna, Spain, Vol.5 (1), pp. 81-98, (ISSN: 1695-7121) 17. Swain, S.K. & Bagri, S. C. (2006).Community Participation for Rural Tourism Development in the Heritage Village Raghurajpur: An Assessment and  Comment. Journal of Tourism. Centre for Mountain tourism and Hospitality  Research, HNB., Gharwal University, Srinagar- Gharwal, India, Vol.8, pp.61-82, (ISSN: 0972-7310) 18. Swain, S.K (2006). Tourism Destination Marketing –Analysis of  Effectiveness of Incredible India Brand Campaign.  SAMADHAN: A Journal   for Perspective Managers. IPM, Lucknow, Vol.8, pp. 43-54. (ISSN: 0973- 2101).

19. Swain, S.K. (2006). Strategic Planning and Community Involvement as Contributors to Sustainable Tourism Development: A Theoretical  Approach.  SIDHANTA: A Journal of Decision Making, Regional College of  Management, Bhubaneswar, India, Vol.6, (2&3), 2006, pp. 21-36, (ISSN: 0091/2002-TC). 20. Swain, S.K (2005). Community Perception on Sustainable Ecotourism Development: A Study on Bhitarkanika National Park. The Green Portal. Kerala Institute of Tourism and Travel Studies, Thiruvananthapuram, India, Vol.2 (1), 2005, pp.31-50. 21. Swain, S.K (2004). Growth of Hotel Industry and Employment Generation in Odisha.  Journal of Tourism. Centre for Mountain Tourism and Hospitality 12

Research, HNB. Gharwal University, Srinagar- Gharwal, India, Vol.1 &2, 2004, pp.113-124, (ISSN: 0972-7310) 12. ARTICLES PUBLISHED IN THE EDITED BOOK  1. Innovative Destination image Building through an Appraisal of Tourist  Behavior,(Ed), Babu. P. George and Devesh Nigam, Abhijeet Publications, New Delhi, ISBN 81-88683-99-X., pp. 58-79. 2. Ecotourism Development and Biodiversity Conservation in the Protected Areas:  A Prospective Study, (Ed), M. V Reddy, Daya Publishing House, New Delhi, ISBN 978-81-7035-529-8, pp.327-341. 3. A Study of Perceptions of Hotel Employees in Odisha on HRD Practices,(Ed), S.C Bagri, Centre for Mountain Tourism and Hospitality Research, HNB. Gharwal University, Srinagar- Gharwal, India ISBN: 81-904282-0-9, pp. 108-130. 4. The Implications of Tourist Motivations and Satisfaction on Destination Loyallty, (Ed), Bivraj Bhusan Parida and Sitikantha Mishra, The ICFAI University Press, Hyderabad, ISBN:978-81-314-1461-3,pp.184-202. 5. New Product Development in Tourism: The Paradox of Tamil Nadu, (Ed), Y. Venkata Rao and G. Anjaneya Swamy, Excel Books, New Delhi, ISBN:978-817446-945-8, pp.269-273. 6. Sustaining India’s Tourism Image Building Exercise- An Evaluative Study of  Social Awareness Campaign, (Ed), Mrinmoy K. Sarma, S. Sarakar, C. Goswami, ISBN: 978-935-059-069-0,pp.42-59. 13. BOOK PUBLICATIONS 1. Advancement of Tourism Theory and Practices, (2005)  Abhijeet Publications, Delhi, ISBN 81-88683-74-4. (Edited by Dr. Babu.P George & Dr Sampad Kumar Swain) 2. HRD in Tourism: Principles and Practices,(2006)  Abhijeet Publications, Delhi, ISBN 81-88683-77-9. 3. Tourism - Principles and Practices , (2011), Oxford University Press (OUP), New Delhi, ISBN 0-19-807236-8. 4. Tourism Business- Emerging Trends and Evolving Practices, Himalaya Publishing House ( ISBN: 978-93-5097-372-1), Mumbai, ( Edited by Y Venkata Rao, & Dr Sampada Kumar Swain (2013). 5. The Business of Travel Agency and Tour Operation ( The Book will come in March, 2015).

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14. COURSE MATERIALS DEVELOPED 1. 2. 3. 4. 5. 6. 7. 8. 9.

Travel Agency & Tour Operation Management: Pondicherry University Travel Agency & Tour Operation Management: Alagappa University, Tamil Nadu Tourist Behaviour:Alagappa University, Tamil Nadu Tourism Resources of India:Bharatiyar University, Tamil Nadu Ecotourism: Pondicherry University Tourism Impacts:Uttarakhand Open University, Uttarakhand Tour Packaging and Programming: National Open Schooling, New Delhi Tour Packaging and Programming: Central Board of Secondary Education History of Sustainability and Principles of Sustainability in Tourism: IGNOU, New Delhi

15. COORDINATED INSTITUTE INDUSTRY INTERFACE & WORKSHOP 1. Organized a Two-Day ICSSR Sponsored National Seminar on “ Indigenous People and Tourism in India: Issues and Challenges” held on 22-23 March , 2013 as Seminar Convener. 2. Organized a Two-Day UGC-SAP National Seminar on “ Managing Tourism Business for Sustainable Competitive Advantage” held on March, 23rd to 24th , 2012 as Organizing Secretary 3. Coordinated, UGC JRF/NET Coaching Classes, School of Management, Pondicherry University, Puducherry from 01st  September, 2010 to 23rd December, 2010. 4. Coordinated Workshop on “Tourism Industry –Opportunities and  Challenges”, Department of Tourism Studies, Pondicherry University, 25th-28, October, 2006. 5. Coordinated “Industry Institute Interface” (AKANASHA), Department of  Tourism Studies, Pondicherry University, 10th -11th April, 2006. 16. RAPPORTERE PRESENTATION 1. UGC-SAP National Seminar on “ Creativity and Innovations in Tourism Entrepreneurship: Contemporary Trends , Department of Tourism Studies, Pondicherry University, 19th Mar -20th Mar, 2010 2. National Seminar on “Crises Management-The Challenge of Tourism & Hospitality, Department of Tourism Studies, Pondicherry University and the South India Hotels & Restaurants Association, Chennai, 30 th April, 2009. 3. National Seminar on “Indian Tourism- Opportunities Unlimited” , Department  of Tourism Studies, Pondicherry University, 31 st  March, 2008. 14

17. CHAIRMAN OF TECHNICAL SESSION IN THE SEMINAR 1. Chaired the Technical Session on Innovations in Tourism. In the National Conference on Innovations in Tourism and Hospitality Sector in India. Organized by Dr.YSR National Institute of Tourism & Hospitality Management. 25-26 October 2013.

18. DELIVERED KEYNOTE ADDRESS 1.  Acted As A Resource Person in Director’s Conclave on Tourism and Global Peace- Setting Agenda for Future, IITTM, Gwalior and Kuoni Academy, Mumbai, 24th Dec-25th December, 2011. 2. Sustainable Tourism in the Guest Lecture Series in Lady Doak College, Madurai on 18th December, 2011. 3. Research Methodology for Tourism in Workshop in Sahyadri Science College (Autonomous), Shimoga, Karnataka on 25 th March, 2011. 4. Emerging Trends in India Tourism in National Seminar on Changing Trends in India Tourism, Organized by Lady Doak College, Madurai on 10 th February, 2010. 5. Think Global and Act Local  in Inter-College Meet Organized by Nrupatunga  Arts & Commerce College, Sedam, Gulberga on 21st  February, 2009. 6. “Trends of Indian Tourism”  in National Seminar on “Tourism” , Organized by School of Historical Studies, Madurai Kamraj University, Madurai on 14th Oct, 2008. 19. PESENTATION OF PAPERS IN THE SEMINARS AND CONFERENCES 1.

Presented A Paper on “ A Study on the Preference of Ecotourism Activities of  Tourist Visiting Periyar Tiger Reserve in Kerala.”In the National Conference on Disaster Management: Issues and Challenges”. Organized by Department of  Geography, Tourism & Travel Management, Madras Christian College, Chennai, 28 February, 2014.

2. Presented A Paper on “Community-based Tourism: A Transforming Tool .”. In the ICSSR Sponsored National Seminar on Transforming Communities Through Tourism”. Organized by Institute of Business Management, Chhatrapati Shahu Ji Maharaj University, Kanpur, 21-22, February, 2014. 3. Presented A Paper on “Current Human Resource Practices in Hotel Industry in India.” . In the UGC Sponsored National Seminar on Innovative Practices in Human 15

Resource Management”. Organized by Shri Shankaracharya Mahavidyalaya, Bhillai, 15-17, January, 2014 4. Presented A Paper on “Environmental Impact Assessment of Tourism Development in the World Heritage Sites in M.P .”. In the UGC Sponsored National Seminar on Emerging Pictures of Madhya Pradesh on World Tourism Map. Organized by G.S. College of Commerce & Economics. 22-23 November, 2013 5. Presented A Paper on “Community-based Ecotourism for Socio- economic  Development in Periyar Tiger Reserve in Thekkady ”. In the National Conference on Innovations in Tourism and Hospitality Sector in India. Organized by Dr.YSR National Institute of Tourism & Hospitality Management. 25-26 October 2013. 6. Presented A Paper on “ A study on Destination Image of Kerala as an Ayurvedic  Health Care Destinations”. In the National Seminar on Trends in the Management  of Tourism Industry .Organized by Dept of Tourism, Christ University, 6th and 7th February 2012. 7. Presented A Paper on “ Sustaining India’s Tourism Image Building Exercise- An Evaluative Study of Social Awareness Campaign” in 9th National Tourism Conference on Indian Tourism Congress, Department of Business Administration, Tezpur University, Assam, 6th Jan-8th Jan, 2012. 8. Presented A Paper on “ A SWOT Analysis on Entrepreneurial Opportunities for  Medical Tourism in Puducherry ” in International Seminar on Health Economics and Management, ICMR, New Delhi, Tamilnadu State Council for Science and Technology and PG & Research Department of Economics, Rajah Serfoji Government College, Thanjavur, 15th Dec-16th Dec, 2011. 9. Presented A Paper on “  A Study of Tourist Preference, Perception and   Satisfaction on Health Tourism- Implications for Health Care Marketing” in International Seminar on Health Economics and Management, ICMR, New Delhi, Tamilnadu State Council for Science and Technology and PG & Research Department of Economics, Rajah Serfoji Government College, Thanjavur, 15 th Dec16th Dec, 2011. 10. Presented A Paper on “Community-based Tourism for Socio-economic Benefits An Evaluative Study of the Gavi Ecotourism Project in Kerala” in International Seminar on Corporate Business Response to Climate Change- From Awareness to  Adoption, Department of Commerce, Periyar University, Salem, 7 th Dec- 9th Dec, 2011. 11. Presented A Paper on “Practices of Sustainable Tourism Development in  Selected Mass Tourism Destinations in Odisha- An Analysis of Understandings of Same-Day Visitors and Tourists”  in International Seminar on Corporate 16

Business Response to Climate Change- From Awareness to Adoption, Department  of Commerce, Periyar University, Salem, 7th Dec- 9th Dec, 2011. 12. Presented A Paper on “ Community Participation through Capacity Building Measures- An Innovative Way for Sustainable Tourism Development in Puducherry, India, International Conference on Business and Technology, Forest  Research Institute, Deharadun and International Association of Management  Scholar, 4th Nov.-5th Nov.2011. 13. Presented A Paper on “ Sustainable Tourism Development in East Coast Road  (ECR)- A Study on the World Heritage Site in Mahabalipuram” in International Seminar on Competency Building Strategies in Business and Technology for Sustainable Development, SAI RAM Institute of Management Studies, Chennai, 22 nd Sep-23 Sep., 2011. 14. Presented A Paper on “ Supply Chain Management in MICE Tourism Business in India- A Theoretical Approach” in International Seminar on Competency Building Strategies in Business and Technology for Sustainable Development, SAI RAM Institute of Management Studies, Chennai, 22 nd Sep-23 Sep., 2011. 15. Presented A Paper on “Entrepreneurship in Business Innovations of Medical  Tourism in Puducherry”  in UGC-SAP National Seminar on Creativity and  Innovations in Tourism Entrepreneurship: Contemporary Trends, Department of  Tourism Studies, Pondicherry University, 19th Mar-20th Mar, 2010 16. Presented A Paper on “Economic Recession in Hospitality Sector”  in National Seminar on Marketing in A Downturn Economy  , C.V. Raman College of Engineering, Bhubaneswar, 1st  June, 2009 17. Presented A Paper on Medical Tourism- A New Horizon in Tourism Industry During Economic Recession in the National Seminar on Crises Management-The Challenge of Tourism & Hospitality, Organized by Department  of Tourism Studies, Pondicherry University and the South India Hotels & Restaurants Association, Chennai, 30th April, 2009. 18. Presented A Paper on “Economic Development through Medical Tourism Promotion in India: A Need for Accreditation of Hospitals”  in the National Seminar on Health Economics in India: Issues, Strategies and Challenges , Organized by Department of Economics, Pondicherry University, 20th April, 2009. 19. Presented A Paper on “ A Study on Nature Based Tourism Resources in Ooty”  in the National Seminar on “Indian Tourism- Opportunities Unlimited, Organized by Department of Tourism Studies, Pondicherry University, 31st  March, 2008 20. Presented A Paper on “A Study of Relationship between Tourism Motivation and   Satisfaction on Destination Loyalty “  in the International Conference on “Innovation in Tourism: Competitiveness and Sustainability, Organized by Indian Institute of Tourism & Travel Management, Bhubaneswar,20th- 22th Dec, 2007. 17

21. Presented A Paper on “Interdependence between Ecotourism Development and  Biodiversity Conservation in the Protected Areas: A Prospective”  in the National Seminar on Wildlife Biodiversity Conservation, Organized by Department of  Ecology & Environmental Science, Pondicherry University, 13 th-15th Oct, 2006 22. Presented A Paper on “New Avenues of Odisha Tourism : An Integrated Development Approach” in the National Seminar on Emerging Trends in Tourism, Organized by Indian Institute of Tourism & Travel Management, Gwalior, 9 th Feb to 10th Feb, 2004 23. Presented A Paper on “Formulation of Conservation Strategy for Eco- Tourism in the Chilika Lagoon”  in the International Workshop on Restoration of the Chilika Lagoon, Organized by the Chilika Development Authority ( A Government of Odisha  Agency), Bhubaneswar, 18th Jan to 20th Jan, 2002) 20. PARTICIPATION IN SEMINAR 1. UGC Sponsored One-Day Caucas on Emerging Trends in Indian Tourism, Organized by the Department of Historical Studies and Tourism Management, Mother Teresa University for Women, Kodaikanal, Held on 26th March, 2012. 2. 64th  All India Commerce Conference, Department of Commerce, Pondicherry University, 13th Dec-15th Dec, 2011. 3. Workshop on “Tourism Linking Cultures”, Department of Tourism Studies, School of Management, Pondicherry University, 27 th Sep., 2011. 4. Working Conference on “PURA: Conceptualization, Impact Assessment and  Implementation Issue” , Indian Institute of Management, Indore Indian Institute of Management, Indore, 10 th June, 2010. 5. National Conference on “Excellence in Research and Education” Indian Institute of Management, Indore Indian Institute of Management, Indore, 14 th May-17th May, 2010. 6. National Seminar on “Intellectual Property Rights” Anna University, Coimbatore and Pondicherry University Pondicherry University, Puducherry, 13th March, 2009. 7. National Seminar on “Global Impact on Indian Tourism”  Department of  Commerce Kendrapara College, 25-26th Dec-2004 21. GUEST LECTURES DELIVERED Indian Institute of Tourism & Travel Management, Bhubaneswar, Lady Doak  College in Madurai , Centre for Management Studies, Odisha Engineering College, 18

Bhubaneswar, Institute of Hotel Management & Tourism, Kendrapara College, Kendrapara, Odisha and Trade Wings Management, Bhubaneswar  22. DETAILS OF COURSE TAUGHT IN REGIONAL COLLEGE OF MANAGEMENT Travel Trade & Adventure Tourism & Travel Agency and Tour Operation Management 7 Years 23. DETAILS OF COURSE TAUGHT IN THE DEPARTMENT OF TOURISM STUDIES, SCHOOL OF MANAGEMENT, PONDICHERRY UNIVERSITY AND IGNTU Sustainable Tourism, Ecotourism, Destination Planning and Management, Economics For Tourism, Travel Agency and Tour Operation Management, Tourism Research Methods 24. ADDITIONAL RESPONSIBILITIES 1. Member of Governing Body, Nehru College of Education, Puducherry in 2012 February. 2. Boy’s Hostel Warden, Pondicherry University, September, 2011 Onwards. 3. Member of UGC-SAP Advisory Committee, Department of Tourism Studies, School of Management in 2009. 4. Member of the Purchasing Committee, Department of Management  Studies, School of Management in 2009. 5. Coordinator for CBCS, Department of Tourism Studies, School of  Management in 2006. 6. NSS Programme Officer, Regional College of Management , Bhubaneswar from 2001 July to 2005 December.. 7. Boy’s Hostel Superintendent, Regional College of Management, Bhubaneswar from 2001 July to October 2004 December. 8. Boy’s Hostel Superintendent, Pondicherry University, Puducherry from 2011 July to October 2012 October. 25. MEMBER OF THE BOARD OF STUDIES 1. Member of Syllabus Committee for MBA(THM), North-Eastern Hill University, Shillong, Meghalaya. 2. Member of Governing Body of Post Graduate Studies in Tourism, The University of Bhardhwan, Vardawan, 2013 onwards. 3. Member of Governing Body of UG and Vocational Courses in Tourism, Community College, Pondicherry University 2013 onwards. 4. Member of the UG, PG & School Board of Studies for Tourism Management, Pondicherry University between 2005 and 2012 5. Member UG Board of Studies for BBA Tourism Avinashlingam University, Coimbatore from 2008 to 2010. 19

6. Member PG Board of Studies for History and Tourism Lady Doak College, Madurai from 2008-2012 7. Member PG Board of Studies for Tourism Madurai Kamraj University, Madurai since 2011. 8. Member PG Board of Studies for Tourism  Abdur Rahman University, Chennai in 2013 26.

APEX COMMITTEE MEMBER 1. Empanelled as NACC Peer Committee Member, Bangalore  2. Worked As Expert Member of National Board of Accreditation, MHRD, Government of India for Developing Accreditation Documents for PG in Tourism, Culinary Arts and PG Diploma in Hospitality Management from 2012 December  to 2013 May. 3. Appointed as Academic Council Member in IGNTU, Amarkantak in May, 2013).

27. PAPER SETTER AND EXAMINER 1. MBA (Tourism), Anna University, Chennai in 2012. 2. BBA (Tourism), Avinashlingam University , Coimbatore from 2008 to 2010. 3. MBA (Tourism), Cochin University of Science and Technology , Cochin between 2008-2009 and 2009-2010. 4. MTA (Master of Tourism Administration), Bangalore University, Bangalore from 2009 to 2010. 5. MTA(Master of Tourism Administration), Christ University, Bangalore ( Examiner) between 2007-08 and 2008-09 6. PGDM (Tourism & Travel) and (Tourism & Leisure), Indian Institute of  Tourism & Travel Management, Gwalior (Examiner) between 2008-09 and 2009-2010. 28. CONTRIBUTIONS IN DEVELOPING ACADEMIC PROGRAMMES, INNOVATIVE TEACHING METHODS IN DEPARTMENT OF TOURISM STUDIES, PONDICHERRY  UNIVERSITY AND INDIRA GANDHI NATIONAL TRIBAL UNIVERSITY  1. Developed New Courses like Ecotourism, Sustainable Tourism and  Destination Planning and Management  and contributed to strengthen other papers in the existing syllabus as a member of BoS. 2. Case Study Method, Oral Assignment Presentation, Role Play, Micro Presentation on Concepts and Power Point Presentation to Facilitate Learning 3. Conducted Eco-tourism Guide Training Programme in association with the Field Director, Similipal National Park, Baripada, Odisha on 7 th – 9th March and 24th- 27th March, 2003 29. CONTRIBUTIONS TO THE DEPARTMENT OF TOURISM STUDIES, SCHOOL OF MANAGEMENT, PONDICHERRY UNIVERSITY AND DEPARTMENT OF TOURISM, HOSPITALITY AND HOTEL MANAGEMENT, IGNTU, AMARKANTAK, M.P. 20

1. Acted chairman for Transport, Stock Verification and Watch Tower Committee in 2012-13. 2. Prepared proposal for Seeking UGC SAP in 2008. 3. Accompanied the MBA (Tourism) students for the National Tour and Ecotour in 2009- 2010 4. Prepared the proposal for 11th  plan financial grants for the department in 2009 5. Guided students for UGC NET and JRF since 2007 6. Coordinated for the tabulation and publication of Semester End  Examinations since 2006 7. Rendered my support for Industry Institute Interface Event (Akanksha) since 2005 8. Rendered my support for organizing three National Seminars in 2008, 2009 and 2010. 9. Helped the students for giving relevant tips for the preparation of interview  final placement from 2005 to 2012 10. Assisted the Department in MBA (Tourism) admission from 2005 to 20012 11. Conducted Classes of PDEM for the academic year 2009-2010. 12. Developed Syllabus for MBA (Tourism) in IGNTU, Amarkantak  13. Received Rs. 2,00,000 Grants from ICSSR, New Delhi for Conducting A National Level Seminar in IGNTU, Amarkantak. 14. Acted as Chairman for Fixing Bus Fare, Stock Verifications, Construction of  Watch Towers, etc. 30. PERSONAL DETAILS DATE OF BIRTH PASSPORT NO OFFICIAL RESIDENTIAL  ADDRESS PERMANENT  ADDRESS RESIDENTIAL  ADDRESS

17 .04.1971(Seventeen April Nineteen Seventy One) F- 3132079, Issued on 20th May, 2005 Department of Tourism, Hospitality & Hotel Management, Faculty of Commerce & Management, Indira Gandhi National Tribal University, Amarkantak, Anupur- 484886.  At. Bangalpur, Post. Mahal, Via. Danpur, Dist. Kendrapara, Pin754210, Odisa C-13, Staff Quarters, Indira Gandhi National Tribal University,  Amarkantak, Anupur- 484886. Mob.91-9442068255/91-8989986744 NATIONALITY Indian RELIGION. Hinduism MARITAL STATUS & Married & Male GENDER HOBBY Travelling, Guiding and Listening Public Speech

31. REFERENCE PERSONS 21

a)

Prof. T.V. Kattimani, Vice Chancellor, Indira Gandhi National Tribal University, Amarkantak, Mekal Sadan, Kapil Dhara Road, Anupur District, MP. Mob. 0925331399/09490232894 Email. [email protected]

b)

Prof. S.C Bagri, Professor of Mountain Tourism & Hospitality Studies & Vice-Chancellor, Himagiri Zee University, PO-Sherpur, Chakrata Road, Dehradun-248197, Uttrakhand India. Contact  No. Mob. 09412079836: 0135-2102676, 2110005 [email protected], [email protected],

I hereby declare that the above information is true to the best of my knowledge and belief .

Date: 01.06.14.

Place: Amarkantak  (SAMPADA KUMAR SWAIN)

22