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SALES TRAINING MODULES MODULE 1:BASICS OF SALES AND MARKETING
1.1 MARKETING MARKETING CONCEPT CONCEPT 1.2 SALES SALES CONCEPT CONCEPT 1.3 MARKET MARKETING ING MIX 1.4 INTERRELATION BETWEEN SALES, MARKETING AND AND ADVERTISING ADVERTISING 1.5 SELLING SELLING THEORY THEORY MODULE 2:CHANNEL MANAGEMENT
2.1 CHANNEL STRATEGY AND CHANNEL OBJECTIVES 2.2 TYPES OF CHANNELS 2.3 CHANNEL MANAGEMENT MODULE 3:SALES ORGANIZATION
3.1 SALES FORECASTING 3.2 SALES ORGANIZATION 3.3 SALES TEAM RESPONSIBILITIES AND DUTIES 3.4 SALES PROMOTION TECHNIQUES MODULE 4: FUNDAMENTALS OF SUCCESSFUL SELLING MODULE 5: MANAGEMENT ASPECTS
5.1 SUPERVISION AND CONTROL OF SALES TEAM 5.2 ROLE OF ADVERTISING 5.3 ROLE OF MARKET RESEARCH 5.4 SALES BUDGETING 6.5 SALES MIS REPORTS