INTERNATIONAL COLLEGE FOR GIRLS DEPARTMENT OF TOURISM BUSINESS MANAGEMENT
PROJECT REPORT ON SUMMER TRANNING AT COX & KINGS
SUBMITTED TO:
SUBMITTED BY:
MAAM DHARNA
HARSHITA RATHORE B.A. SEM VI ICG/2008/8063 ROLL NO: 80031
ACKNOWLEDGEMENT As I am finishing my training, I take this as an ample opportunity to express my heart full thanks and sincere regards to each and every person associated with the completion of this project. I would like to thank Mr. Manish Dave (branch manager, Jaipur) for allowing me to work o this highly challenging project and guiding me throughout the tenure of the project. In spite of his busy schedule, Mr. Manish Dave always managed to have a regular interaction with me throughout the project. Timely guidance and feedback coupled with words of appreciation always helped me keep going and gaining maximum learning from the project. I express my indebtedness to Mrs. Minaxi joshi, Miss Jhanvi Rathore and Miss. Hemlata methwani for their skilful guidance, suggestion, content inspiration, and encouragement and in the initial execution of my experiments which make work smooth and so many things. I am very much thankful for giving me an opportunity to work under guidance. Its my pleasant duty to express my special thanks to Mr. Iswar Das and Miss. Jhanvi Rathore for their encouragement throughout my project and their guidance during the compilation of work. My faculty guide Mrs. Dharna Vyas had been very helpful for the successful completion of the project by guiding me throughout the entire phase. I would like to extend my gratitude to her for rendering all the support I needed throughout my project.
INDEX y
OBJECTIVE OF TRAINING
y
INTRODUCTON
y
HISTORY
y
COMPNY PROFILE OFFICES
&PEPRESENTATION
PRINCIPLAL SERVICIES OFFERED
Leisure
Fexihols
Luxury escapades
NRI Division
BUSINESS
TRAVE
TRADE FAIRS MICE FOREX COX & KINGS ONLINE y
ORGANIZATIONAL C HART
y
JOB DONE
y
LEARNING PART
y
ANNEXTURES
y
REFRENCES
OBJECTIVE OF TRAINING
Training is an act of increasing knowledge and skills of a person for doing a particular job more professionally.
The Department of Management of Tourism Business in our college ICG, Jaipur, needs us to attain our on-the-job trainings individually in order to graduate with bachelors degree in Management of Tourism Business as, other than the theoretical study, practical experience is also required in this field to prosper as a professional in the future. The objective of our training is to get familiar with the job, fill areas of gaps between immaturity and professionalism with knowledge and skills, and change all negative attitudes to positive attitude.
INTRODUCTION
I HARSHITA RATHORE felt to be a part of INTERNATIONAL COLLEGE FOR GIRLS (ICG), Jaipur. I did my summer training in C OX & KINGS (I) ltd. civil lines, Jaipur in travel and tourism Sector Company under the brand name COX & KINGS.
Cox & Kings Ltd. (CKL) is the longest established travel company in the world since 1758. Headquartered in India, it is a premium brand that caters to the overall travel needs of the Indian and International traveler. Cox & Kings operates in 20 countries through branch offices, subsidiaries, representative offices, franchised sales shops as well as through our global network of sales agents.
HISTORY OF THE COMPANY Richard Cox, the founder
Richard Cox 1718-1803, founder of Cox & Kings Cox was born in Yorkshire in 1718. His father, Joshua, had made a good living as a lawyer and had moved from his birthplace in Clent in Worcestershire to Yorkshire. He then bought an estate near Quarley in Hampshire. There is little documentary evidence of the early life of Richard Cox, although he must have received an excellent education after which he came into the service of the English General, Lord Ligonier, as a clerk in the early 1740s. He was clearly exceptionally good at making important contacts with all echelons of the army and society, and in 1747 he married Caroline Codington, daughter of Sir William Codington who was an established military figure. Coxs career really took off when Lord Ligonier led the Flanders campaigns of the War of the Austrian Succession. In one letter sent back to London, Richard Cox makes a demand that suitable winter provisions and housing should be made available for the three English companies and he became ever increasingly entwined with the organization of provisions and the general welfare of the troops. Ligonier, in turn, thought the world of his 'beloved Mr. Cox', making him his private secretary in the late 1740s. Ligonier went on to become the Colonel of the First Foot Guards (Grenadier Guards) in 1757, and rewarded Richard Cox with the post of 'military agent' after the incumbent died in May 1758. Thus was born Cox & Co, the forebear of Cox & Kings.
There were about a dozen main agents working for the army at the time and each Regimental Colonel chose one to serve their troops. There was not a strict code for the role of an agent; in essence they arranged the payment of officers and men, organized the provision of clothing, acted as a go between for the buying and selling of officers commissions and acted upon any special requests from the regimental adjutant. This ranged from the shipment of personal effects to the requisition of weapons or supplies. Cox had taken on the most prestigious infantry regiment, and the 63rd Regiment and the Royal Artillery soon followed suit. The company was thriving by the time of the outbreak of war with France in 1793 employing some 35 clerks. In 1795 they served 14 regiments of cavalry, 64 infantry regiments and 17 militia regiments, becoming the largest military agent for the army. Richard Cox died in August 1803, leaving his grandson Richard Henry Cox firmly established, with Mr. Greenwood as controlling partner. Cox's longevity as a military agent had made the army dependent on his services for the smooth running and organization of a busy and stretched military serving all around the globe. Cox lived in a time when Britain was radically changing. Rigid social structures were breaking down and enterprising people could make themselves exceptionally wealthy. He was the epitome of those driving the London economy, generously investing in a multitude of people, ideas and commerce.
The 19th century and onwards:-
Cox & Co grew through the 18th and 19th centuries. Timely alliances with the great banking families such as the Hammerlseys and Greenwoods secured an established position in London, and by the end of the 19th century most Regiments used Cox & Co as their agents. As the empire grew, Cox & Co met the demand for officers to be looked after. The company set up five branches in India between 1905 and 1911, supplementing those in Alexandria and Egypt (1919 and 1920) and Rangoon (1921). When the Great War began Cox & Co employed some 180 staff, of which one third joined the army. During the Great War some 250,000 men were on their books, 50,000 cheques were cleared a day and a special department was set up to
deal with the influx of American soldiers in 1917. By the end of the war some 4,500 worked for the firm. In October 1922, Cox & Co bought Henry S. King Bank, who were had a large network in India. They also moved into new offices in Pall Mall. In 1923, Cox & Co were still suffering from the downturn in business caused by the surrender of the Germans in 1918. They were forced to sell to Lloyds Bank. The USA office was opened in June, 1988 in New York, NY. In June, 1998 the USA office was moved to Tampa, FL. In August, 2009, Cox & Kings USA came under the umbrella brand of East India Travel Company, Inc., which is a subsidiary of Cox & Kings, Ltd., the global parent company. In October, 2010, Cox & Kings USA has been rebranded Cox & Kings, The Americas, and is responsible for all sales for clients in North and South America. Cox & Kings, The Americas is headed by Centre Head and COO Thomas Stanley. Cox & Kings, The Americas is relocating from Tampa Florida to Los Angeles, California in May, 2011. Cox & Kings purchased Tempo Holidays, a Melbourne based wholesale travel company in July 2008, for an undisclosed sum but rumored to be in the vicinity of USD$25 million.
COMPANY PROFILE
Cox & Kings Ltd. (CKL), is the longest established travel company in the world since 1758 and in December 2009 successfully listed on the stock exchange in India. Its distinguished history began when it was appointed as general agents to the regiment of Foot Guards in India under the command of Lord Ligonier and handled the Royal Cavalry, Artillery and Infantry, Royal Wagon Train, the Household Brigade, the Royal Navy and the Royal Air Force came under its wings. Today, it is a premium brand in all travel related services, employing over 1,400 professionals and headquartered in India. The business can be broadly categorized as Leisure Travel, Corporate Travel, MICE, Trade Fairs, Visa Processing and foreign exchange.
OFFICES & REPRESENTATIONS: Cox & Kings operates in 20 countries through branch offices, subsidiaries, representative offices, franchised sales shops as well as through our global network of sales agents. The company has 12 branch sales offices in India located in Mumbai, New Delhi, Chennai, Kolkata, Bangalore, Hyderabad, Ahmadabad, Jaipur, Kochi, Pune and Goa. The company has appointed over 100 franchisees across 20 states covering 70 cities. The companys extensive network of 185 GSAs and PSAs covering all major towns and cities of India enhances its reach. Cox & Kings has subsidiaries in UK, Japan, Australia, New Zealand, UAE, USA, Singapore, Hong Kong, Greece & Germany; branch offices in New York, Moscow, Maldives & Tahiti; & representative offices in Spain, Germany, Italy, France, South America, Sweden and South Africa. The company owns Tempo Holidays Australia, East India Travel Company in North America, ETN in the UK and Quoprro Global Services Pvt Ltd,(visa processing). In
December 2009 it also acquired My Planet Australia Pty Ltd and Bentours International Pty Ltd in Australia.
PRINCIPAL SERVICES OFFERED BY THE COMPANY: Cox & Kings is amongst the largest players with its range of specialist options. Innovative packaging, pricing and marketing have been the hallmarks of its success over the years. Among its many products are Leisure Travel- Domestic (Bharat Dekho), Inbound & International, Corporate Travel, MICE, Trade Fairs, Visa Processing and Foreign Exchange. The Outbound Tours is segregated into Duniya Dekho (escorted tours), FlexiHols (customized tours), Luxury Escapades (unique & luxurious travel) & NRI (catering to Indians across the world). Leisure Domestic Tourism Cox & Kings is amongst the first travel organizations to brand domestic holidays 'Bharat Deko'. Under this brand we market exclusive products that range from religious pilgrimage tours, education tours, weekend breaks, activity holidays, spa holidays, budget holidays, summer and beach retreats, train vacations, coaching and touring holidays. y
Bharat BHARAT
Dekho
DHEKHO
INDIVIDUAL HOLIDAYS
GROUP HOLIDAYS
ROMANTIC GATEWAYS
y
Inbound Tourism
Inbound Travel business promotes India as a tourist destination. The company caters primarily to the high-end segment of the inbound market and conducts a range of group and individual tours throughout India for its clients from across the world. It provide destination management services and cover all aspects of ground tour management such as hotel bookings, air/ rail ticketing, roundtrip, airport transfer, land arrangements, excursion planning, meet and greet services, event planning, meetings and appointments, conference management, private air charter, etc. It also provides specialized services to foreign participants visiting India for international meetings, conferences, ad hoc incentives and exhibitions and cater to domestic conferences and corporate incentives as well. Additionally, It provide ground related services to international cruise companies touching Indian shores with a provision for shore excursions. This segment is growing at close to 25 per cent. y
Outbound Tourism
Cox & Kings is amongst the largest players with its range of specialist options. Innovative packaging, pricing and marketing have been the hallmarks of its success over the years. Among its many products are:
Duniya Dekho
The company design and market escorted tours to group travelers under one of our flagship brand Duniya Dekho. These are ready made packages where a group of travelers is escorted by a tour manager. The customer chooses a specific tour from the array of choices offered to suit his budget and preferences. These group tours cover some of the world's most enchanting places such as Australia, New Zealand, Europe, U.S.A., Canada, Far-East, Middle East, South Africa and Mauritius. These are specially designed for the value traveler . Duniya Dekho recently launched a series of premium group holidays Luxury Escapades with travel destinations like Europe, Latin America, Middle East, Far East and Africa.
USA
2011
AUSTRALIA- NEWZEALAND
EUROPE
FAR
EAST
EXOTIC
FlexiHols
These are targeted at the more discerning Free Individual Traveler (FIT), where every holiday is customized as per the convenience of the traveler. FIT can make its FlexiHol travel plans by selecting its travel destination and holiday option (ranging from romantic holidays, exotic cruises, family vacations, etc.), identifying travel interest (i.e. explorer, family, romance or explorer) and sharing his preference of sightseeing, airline and hotels. The destinations range from Europe, Australia and New Zealand, USA and Canada, Far East and South East Asia.
EUROPE
AUS- NEW ZEALAND
ISLANDS
FAR
EAST
AFRICA
AMERICAS
Luxury Escapades
This innovative niche caters to the crème de la crème and this concept in holidaying unveils one destination after another, laced with sinful indulgences and fine living. One can experience the finest luxury hotels and the most exclusive entertainment avenues of the world. NRI Division
Indians across the world have always yearned to travel with a quality tour operator that understands its diverse needs be it culinary preferences or holiday options. The NRI division caters to such travelers primarily from the Middle East, Europe, USA, Australia, Sri Lanka and Hong Kong.
Business Travel
The Corporate or Business Travel has witnessed a change from the traditional travel agency mode to total travel management mode. In this mode, the objective is to minimize the total travel budget for the corporate while maintaining the service standards. The Corporate Travel market is a highly competitive market with presence of both domestic and international travel companies. We believe our brand recall is very high amongst over 200 corporate clients, including major domestic and multinational companies. It is affiliated with Radius Inc., the world's largest conglomerate in business travel, as their Indian partner. Leveraging the partnership with Radius, Cox & Kings can offer travel fulfilment services to corporate clients in India and overseas. Trade Fairs
Cox & Kings Trade Fairs ensures that you make the most of your business trip and that the smallest of details are taken care of, right from confirmed accommodation, city centre hotels during the fair period, and city tours to technical add-ons such as factory visits, buyer-seller meets and much more, all at the most attractive prices. Backed by a phenomenal trail of awards and expertise, Cox & Kings offers outbound tour management facilities and an array of valueadded services that can arrange and handle the most complex and exacting business trips anywhere in the world. Meetings, Incentives, Conferences and Exhibitions (MICE)
Leisure travel is increasingly being used as an incentive tool by many organizations to convey appreciation for Recognizing achievers. It has dual benefits, one by providing a holiday that enables an executive to unwind and recharge and the other serving as a reward for excellence that inspires the team. We cater to all aspects of conference organizing, business meetings, event management, seminars, exhibitions, product launches and incentives. Every event is designed to meet specific requirements right from the pre-event preparations, during the event itself and through to post-event settlements.
We have been constantly introducing innovative events and making suggestions to make every conference eventful and memorable like elephant polo matches, gala dinners in fairy tale castles and steam train journeys in princely carriages amongst others. Forex
Cox & Kings is amongst the leading retail forex dealers in the country. We were one of the first travel companies to be granted the license as the Authorized Dealer - Category II under the new licensing regime. The enhancement of status from FFMC to Authorized Dealer - Category II opened a wide spectrum of activities which we can undertake; foremost among them is the ability to transact outward remittance requirements. The remittances or other exchange facilities for students pursuing studies abroad, medical treatment overseas, migrant travelers, salary and wages to crews on ships visiting in India, subscriptions for overseas publications, seminars, organization s membership are some of the new businesses which we can undertake in addition to providing foreign exchange service to Leisure Travelers and Corporate / Business Travelers. This places Cox & Kings in league with Authorized Dealers like Foreign Exchange Nominated Banks to cater to the requirements of a whole host of customers. It works with more than 100 corporate clients and caters to its large leisure base.
Cox & Kings Online
Cox & Kings has developed an online portal, which is a web enabled dynamic system that includes holidays, sightseeing, cars, hotels, transfers, insurance and other ancillary travel services. Most of the products and services are available on a real time basis and is backed by a 24x7 call centre. With the company's online access system, one can complete all processes using just one window, just one simple booking system.
ORGANIZATIONAL CHART
JOBS DONE y
Visa
processing services
I worked in visa processing services, where I understood the necessity of travel documents and regulations and the significance of the different types of travel documents and for what purpose they are required. Under this department I also learnt how to fill visa application forms for various destinations. y
Duniya Dekho
The company design and market escorted tours to group travelers under one of our flagship brand Duniya Dekho. These are ready made packages where a group of travelers is escorted by a tour manager. The customer chooses a specific tour from the array of choices offered to suit his budget and preferences. In This department that is where I learnt how to handle quires of clients under the guidance of Miss Hemlata. This was the most crucial part of my entire training period. y
Itinerary
preparation
This department was domestic that is, Bharat Dekho section. In this section I was taught how itineraries are prepared, we worked on north east destinations (Gangtok Pelling Darjeeling).
y
Tele-marketing
Telemarketing is marketing conducted over the telephone. Most telemarketing calls are "cold calls," meaning the recipient of the call has not requested that the telemarketer contact them. Telemarketing is one of the most controversial types of marketing. The purpose of telemarketing is to make a sale. Sometimes telemarketers have personal information when they call a customer, knowing the person has purchased products similar or related to theirs from other vendors or outlets. I was given a list of more than hundred clients to make calls.
LEARNING PART Classroom teaching helps the student by making conceptual base clear, but on the job training is the practical way, which helps the students to get practical knowledge of the concept. Normally the students are not aware of actual requirement
Working as a summer trainee at Cox & Kings was a wonderful experience, it gave me immense understanding about how companies are making business through various ways. The various departments under which I worked are BHARAT DEKHO, the person who trained me was Miss Jhanvi Rathore. DUNIYA DEKHO, this department was undertaken by Mrs. Minaxi Joshi and Miss Hemlata Methwani. The other department which I worked in was ,visa processing services, under Sir Ishwar Das. It is my pleasant duty to express my special thanks to Mr. Ishwar Das and Miss Jhanvi Rathore for their encouragement throughout my project and their guidance during the compilation of work.
ANNEXTURES
REFERENCES
y
TRANNING
y
INTERNET
www.coxandkings.com www.google.com y
BOOKS
BROCHURES
