A brief overview on the branding strategies and media activities of Maggi.
Brand name and product positioning have been a critical issue in the field of branding especially for growing market of smartphones. Blooming market has made industry to invest more capital in rese...Full description
This file shows how Cadbury has created its brand and has maintained it
Computation of LoadsFull description
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SMat Moving LoadsFull description
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ITS BRANDING ALL THE WAY FOR YOU
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CRANE LOADSFull description
ROAD SIGN
Load CalculationsFull description
loadsFull description
POSITIONING OF IRC LIVE LOADS L OADS : H T D I W E G D I R B
ML T-T AXIS MT L-L AXIS
Coventions used below are in reference with the above figure SPAN OF BRIDGE Reaction for maximum moment @ T-T axis MT: (a)
Single L ane of IRC Class Class A
Longitudinal placement : Braking force 6.8t
6.8t
Braking force
6.8t
3.0m
6.8t 3.0m
3.0m
11.4t 11.4t 11.4t 4.3m
span
A
1.2m
2.7t
2.7t
1.1m
3.2m
span
B C
D
Transverse Transverse pl acement : Centre Line carriageway 0.4m
Transverse Transverse pl acement : Centre Line carriageway 0.4m
1.8m
1.7m
CG 5.5m
1.8m
e=2.45m
Carriage width = 11.0m (three lanes)
Transverse Eccectricity for three lanes
(c)
Three Lanes o f IRC Class A
Transverse placement : Centre Line carriageway 0.4m
1.8m
1.7m
1.8m
1.7m
1.8m
CG
e=0.7m 5.5m Carriage width = 11.0m (three l anes)
Transverse Eccectricity
(d)
=
0.70
m
IRC Class 70R( wheeled ) Braking force
Braking force
Longitudinal placement : 17t
17t
1.37m
span
A
17t 3.05m
17t
1.37m 2.13m
span
B C
Centre Line carriageway 1.93m
CG
eccentricity=2.905m 5.5m Carriage width = 11.0 m
Transverse Eccentricity
(e)
=
IRC Class 70R( wheeled )+One L ane of IRC Class A
Transverse placement : 1.63m
Centre Line carriageway
Class 70R 1.93m
CG:100t 5.5m
1.88m
Class A 1.8m
CG:55.4t
Carriage width = 11.0 m
2.905
m
8t
12t 1.52m
D
Transverse placement : 1.63m
12t
3.96m
Reaction for maximum moment @ L-L axis ML: (a)
Singl e Lane of IRC Class A
Longitudinal placement :
Braking force
Braking force
2.7t 2.7t 1.1m
3.2m
1.2m
span
A
(b)
11.4t 11.4t
6.8t 4.3m
6.8t 3.0m
3.0m
span
B C
D
IRC Class 70R( wheeled )
Transverse placement :
Braking force 12t
8t 3.96m
A
Braking force 12t
17t
17t
1.52m 2.13m 1.37m
span
17t 3.05m
B C 0.4m
6.8t
6.8t
17t
1.37m
span
D
*Reactions for abutments have been tabulated by taking R C reactions for various loading conditions. **In this case live load effects have been reduced by 10% to account for the additional third lane. Refer IRC: 6-1966 Clause 208.2
