Position Description
Position:
Graphic Designer Retail
Position Holder:
TBC
Reports to:
National Advertising Manager
Location:
Christchurch
Hours of Work:
Fixed Term Full Time; minimum 40 hours per week
Business Unit:
Marketing
Job Family:
Technical Specialist
Position Objective The Graphic Designer is responsible for the co-ordination and production of artwork for a variety of media ensuring that all work meets the overall company brand standards and creative objectives on behalf of the Retail Group.
Key Relationships External
Internal
Suppliers: Printers, Publications, Agencies, Sign Companies Retail Marketing Team Category Managers Technical Field Representatives
Key Accountabilities
Key Performance Indicators - KPIs
1. Graphic Design/Production:
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Create artwork on behalf of Retail Group for magazines, newsletters, newspapers, brochures, point of sale material and other print pieces.
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Produce online graphics and advertising banners.
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Contribute ideas and design artwork to meet the overall brief and associated objectives.
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Work to tight deadlines ensuring accuracy and output quality does not suffer.
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Produce accurate high quality artwork within corporate brand guidelines and standards.
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Develop and enhance designs/artwork by gathering information and data to clarify design requirements.
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Think creatively to produce new ideas.
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Use innovation to clarify briefs/job requirements and to meet the constraints of cost and time.
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Manage all supplier relationships with a high degree of professionalism ensuring all parties receive a detailed
brief/order.
2. Internal Coordination
3. Administration/Reporting
4. Other Duties
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Manage the capture, collation and archiving of photo shoot imagery.
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Maintain an integrated image/product information database for company and supplier products.
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Support any in-store or external trade show events that may require graphics expertise.
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Ensure a smooth and timely work flow is maintained by managing projects and artwork/production demands within deadlines.
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Maintain an updated historical file of all creative material/artwork produced.
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Record any expenditure reporting monthly.
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General administration duties as and when required to ensure accurate budget reporting.
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As reasonably directed by the National Advertising Manager from time to time.
Technical Skills •
At least 2 to 5 years previous relevant experience.
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Total understanding of print production and knowledge of different formats for printing.
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Skills in CS6 applications – Photoshop, Indesign, Illustrator and Flash.
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Knowledge of different formats for web regarding image, vector, html, xml, jpg and gif.
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Must be able to work independently with little supervision, as well as in a team.
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Sound people skills and the ability to establish and build on working relationships effectively.
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Demonstrated ability to use initiative, apply and maintain standards and ideas within a corporate environment.
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Knowledge of and empathy with the retail sector.
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Good communication skills both oral and written at all levels.
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Ability to plan and prepare for outcomes on the basis of priority and effective management of time.
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Ability to learn and understand details pertaining to the organisation’s effective operation.
Behavioural Competencies Achieving Results
Sets challenging goals for self and understands performance expectations; effectively managing one's time and resources to ensure that work is completed efficiently, safely and to a high quality standard; celebrates achievement of results. Key Actions • Sets Goals and performance standards • Prioritises • Leverages resources • Delivers • Ensures high quality output • Celebrates success
Customer Focus and Understanding
Understanding the customer and effectively meeting their needs; building productive customer relationships; taking responsibility for customer satisfaction and loyalty. Key Actions • Establishes effective interpersonal relationships • Clarifies the current situation • Takes action • Assures customer satisfaction • Meets PGW’s needs Knowledge Sharing Actively shares and contributes own knowledge, skills and expertise to develop the knowledge, skills and expertise of others. Key Actions • Identifies Opportunities • Ensures Understanding • Offers feedback • Encourages application Commercial Decision Making Demonstrates a strong understanding of PGW’s vision, business operations and functions; draws from experience and utilises industry information and PGW’s position to make decisions; recognises when further investigation is needed before decisions are made. Key Actions • Applies commercial understanding to maximise PGW’s results • Understands PGW • Understands our industry sectors • Makes decisions strategically • Identifying opportunities Continuous Learning Actively identifying new areas for learning needed to stay up to date and leading edge in area of expertise; regularly creating and taking advantage of learning opportunities; using newly gained knowledge and skill on the job and learning through their application. Key Actions • Targets learning needs • Seeks learning activities • Maximises learning • Applies knowledge or skill • Openness to change and challenge Teamwork Identifying opportunities and taking action to build operational and strategic relationships between own area and other areas, teams, business units, or organisations to help achieve both business goals and PGW goals. Key Actions • Identifies collaborative opportunities • Establishes relationships • Formulates action plans • Supports others • Considers impact of one’s actions • Monitors relationships and progress Effective Communication Recognising one’s role in PGW’s communication; clearly and succinctly conveying information and ideas to individuals and the organisation; communicating in a focused, appropriate and effective manner. Key Actions • Takes initiative to share information • Communicates appropriately • Listens to and comprehends communication from others • Delivers clear messages • Communicates with impact • Ensures understanding • Follows up I have read and understood the above position description and accept all the above responsibilities incorporated herein. ________________________ Graphic Designer
_________________________ National Advertising Manager
_______________ Date
