1.
2.
3.
Which strategies aim at improving internal weaknesses by taking advantage of external opportunities? a.
SO
b.
WO
c. d. e.
SW ST WT
4. How many many cells cells are in a SW SWOT OT Matrix Matrix?? a. b. c. d. e.
Two Four Six Eight Nine
5. What are are two external external dimensi dimensions ons of the the SPACE SPACE Matrix? Matrix? a. b. b. c. d. e.
Envirronm Envi onmenta entall sta stab bilit ility y and and indu indust strry str stren engt gth h Envi Enviro ronm nmen enta tall stab stabil ilit ity y and and com compe peti titi tive ve adva advant ntag agee Indus ndusttry stre streng ngtth and and compe ompeti tittive ive adv advant antage age Comp Compet etit itiive adv advant antage age and and fina financ nciial streng rengtth Fina Financ nciial streng rengtth and indus ndusttry stre trengt ngth
6. In the SPACE SPACE analysis, analysis, what what does a (+6, (+6, +3) strategy strategy profile profile portra portray? y? a. b. c. d.
A strong industry An un unstable en environment A stable environment A weak industry
e.
A weak fi financial position
7. Selling Selling all of a company’ company’ss assets assets in parts for for their their tangible tangible worth worth is called called a. Joi Joint vent ventur uree. b. b. Dive Divest stit itur uree. c. Conce Concent ntri ricc dive divers rsif ific icat atio ion. n. d. Liqu Liquid idat atio ion. n. e. Unrel Unrelat ated ed inte integr grati ation on 8. Which stage stage of the strategystrategy-formu formulati lation on framework framework involves involves the Quantitati Quantitative ve Strategic Strategic Planning Matrix?
a. b.
Stage 1 Stage 2
c. d. e.
Stage 3 Stage 4 Stage 5
9.
10. Which strategy should be implemented implemented when a division is responsible for for an organization’s organization’s overall poor performance? a. Back Backwa ward rd inte integr grat atio ion n
b. c. b. b. c.
Div Divesti estitu turre Forw Forwar ard d integ integra rati tion on Cost Cost lead leader ersh ship ip Rela Relate ted d diver diversi sifi fica cati tion on
11. What analytical tool tool has four quadrants based on two dimensions: dimensions: competitive position position and market growth? a. b. c. d. e.
Compe Competi titi tive ve Prof Profil ilee Matri Matrix x Inter Internal nal-E -Ext xter ernal nal Matri Matrix x SPACE ACE Mat Matrix rix Grand Grand Str Strat ategy egy Matri Matrix x QSPM.
12. Which of the following is not true about objectives? a. b. c. d. e.
They should should be communicate communicated d throughout throughout the organi organizatio zation. n. They should should have have an an appropri appropriate ate time dimension. dimension. They Th ey shou should ld incor incorpo pora rate te polic policies ies.. They They shoul should d be mea measu sura rabl ble. e. They They sho shoul uld d be cons consis iste tent nt..
13. _______ is not a major factor that commonly prohibits effective effective resource allocation. a. b. c. d. e.
Under Under protect protection ion of resour resources ces Orga Organi niza zati tion onal al polit politic icss Vague ague stra strate tegy gy tar targe gets ts Relu Reluct ctanc ancee to to take take risk riskss Lack Lack of suf suffi fici cien entt know knowle ledg dgee
1) Strategy-formulation Strategy-formulation concepts concepts and tools do not differ greatly a. b. c. d.
For small, small, large, large, for profit, profit, or nonprofit nonprofit organiza organization tions s Among Among different different types types and sizes sizes of organiza organization tions s Both of the the option options s mentione mentioned d options options None of the mentioned mentioned options options
2) Which of the following statement is true about strategy implementation? a. The role of man manage agers rs and employ employees ees in strate strategy gy implemen implementa tatio tion n should not build upon prior involvement in strategy-formulation activities b. Managers Managers and employees employees in an organizatio organization n should participa participate te early and directly in strategy-implementation strategy-implementation decisions c. Strategis Strategists' ts' genuine genuine personal personal commitment commitment to implemen implementati tation on is not a necessary thing for employees.
d. All of the mentioned implementation
options
are
true
about
strategy
3) Establishing annual objectives is a a. Centra Centraliz lized ed activi activity ty b. Contro Controll lled ed activi activity ty c. Decen Decentra traliz lized ed activ activity ity d. None of the mentioned mentioned options options
4) Restruc Restructurin turing g is also also referred referred to as a. b. c. d.
Starting over. De-layering . Diversifying. Job security
5) The primary primary benef benefit it sought sought from restructu restructuring ring is a. b. c. d.
Employee involvement. Cost reduction. Increased morale. Incr Increa ease sed d num numbe berr of of hie hiera rarc rchi hica call lev level els s in the the org organ aniz izat atio ion. n.
6) ____ ______ ___ _ is not not a major major fact factor or that that comm common only ly proh prohib ibit its s effe effect ctiv ive e resource allocation. a. b. c. d.
Under protection of resources Organizational politics Vague strategy targets Reluctance to take risks
7) Which Which of the following following is is not true about about objecti objectives? ves? f. g. h. i.
They shou They should ld be com commu mun nicat icated ed thr throu ough ghou outt the the org organ aniz izat atio ion n They Th ey shou should ld ha have ve an ap appr prop opri riat ate e tim time e dim dimen ensi sion on The They shou should ld incorp orporat orate e poli polic cies ies They should be measurable
8) ________ ___________ _____ __ Department Department mainly concern concern with the achieve achievement ment of organization goals and targets a. b. c. d.
Produc Productio tion/ n/ope operat ration ions s Huma Human n reso resour urce ce Accounts Sales
9) A well-designed well-designed strategic-management strategic-management system can fail a. If ins insufficie cient attention is given to the human resource dimension b. When activel actively y involve involve as many managers managers and and employees employees as possible possible in the process c. Both Both of the the ment mention ioned ed optio options ns d. None None of the the mentio mentioned ned optio options ns 10)AIO (Activities, interest, opinions) are the basis of a. Behavi Behaviora oralis listic tic Segmen Segmenta tatio tion n b. Psychogr Psychographi aphic c Segmenta Segmentation tion c. Demogr Demograph aphic ic Segmen Segmentat tation ion d. Geogra Geographi phic c Segmenta Segmentatio tion n
1. Which Which statem statement ent best best descr describes ibes intuiti intuition? on?
a. b. c. d. e.
It repres represents ents the marginal marginal factor factor in decision-mak decision-making. ing. It represent representss a minor factor factor in decisiondecision-making making integr integrated ated with with analysis. analysis. It should should be be coupled coupled with with analysis analysis in decisio decision-m n-makin aking. g. It is better better than than analysis analysis in decision-mak decision-making. ing. It is is mana manage geme ment nt by by ignor ignoranc ance. e.
2. What are are the means by which which long-term long-term objectives objectives will be achieved? achieved? a. b. b. c. d. e.
Strat rategies. es. Stren trengt gths hs.. Weakne aknessses. ses. Policies. Oppo Opporrtuni unities ties..
3. Which Which of these these basic questi questions ons should should a vision vision statem statement ent answer? answer?
55. 56. 57. 58. 59.
What is our business? Who are our employees? Why do we exist? What do we want to become? Who ar are our competitors?
4. When an industry industry relies relies heavily heavily on governme government nt contracts, contracts, which which forecasts forecasts can be the most important part of an external audit.
a. economic
b. c. d. e.
polit litical techn echnol olo ogica gicall compet petitive Mult ultinat nationa ionall
5. _______ __________ ___ is is not not part part of an an externa externall audit. audit.
a. b. c. d. e.
Analyzing co competitors Analyzing financial ratios Analyzing av available te technol nologies Study udying the pol political envi nvironment ment Anal Analyz yzin ing g soci social al,, cult cultur ural al,, demo demogr grap aphi hicc and and geog geogra raph phic ic for force cess
6. Which Which of the the follow following ing is is not a cultura culturall product product? ?
a. b. c. d. e.
Rites Emotions Rituals Sagas Symbols
7. Which individuals individuals are most most responsibl responsiblee for the the success and failure failure of an an organization? organization? a. b. b. c. d. e.
Strat rategis egists ts Fina Financ ncia iall plann planner erss Pers Person onne nell dire direct ctor orss Stakeh akehol olde ders rs Huma Human n res resour ource ce manag manager erss
8. Long-t Long-term erm object objectives ives shoul should d be all of the the followin following g except: except:
a. b. c. d. e.
Measu asurabl able. Conti Continua nually lly chang changing ing.. Reasonabl able. Chal Challlengi enging ng.. Consistent. nt.
9. What What are are guides guides to decis decision ion making? making?
a. b. c. d. e.
laws rules policies proced ocedu ures goals
10. Which group group would be classified classified as a stakeholder? stakeholder?
a. b. c. d. e.
Communit nities ies Banks Suppliers Employees All of the given options
------------------------------------------------------ are barriers to new product creation and development.
► Opportuni ty pa ra me ter s
► Opportuni ty ide nti fic ati on
► Opportuni ty cir cul ati on
Question No: 2
( Marks: 1 )
- Please choose one
New business venturing refers to the:
► Cr eat io n of ne w bu sin ess wi thi n an exi sti ng or ga niz ati on
► Tr an sfo rm ati on of or
Question No: 3
( Marks: 1 )
- Please choose one
Internal beliefs appear to differentiate entrepreneurs from the general public, but not from:
► Au dit ors
► M an ag ers
► Mentors
► Tycoons
Question No: 4
( Marks: 1 )
- Please choose one
The country affected by several economic and social factors is:
► Germany
► Pakistan
► France
► Argentina
Question No: 5
( Marks: 1 )
- Please choose one
------------------------------------------------------------------- measures the ability of o f the venture to manage its total investment in assets.
► Return on eq uit y
► Return on in ve st me nt
► Net profit ma rgi n rat io
► Acid test
Question No: 6
( Marks: 1 )
- Please choose one
The ---------------indicates ---------------indicates whether the business plan is economically feasible.
► Fi na nci al pla n
► M ar ket in g Pl an
► Or ga niz ati on al Pl an
Question No: 7
( Marks: 1 )
- Please choose one
If a new venture v enture is a manufacturing operation, a -------------------is -------------------is necessary. necessary.
► M ar ket in g Pl an
► Or ga niz ati on al Pl an
► Pr od uct io n pla n
Question No: 8
( Marks: 1 )
- Please choose one
Which of the following is not the characteristic of a marketing plan?
► Pr ov ide a str ate gy to ac co m pli sh the in di vi du al’ s mi ssi on .
► Be ba se d on fac
Question No: 9
( Marks: 1 )
- Please choose one
In pricing strategy, --------------------------------------- is one of the many factors is to be considered:
► Costs
► Dollars
► Rupees
► None
of the ab ov e
Question No: 10
( Marks: 1 )
- Please choose one
In a --------------------------, --------------------------, the death of the owner results in th e termination of the business.
► Partnershi p
► Corporati on
► pr op rie tor shi p
► Li mi ted pa rtn ers
Question No: 11
( Marks: 1 )
- Please choose one
In the corporation, new capital can be raised by:
► St oc k ma y be sol d as eit he r vo tin g or no nv oti ng
► Bo nd s ma y be sol d
Question No: 12
( Marks: 1 )
- Please choose one
The financial plan provides the ------------basis for budgeting.
►
►
► Both
of
the op tio ns gi ve n
► None
of
the op tio ns gi ve n
Question No: 13
( Marks: 1 )
- Please choose one
Large positive cash flows may need to be invested in:
► Sh ort ter m so ur ce s
► Lo ng ter m so ur ce s
► Bo th of the op tio ns are
Question No: 14
( Marks: 1 )
- Please choose one
As long as the selling price is greater than the variable costs per unit, some contribution can be made to cover:
► Va ria ble co sts
► Fi xe d co sts
► Costs ass oci ate d wi th ass ets
Question No: 15
( Marks: 1 )
- Please choose one
The SBIR grant program has ----------------------------- phases.
►
►
► Three
►
1). Strategic management process activate in the sequence of _____________ a) Environment Environmental al scanning, Strategy Strategy formulati formulation, on, Implementat Implementation, ion, control control and evaluation b) Strategy formula formulation, tion, Environment Environmental al scanning, scanning, Implementati Implementation, on, control control and evaluation evaluation c) Environmental Environmental scannin scanning, g, Strategy Strategy Implementation Implementation,, formulation formulation,, control and evaluation evaluation d) Strategy formula formulation, tion, Implementat Implementation, ion, control, control, evaluation, evaluation, Environm Environmental ental scanning scanning 2). KAPKAL Power’s interested to achieve a 10 percent return on equity equity (ROE) in their their
core electric utility, 14 percent ROE on water resource operations, and 15 percent ROE on support businesses. It is _________________ a) Mission b) Strategy
c) Objective d) Policy
3). “A possible and desirable future state of an organization” is called:
a) Mission
b) Vision c) Strate Strategy gy impl implem emen entat tatio ion n d) None None of abov abovee
4). “Walls” ice cream purchase “Polka” in order to capture the market. Such kind of integration is called:
a) Forw Forwar ardd Integ Integra rati tion on b) Back Backwa ward rd Integ Integrat ratio ion n
c) Hori Horizo zont ntal al Inte Integr grat atio ion n d) Produ Product ct Deve Develo lopm pmen entt
5). “To impr improve ove economic strength of society and functi function on as a good corporate corporate citizen on a local, state, and national basis in all countries in which we do business”. This is a mission statement that contains:
a) Sel Self-co f-conc ncep eptt b) Econ Econom omic ic conc concer ern n c) Prod Produc ucts ts or or Serv Servic ices es
d) Concer Concern n for for Public Public Image Image
6). Strategic-management audit is known as:
a) Enviro Environme nmenta ntall scanni scanning ng b) Strate Strategy gy form formul ulati ation on c) Stra Strate tegy gy con contr trol ol d) Strate Strategy gy eval evalua uatio tion n
7). Forecasting tools can be broadly categorized into two groups. Those are: a) Qual Qualit itati ative, ve, Ope Operat ration ional al b) Quan Quanti titat tativ ive, e, Opera Operati tiona onall
c) Qualit Qualitati ative, ve, Quanti Quantitat tative ive d) Regressi Regression on and and time time serie seriess analys analysis is
8). ______________ identifies a firm's major competitors and their particular strengths and weaknesses in relation to a sample firm's strategic position.
a) Compet Competiti itive ve Profi Profile le Matri Matrixx b) External External Factor Factor Eval Evaluati uation on matri matrixx c) Internal Internal Factor Factor Evaluati Evaluation on Matrix Matrix
d) Boston Boston cons consult ulting ing group group matri matrixx
9). Organizing means an identifiable group of people contributing their efforts towards the attainment of same goal. It is important at the time of: a) Envi Environ ronme ment ntal al scan scanni ning ng b) Strate Strategy gy form formul ulati ation on
c) Stra Strate tegy gy Imple Impleme ment ntat atio ion n d) Strate Strategy gy eval evalua uatio tion n
10). ____________ involves assessing the costs, benefits, and risks associated with marketing decisions.
a) Cust Custom omer er anal analys ysis is
b) Oppo Opport rtun unit ity y analysi analysiss c)
Marketing Research
d) Product Product and Service Service Planni Planning ng
1). Competitive profile matrix include in ___________ of Strategy-Formulation
Framework. a. b. c. d.
Stage-1 Stage-2 Stage-3 Stage-4
2). The matching stage of the strategy-formulation framework consists of _________techniques. a. b. c. d.
Two Th r e e Four Five
3). Decision stage of Strategy-Formulation Framework includes a matrix___________. a. BCG Matrix b. IE Ma Matrix
c. SPAC E mat matrrix d. None None of of give given n opt optio ion n
4). A strong financial position utilizes to improve the working condition of the firm; such strategy is called _______________. a. b. c. d.
SO Strategy SW Stra Strate teg gy TW Strate ategy None No ne o off give given n opt optio ion n
5). WO Strategies aim at improving internal __________ by taking advantage of external _________________ a. b. c. d.
Weakn Weaknes ess; s; Oppor Opportu tunit nities ies Weak Weakne ness ss;; Oper Operat atio ions ns Weal Wealth th;; Opp Oppor ortu tuni niti ties es None No ne o off give given n opt optio ion n
6). “SPACE” matrix stands for: a. b. c. d.
Strategi Strategicc Positi Position on and and Action Action Evaluat Evaluation ion Strategic Strategic Partner Partner and Action Action Evaluat Evaluation ion Strate Strategic gic Phas Phasee and Acti Action on Eval Evaluat uation ion Strategic Strategic Position Position and Academ Academic ic Evaluati Evaluation on
7). In Space Matrix internal strategic position divided into: a. Financi Financial al strength strength;; Competi Competitive tive advan advantage tagess b. Financial Financial strength; strength; Environme Environmental ntal stability stability c. Enviro Environm nmen ental tal Stabili Stability; ty; Indust Industry ry Strengt Strength h d. Competitive advantages; Industry Strength
8). “Capital intensity” with the reference of SPACE matrix is: a. b. c. d.
Fina Financ ncia iall Stre Streng ngth th (FS (FS)) Enviro Environm nmen ental tal Stabil Stability ity (ES) (ES) Indu Indust stry ry Str Stren engt gth h (IS) (IS) Compe Com petit titive ive Advant Advantage age (CA) (CA)
9). 9). Spac Spacee Matr Matrix ix cont contai ains ns four four quad quadra rant ntss frame framewo work rk,, the upper upper left left quadr quadran antt cont contai ain n ____________ strategy. strategy.
a. b. c. d.
Aggressive Cons Conser erva vati tive ve Defensive Competi etitive
10) By using the given table what will be the correct average score of industrial strength in “SPACE” matrix? Industry Strength (IS)
Rating
Demand and supply factors
5
Profit potential
3
Large amount of capital
2
Consistently increasing revenue
4
Resource utilization
3
a. b. c. d.
(3+2+4) / 3 (5+ (5+3+3) / 3 (5+3+2+4) / 4 (5+4) / 2
Hold and maintain region in IE matrix include ______________cells e. III, III, V, or or VI VII f. V, or VII g. II, V, or VII h. I, II II, or or IIV V
Grand strategy matrix all organization divides into ________ quadrants e. f. g. h.
Two Th r e e Four Five
Qurdant-2 in Grand strategy matrix contains that company’s having : a. Strong Strong compe competitiv titivee situatio situation n and rapid rapid market market growth growth b. Weak competiti competitive ve situati situation on and and slow slow market market growth growth c. Strong Strong compe competitiv titivee situatio situation n and slow slow market market growth. growth. d. Weak competitive situation and rapid market growth.
Assign weights to each key external and internal factor in QSPM which always equal to _____________. e. f. g. h.
Hundred One Ten None None of of giv given en opt optio ion n
Most companies have strategies, but according to recent studies, between 70% and 90% of organizations that have formulated strategies fail to execute them. e. f. g. h.
70% and 90% 50% and 90% 30% and 50% 60% and 69 69%
A firm desire to increase profit at least 15% every year for the foreseeable future is ________________ objective. a. b. b. c. d.
Corp Corpor orat atee lev level el Func Functi tion onal al leve levell Overa Overall ll orga organi niza zati tion onal al Both a and b
Disagreement
between two or more parties on one or more issues is a ______________. a. b. c. d.
Conflict Stress Func Functi tion onal al str stres esss None No ne o off give given n opt optio ion n
Medium-size firms tend to be divisionally divi sionally structured a. Divisionally b. Decentralized
c. Centrali alized
d. Both a and b
The _______________ has its own business strategy, objectives and competitors and these are often differ from parent company. a. b. c. d.
Strategi Strategicc Busin Business ess Unit Unit structur structure e Matr Matrix ix str struc uctu ture re Divi Divisi sion onal al stru struct ctur uree None No ne o off give given n opt optio ion n
__________________ create a sense of “Self organization “through a. b. c. d. 1.
Gain Gain shar sharin ing g Prof Profit it shar sharin ing g Emplo Employe yee e stock stock own owners ershi hip p plan plan Non No n of of giv given en optio option n What What anal analyti ytical cal tool tool has has four four quadr quadrant antss base based d on on two two dimens dimensio ions: ns: compet competiti itive ve posi positi tion on and and market growth? a. b. c. d. a.
2.
Competitive Profile Matrix Internal-External Matrix SPACE Matrix Grand Strategy Matrix QSPM.
For For comp compani anies es loc locat ated ed in in Quad Quadra rant nt III III of of the the Gran Grand d Stra Strate tegy gy Mat Matri rix, x, the the fir first st str strat ateg egy y recommended is a. b. c. d. e.
3.
Extens ensive cost and asset redu educti ction. Asset expansion. Employee expansion. Immediate li liquidati ation of of as assets. Divestiture.
Which of these is a limitation of QSPM? a. b. c. d.
Only Only a few few stra strate tegi gies es can can be be eva evalu luat ated ed simu simult ltan aneo eous usly ly.. The cost of doing the analysis Intu Intuit itiv ivee jud judgm gmen ents ts and and edu educa cate ted d gues guesse sess are are req requi uire red. d. Sets Sets of stra strate tegi gies es must must be exam examin ined ed in rev rever erse se orde orderr.
e. 4.
Which of the following is not true about objectives? j. j. k. l. m. n.
5.
Under pr protection of of re resources Organizational politics Vague strategy targets Reluctance to take risks Lack of sufficient knowledge
Restructuring is also referred to as e. f. g. h. i.
7.
They They shou should ld be comm commun unic icat ated ed thro throug ugho hout ut the the org organ aniz izat atio ion. n. They They shoul hould d hav havee an an app apprropr opriate ate ti time dimens mensiion. on. They should incorporate polic licies. They should be measurable. They should be consistent.
_______ is not a major factor that commonly prohibits effective resource allocation. e. f. g. h. i.
6.
It req requi uire ress equ equal al part artici icipat pation fro from eve every ryo one. ne.
Starting over. Delayering . Diversifying. Job security. Integrating.
The primary benefit sought from restructuring is e. f. g. h. i.
Employee in involvement. Cost reduction. Increased morale. Incr Increa ease sed d numb number er of of hier hierar arch chic ical al lev level elss in the the org organ aniz izat atio ion. n. Increased innovation.
8. What pay strategy strategy requires employees or departments departments to establish performance targets, targets, such as
“if actual results exceed objectives then all members get bonuses.” a. b. c. d. e.
9.
Profit sharing Bonus system Salary Gain sharing Hourly wage system
Although Quadrant _____ companies are growing, according to the Grand Strategy Matrix, they are unable to compete effectively, effectively, and they need n eed to determine why the firm’s firm’s current approach is ineffective and how the company can best change to improve its competitiveness.
a. b. c. d. e.
I II III IV V
10. The top row of a QSPM QSPM consists of alternative strategies strategies derived from all of these except: a. b. c. d. e.
Grand St Strategy Ma Matrix. BCG Matrix. Space Matrix. CPM Matrix. IE Matrix
Q1: What are the characteristics of restructuring? List any five characteristics. 5 Marks
Q2: List down the steps involved in product positioning? 1.
All of these are pitfalls an organization should avoid in strategic planning except :
f.
Using Using plans plans as a standar standard d for measuri measuring ng perfo performa rmance. nce.
5 Marks
g. Using strat strategic egic planning planning to to gain control control over over decisions decisions and resources. resources. h. Failing Failing to to involve involve key employees employees in all all phases phases of of planning. planning. i. Too hastily hastily moving moving from missi mission on developme development nt to strateg strategy y formulat formulation. ion. 2. Which Which of the the follow following ing stat stateme ements nts is false? false? j. Open-minded Open-mindedness ness is an importa important nt guideline guideline for effecti effective ve strategi strategicc management management.. k. Strategic Strategic management management must become become a self-perpetuating self-perpetuating socialist mechanism. mechanism. l. No organi organizat zation ion has unlimit unlimited ed resour resources. ces. m. Strategic Strategic decision decisionss require require trade-off trade-offs. s.
3. Which of of these business business actions is (are) (are) always always considered considered to be unethica unethical? l? n. poor poor prod product uct or servi service ce safe safety ty o. using using nonuni nonunion on labor labor in a union union shop shop p. dumping dumping flaw flawed ed produ products cts in in a foreign foreign mark market et q. all all of of th the ab above ove 4. ____________ ____________ are are organizations organizations that that conduct conduct business business operations operations across across national borders. r. Domestic fi firms s. Multi Multina natio tiona nall corpo corpora ratio tions ns t. Pare arent com compani panies es u. Gover Governm nmen entt-bac backe ked d comp compan anies ies
5. What category category of ratios ratios includes return return on total total assets and return return on stockholder stockholders’ s’ equity? a. leverage b. activity c. profitability d. growth
6. Which of the following is not a key question that can reveal internal strengths and weaknesses of the marketing department? e. Does Does the the firm firm have have an effe effect ctiv ivee sale saless or organi ganiza zati tion on?? f. Are ma markets se segmented ef effectively? g. Are Are the the firm firm’’s prod produc ucts ts and and serv servic ices es pri price ced d appr approp opri riat atel ely? y? h. Does th the fi firm ha have go good li liquidity? 7. What mark marketin eting g functio function n includes includes test test marketi marketing? ng? i. selling pr products/services j. pricing k. customer analysis l. product/service planning
8. ________ ________ is is not consid considere ered d to be a functio function n of marketin marketing. g. m. Market segmentation n. Marketing research o. Customer analysis p. Opportunity analysis
9. Opportu Opportunity nity analy analysis sis is one one of the the basic basic functio functions ns of : q. Marketing. r. Management. s. Computer information systems. t. Production/operations. 10. What are historical narratives narratives describing describing the unique accomplishments accomplishments of a group and its leaders, usually in heroic terms.
a. rites b. sagas c. stories
2.
All All of the the foll follow owin ing g are are coop cooper erat ativ ivee arra arrang ngem emen ents ts except: a. b. c. d. e.
2.
R&D partnerships. Joint-bidding consortia. Cross-licensing agreements. Cro Cross-manuf anufac actturi uring agreem eements. Marketing plans.
Strategy analysis and choice largely involves making __________ decisions based on __________ information. f. g. h. i. j.
Long-term; Short-term Subjective; Objective Short-term; Long-term Subjective; Sh Short-term Objective; Subjective
3. Which stage of the strategy formulation framework contains contains the Internal-Factor Evaluation Matrix? a. b.
Input stage Analysis stage
c. d. a.
Matching stage Decision stage Output stage
4. Which strategies strategies aim at improving internal internal weaknesses by taking advantage of external opportunities? o.
SO
p.
WO
q. r. s.
SW ST WT
5. How many cells are in in a SWOT Matrix? a. a. b. c. d.
6.
What are two external dimensions of the SPACE SPACE Matrix? f. g. h. i. j. j.
7.
Envirronmen Envi nmenta tall stab tabilit ility y and and indu indust stry ry stren trengt gth h Envi Enviro ronm nmen enta tall stab stabil ilit ity y and and comp compet etit itiive adva advant ntag agee Indus ndusttry strengt ength h and and compe ompettiti itive adva advant ntag agee Comp Compeetiti titive ve adva advant ntag agee and and fina financ nciial stre trength ngth Financia cial st strengt ngth and and indust ustry st strength
In the SPACE SPACE analysis, what does a (+6, +3) strategy profile portray? f. g. h. i. j.
8.
Two Four Six Eight Nine
A strong industry An unstable environment A stable environment A weak industry A we weak fi financial position
Selling all of a company’s company’s assets in parts for their tangible worth is called a. c. d.
Joint venture. b. Divestiture. Concentric diversification. Liquidation.
e.
9.
Unrelated integration.
Which stage of the strategy-formulation framework involves the Quantitative Strategic Planning Matrix?
f. g. h. i. j.
10.
Stage 1 Stage 2 Stage 3 Stage 4 Stage 5
Which strategy should be implemented when a division is responsible for an organization’ organization’ss overall poor performance? a. b. c. d. e.
Backward integration Divestiture Forward in integration Cost leadership Related diversification
1. What can be defined as the art and science of formulating, implementing and evaluating
cross-functional decisions that enable an organization to achieve its objectives? a. Strategy formulation b. Strategy evaluation c. Strategy im implementation d. Strategic management e. Str Strateg ategic ic lead leadin ing g 2. Which of the following is not a cultural product? v. w. x. y. z.
Rites Emotions ions Rituals Sagas Symbols
3. Which individuals are most responsible for the success and failure of an organization? f. g. h. i. j. j.
Strategi egists Fina Financ ncia iall plan planne ners rs Pers Person onnel nel dire direct ctor orss Stakeholders Huma Human n reso resour urce ce man manag ager erss
4. Which sector of the economy would be most impacted by technological developments? a. b. c. d. e.
forestry pharmaceuticals textiles metals paper
5. Long-term objectives should be all of the following except: f. g. h. i. j.
measurable. cont continu inual ally ly chan changin ging. g. reasonabl nablee. challenging. consistent.
6. What are guides to decision decision making? a. b. c. d. e.
laws rules policies proced cedures goals
7. According to Greenley, strategic strategic management offers all of these benefits except that a. it provides provides an object objective ive view of management management problems. problems. b. it creates creates a framew framework ork for for internal internal communi communicatio cation n among person personnel. nel. c. it encour encourages ages a favor favorable able atti attitud tudee toward toward change change..
d. it maximizes maximizes the effects effects of adverse adverse conditions conditions and changes. changes. e. it gives gives a degree of discipline discipline and and formalit formality y to the manageme management nt of a business business..
8. The vision and mission statement can often be found a. b. c. d. e.
in the SEC report. in annual reports. on customer receipts. on supplier invoices. on community news bulletins
9. Which group would be classified classified as a stakeholder? f. g. h. i. j. j.
Communities Banks Suppliers Employees All of these
10. The process of performing an external audit needs to include: a. b. c. d. e.
only top level level managers, managers, as it’ it’ss a planning planning functio function. n. as many many manag managers ers and and emplo employees yees as as possibl possible. e. primar primaril ily y fron front-l t-line ine super supervis visors ors betwee between n 15 to to 20 manag manager erss for for it to be vali valid d stockh stockhold olders ers and and externa externall governm government ent agenc agencies ies
1. Which of of the followin following g is not a stage stage of strate strategy gy formulat formulation ion techniques techniques? ? a. Form Formul ulat atio ion n Fram Framew ewor ork k b. Matching stage c. Exter Externa nall fact factor or eval evalua uati tion on d. Deci Decission ion st stage age 2. ST St Strat rategi egies es is an an import important ant stra strateg tegy y to a. Match weakness with opportunities of the firm b. Over Overco come me exte extern rnal al thre threat atss c. Obtain Obtain benefi benefitt form form its its resou resource rcess d. Overco Overcome me its its weakne weakness ss and and reducin reducing g threat threatss 3. Strategic Strategic Positio Position n and Action Action Evaluatio Evaluation n Matrix Matrix is used used in a. Formulation Framework b. Matc Matchi hing ng stage tage c. External factor evaluation d. Decision stage
4. Cash cows are always in a. Introductory industry b. Growing industry c. Matu Maturre ind indus ustr try y
d. Declining industry
5. In BCG matrix, the reason for choosing relative market share, rather than just profits, is that a. b. c. d.
It carries more information than just cash flow It shows where the brand is positioned against its main competitors It indicates where it might be likely to go in the future All All of the the men menti tion oned ed opt optio ions ns
6. Those firms firms must make make some some drastic changes changes quickly quickly to to avoid further further demise demise and possible possible liquidation that fall in__________ of grand strategy matrix a. Qurdant-1 b. Qurdant-2 c. Qurdant-3 d. Qurdant-4 7. Str Strate ategygy-for formul mulati ation on concep concepts ts and and tools tools a. Do not differ differ greatly greatly for for differe different nt size size and type type of organiz organizatio ations ns b. Differ greatly for different size and type of organizations organizations but differ in small and large c. Do not differ greatly for profit or nonprofit organizations organizations d. None of the mentioned options 8. Annu Annual al obje object ctiv ives es a. Are not critical to success b. Serv Servee as guide guideli line ness for for acti action on,, dire directi cting ng and and chan channe neli ling ng effo efforts rts and and acti activi viti ties es of organization members c. Are not important for employee motivation and identification d. Do not provide a basis for organizational organizational design 9. Annu Annual al obje object ctiv ives es a. Need not to be consistent b. Should be easily achievable c. Shou Should ld be meas measur urab able le d. Should be confidential and not to be communicated throughout the organization 10. Which of the following resources resources is used by all organizations organizations to achieve desired objectives? objectives? a. Financial resources, b. Physical resources, c. Human resources d. All All of the the men menti tion oned ed opt optio ions ns
Strategic management is a. b. c. d.
A pure pure scie scienc nce. e. Based Based mai mainly nly on intuit intuition ion.. Needed Needed mainly mainly when when organi organizatio zational nal perfo performan rmance ce falls. falls. Based on on the use of quantitative quantitative and and qualitative qualitative information. information.
Business week reports that firms using mission statements have a __________ return on certain financial measures than those without such statements. a. b. c. d.
30% 35 % 40 % 45 %
What is the best time to develop a mission statement? a. b. c. d.
Before Before a busi busines nesss is is opene opened d When When the the firm firm is is succe successf ssful ul When When the the firm firm is is in fin financ ancial ial trou trouble ble When When the the firm firm is in in legal legal trou trouble ble
Which of these basic questions should a vision statement answer? a. b. c. d.
What is our What our bus busin ines ess? s? Who Wh o are are our our empl employ oyee ees? s? Why do we exi exisst? What What do we wan wantt to bec becom ome? e?
__________ is not part of an external audit. a. b. c. d.
Anal Analyz yzin ing g comp compet etit itor orss Analyzi Analyzing ng financi financial al ratios ratios Analyz Analyzing ing availa available ble techno technolog logies ies Studying Studying the politica politicall enviro environmen nmentt