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PGP_II_SEMESTER
PROGRAMME STRUCTURE FOR ISBE - A & IIPM S No
Subject
C
1.
Operations Research & Decision Models
2.
Consumer Behaviour
3.
OB & HRD
4.
Financial Management
5.
Welfare Economics & CES
6.
Advertising Management & IMC
7.
Sales Management
8.
Product & Brand Management
9.
Management Information System & KM
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PGP_II_SEMESTER COURSE DURATION: 3 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 03 1. OPERATIONS RESEARCH (3 HRS) Meaning and scope • Relevance of O.R. techniques for solving business problems in the fields of • marketing, production, HR, and Finance (concrete examples) 2. DYNAMIC PROGRAMMING (3 HRS) Deterministic dynamic programming • Selected applications of dynamic programming • 3. INTEGER PROGRAMMING (3 HRS) Cutting plane algorithm • Integer programming model • 4. INVENTORY MODELS (3 HRS) Deterministic models • Economic order quantity • Permissible strategies •
•
5. SUPERVISING MODELS (SEQUENCING) (3 HRS) Simple case of two machines and their allocation through graphical techniques 6. REPLACEMENT MODEL (2 HRS)
7. DECISION THEORY (4 HRS) Decision making and the parameters involved, including probabilistic situations • Decision making under certainty, risk risk and uncertainty; criteria criteria for decision making und • Read Free Foron 30this Days Sign up to vote title each Expected monetary value as an aid to decision making Not useful • Useful Cancel anytime. Decision and its managerial application • Special offer for students: Onlytree $4.99/month.
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PGP_II_SEMESTER
10. TRANSPORTATION PROBLEM (3 HRS) Transportation problems and their solutions using LCM, NWCM, Vogel’s metho • Transportation problem and optimum solutions through stepping stone method • modified distribution method Special cases of demand/supply inequality, degeneracy, etc. • Application of transportation models in marketing management. •
11. CRITICAL PATH METHOD AND PROGRAM EVALUATION AND REVIEW TECHNIQUES (6 HRS) Monitoring and control of time and project cost using critical path ;float of • activities(total, free and independent float);estimation of time of completion/dura • of project Variance analysis for estimating probability of project completion in scheduled ti • Midcourse correction and crashing of duration o f activities ;arresting delays; opt • time cost trade off Resource and manpower allocation and leveling to match the required schedules • project.
BASIC TEXTS ANDERSON, SWEENEY, WILLIAMS: An Introduction to Management Scie • You're Reading a Preview (South Western: 2005) only relevant chapters (Macmillan:2008): Relevant chapters J.K. SHARMA: Operations • UnlockResearch full access with a free trial.
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PGP_II_SEMESTER CONSUMER BEHAVIOR COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02
•
1. FOUNDATIONS OF CONSUMER BEHAVIOR (2 HRS) Customer oriented Marketing • Consumer Buying Behavior & Decision Making Models • - Influences on buying behavior - Consumer buying and consumption process - Consumer decision making models Researching the Consumer 2. PERSONAL FACTORS (2 HRS) Demographics: Age, gender, occupation, education • Economic status and logic • Needs and motivation • Level of involvement and kind of decision making • Psychographics: Personality, lifestyle and self concept • You're Reading a Preview
(6 HRS) 3. INTERPERSONAL FACTORS Unlock full access with a free trial. Culture, subculture and value system • Social Group Influences Download With Free Trial • Social class Reference groups and opinion leaders Family and FLC Role and status Interpersonal factors and symbolic consumption • Read Free Foron 30this Days Sign up to vote title 4. ENVIRONMENTAL FACTORS (2 HRS) Useful Not useful Cancel anytime. Product offerings and innovations • Special offer for students: Only $4.99/month. Time, place and other factors •
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6. PURCHASE, CONSUMPTION AND POST-PURCHASE BEHAVIOR (3 HRS) Problem recognition, types of problems and types of decisions • Information search • Evaluation of alternatives • Choice making and purchase decision • Consumption and post consumption behavior: • - Consumption and post consumption response - Consumer care, satisfaction and loyalty 7. INDIAN CONSUMING CLASSES (3 HRS) Indian Market Demographics • - Economic groupings - Regional clusters - Age cohorts - Gender divides - Population density based segments Market Segmentation •
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BASIC TEXT BATRA & KAZMI: Consumer Behaviour (Excel: Latest Edition) • Download With Free Trial RAMA BIJAPURKAR: We are Like That Only (Penguin Books India: Paper • 2009) BUSINESSWORLD: Marketing White book (BW: Latest Edition) •
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O.B. & HRD COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02 SECTION-A: ORGANISATIONAL BEHAVIOUR (WEIGHTAGE: 16 HRS)
1. COMMUNICATION IN ORGANIZATION (2 HRS) Definition, components, process • Methods, channels, and networks • Barriers to communication • Persuasive communication • Transactional analysis • 2. GROUP DYNAMICS (2 HRS) You're Reading a Preview Meaning, types, and functions • Models of group development • Unlock full access with a free trial. Processes, roles, and cohesiveness • Effectiveness and management • Download With Free Trial Groups to teams • 3. LEADERSHIP (2HRS) Leadership and management • Perspectives on leadership: Trait, behavioural, and contingency • Free Foron 30this Days Sign up to vote title Transactional vs. transformational leadership Read vs. charismatic leadership •
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PGP_II_SEMESTER •
Power tactics
6. ORGANIZATIONAL CULTURE (2 HRS) Meaning and elements; types • Functions of organizational culture • Approaches to describing organizational culture • Managing organizational culture • Changing organizational culture • 7. ORGANIZATIONAL CHANGE – 1: UNDERSTANDING IT (2 HRS) Meaning; importance; determinants • Planned internal change • Planned external change • Unplanned internal change • Unplanned external change • 8. ORGANIZATIONAL CHANGE – 2: PLANNING IT (2 HRS) Meaning and characteristics of effective change program • Models of planned charge • Change and transition management: Effect; reactions; overcoming resistance • You're Reading a Preview Unlock full access with a free trial.
SECTION –B: HUMAN RESOURCES DEVELOPMENT (WEIGHTAGE: 8 HRS) Download With Free Trial
9. ROLE ANALYSIS (2 HRS) Meaning of task, job, position, role and work; match between role and man :sele • procedure and assessment centre approach
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PGP_II_SEMESTER JERALD GREENBERG & ROBERT BARON: Behaviour in Organi (Pearson: Education: 2009) KAVITA SINGH: Organizational Behaviour(Pearson: 2010) Chs 8,9,10,11,14,1 ,17 SANTOSH GUPTA & SACHIN GUPTA: Human Resource Develop • concepts and practices(deep & deep)
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PGP_II_SEMESTER
FINANCIAL MANAGEMENT COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02
1. NATURE AND SCOPE OF FINANCIAL MANAGEMENT (3 HRS) Meaning, nature and scope; finance functions; job of a finance manager; organiz • of function. Financial goal of a business: profit v/s wealth maximization; implications; confl • goals among various stakeholders Concept of time value: Concepts of discounting, compounding, present value, f • value; methods of estimation.
• • •
2. EQUITY VALUATION (6 HRS) Concepts of equity and its valuation You're Reading a Preview Beta estimation and cost of equity Cost of capital: Dividend growth v/s CAPM; WACC
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3. CAPITAL BUDGETING & CASHFLOW INVESTMENT ANALYSIS (5 HRS) Download With Trial Investment decisions: nature; criteria for Free evaluation • Methods of evaluation: NPV, IRR, PI, ARR; their relative superiori • shortcomings Cash flow v/s profit; components of cash flow • Incremental approach for cash flow estimation • Read Free Foron 30this Days Depreciation: concept; tax treatment of depreciation • Sign up to vote title
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Financial and combined leverage; impact of leverage on risk taking
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PGP_II_SEMESTER
WELFARE ECONOMICS & COMPARATIVE ECONOMIC SYSTEM COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 2 SECTION – A: WELFARE ECONOMICS (WEIGHTAGE: 12 HRS)
• • •
• • •
• •
1. MACRO PERSPECTIVE ON ECONOMY (2 HRS) Interdependencies and the general equilibrium approach The Walrasian system The Neo – Classical excess demand approach 2. SOCIAL WELFARE CRITERIA (3 HRS) a Preview You're Reading GNP and economic welfare Unlock full access with a free trial. Cardinalist, Pareto, Kaldor – Hicks, and the Be rgsen criteria for social welfare Maximization of social welfare Download With Free Trial 3. MARKET ECONOMY AND SOCIAL WELFARE – 1 (3 HRS) Perfect competition and welfare maximization: Myths and realities Cases of market failure and loss of social welfare
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Cancel anytime. Regulations in India and real situation Reduction in Welfare compromising policies, processes, and institutions.
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PGP_II_SEMESTER • • •
• •
Genesis, nature, and logic of capitalism Institutions of capitalism: Markets, price mechanism; innovation; their interaction. Historical evolution of capitalism: Laissez faire-competition-monopoly capi transnational corporations- globalized operations. Culmination of capitalism into Imperialism Role of state: Planner, entrepreneur, facilitator, regulator; their effectiveness.
7. SOCIALISM (3 HRS) interpretation: Destruction of Capitalism and arrival of socialism • Marxian communication. • Institutions of socialism: Visible hand of planning; presence of of market with lim functioning; role of price mechanism. • Failure and collapse of socialism: Case study of U.S.S.R; recent developments in C 8. ALTERNATIVE PATHS AMONG DEVELOPING ECONOMIES (2 HRS) • India: The Mixed Economy • China: Socialist Market Economy BASIC TEXTS: • •
•
•
•
You're Reading a Preview KOUTSOYANNIS: Modern Microeconomics (Macmillan: 2nd Edition) Chs 23, 24 UnlockAnalytical full access withMicroeconomics a free trial. (Relevant pages SAMPAT MUKHERJEE: provided) ECONOMIC SURVEY: Download (Govt. of With India, Ministry Free Trial of Finance: Latest year) Ch Welfare Schemes K.K. SEN: Comparative Economic Systems (Sultan Chand and Sons: 4th Ed Relevant Chapters IVON PING: Managerial Economics(Blackwell: 2001): Chs on Effi Externality, Market Failure, etc. Read Free Foron 30this Days Sign up to vote title
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PGP_II_SEMESTER
ADVERTISING MANAGEMENT AND INTEGRATED MARKETING COMMUNICATION (IMC) COURSE DURATION: 3 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 3 1.
INTEGRATED MARKETING COMMUNICATION: BASICS (3 HRS) Overview of the IMC and the Marcom process • Challenges of Marcom: Brand equity enhancement, influencing behaviour; ot goals •
2.
FUNDAMENTAL MARCOM DECISIONS (5 HRS) Targeting and positioning • You're Reading a Preview Objectives setting • Unlock full access with a free trial. Budgeting the marketing communication •
Download With Trial (18Free HRS) ADVERTISING MANAGEMENT Objective setting • Overview: Message, media, and measurement • Creating effective and creative messages • Selecting Message appeals and picking endorsers Assessing ad message effectiveness • Read Free Foron 30this Days Sign up to vote title Planning for and analyzing advertising media:Useful • Not useful Cancel anytime. - Traditional Media Special offer for students: Only $4.99/month. - New Media 3.
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PGP_II_SEMESTER CLOW & BAACK: Integrated Advertising, promotion, and marketing (E Latest edition). BATRA & KAZMI: Advertising and promotion (Excel: Latest Edition) •
•
SALES MANAGEMENT COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02
1. OVERVIEW OF SALES MANAGEMENT (4 HRS) Marketing and sales: Meaning and linkages; selling, salesmanship and • selling : Comparison and contrasts; myths about selling ;characteristics of a sales Selling theories; buyer-seller dyads • Personal selling: • - Types of selling You're jobs (development, maintenance); sales force objectives Reading a Preview Sales force strategies: Market access; account relationship Unlockselling full access with a free trial. - Theories of personal - Approaches to personal selling: stimulus response approach, need satis Download Free Trial approach, problem situationWith approach - Process of personal selling :Prospecting , preapproach ,approach, prese ,handling objectives/resistance, close, post sales follow up
2. PLANNING THE SALES EFFORT -1: SALES PLANNING (2 HRS) Need for planning; sales manager as planner • Read Free Foron 30this Days Sign up to vote title Sales planning process: Selling objectives, determining operations to • Useful Not useful objectives , organizing for action, implementing ,measurement Cancel anytime. of results ,reevalu Special offer for students: Only $4.99/month. and control Unsuccessful sales planning and reasons thereof (viz, absence of proper pla •
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PGP_II_SEMESTER Selection of a forecast method for accuracy an d effectiveness Difficulties associated with forecasting
5. PLANNING THE SALES EFFORT - 4: SALES QUOTA (1 HR) Purpose and importance ;characteristics of a good sales quota • Types of sales quota • Methods of setting sales quota • Administering sales quota •
6. PLANNING THE SALES EFFORT - 5: SALES AND COST ANALYSIS (2 HRS Sales controls: Objectives; process and difficulties • Sales analysis: Steps, problems in analysis, sales audits • Cost analysis :Types ;procedure • Marketing audit: Meaning; procedure; components • 7. ORGANISING AND DIRECTING THE SALES EFFORT -1: HIRING AND TRAINING (2 HRS) Recruitment: Setting requirements; selection process (upto making offer) • Sales training :Importance; types :initial ,follow up • Kinds: Manufacturer to distributor’s sales force ;manufacturer to customer • You're Reading a Preview Sales training: Designing a program ;implementation; evaluation • Unlock full access with a free trial.
8. ORGANISING AND DIRECTING - 2: TIME AND TERRITORY MANAGEME (2 HRS) Download With Free Trial Importance of time management • Territory management :Importance; criteria for territory design ;methods for desi • procedure for developing territories ; assigning sales force • Operating territory management :Routing ;scheduling •
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PGP_II_SEMESTER Performance evaluation :Why, who, when, how to evaluate Monitoring and reviewing performance
BASIC TEXTS S L GUPTA: Sales & Distribution Management (Excel: Latest Edition) • R. VENUGOPAL: Sales Management (Response Books: Latest Edition) •
PRODUCT AND BRAND MANAGEMENT COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 2 SECTION – A: PRODUCT MANAGEMENT
• • • • • •
You're Reading a Preview 1. PRODUCT PLANNING & MANAGEMENT (12 HRS) Unlock full access with a free trial. Product planning, development, and launch: Introduction Product development: Strategy and process Download With Free Trial Opportunity identification Concept generation Concept evaluation Technical development Market planning Read Free Foron 30this Days Sign up to vote title Commercialization and launch
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MANAGEMENT INFORMATION SYSTEM & KM COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02 SECTION-A: MANAGEMENT SYSTEM You're Reading a INFORMATION Preview (WEIGHTAGE: 12 HRS) Unlock full access with a free trial.
1. CONCEPT, ROLE AND COMPONENTS OF MIS (4 HRS) Concept of information system and With information flow; role and importance of • Download Free Trial information systems in management process; strategic role of I.T. in M.I.S ; information systems for competitive advantage Components of MIS: Design and maintenance of M.I.S and Decision support sys • ;development and implementation of MIS :systems analysis and design ;alternat application developments, financing issues (basic idea) Read Free Foron 30this Days Sign up to vote title BPR: Concept; role of I.T. for BPR • Useful Not useful ERP: Meaning; importance; applications; enterpriseCancel management systems (basic • anytime. Special offer for students: Only $4.99/month. Only)
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4. APPLICATIONS OF MIS (4 HRS) Applications in functional areas: Manufacturing, production, materials, personne • finance, marketing, etc.
(Note: The faculty must deal with this section exclusively; the end term examination have applications based questions) SECTION-B: KNOWLEDGE MANAGEMENT (WEIGHTAGE: 12 HRS)
5. BASICS OF KNOWLEDGE MANAGEMENT (2 HRS) Concept: Data, information and knowledge; knowledge types; knowledge cycle; • benefits
6. KNOWLEDGE MANAGEMENT: STRATEGIC DIMENSIONS (3 HRS) Knowledge value proposition; capturing knowledge ;using knowledge ;leveragin • knowledge ;capital for competitive advantage Creation and codification of knowledge; architecture of knowledge systems •
7. KNOWLEDGE MANAGEMENT AND TECHNOLOGY SUPPORT (4 HRS) Reading a Preview Role of I T in knowledgeYou're management • Data capturing, mining and warehousing; processing and sharing of knowledge u • Unlock full access with a free trial. IT
Download With Free Trial 8. LEARNING ORGANISATIONS (3 HRS) Concept of a learning organization and relevance of KM •
(Note: The paper will be taught with the help of Indian case studies using KM successfu both from manufacturing and service sector. End term examination paper will have case based questions.) Read Free Foron 30this Days Sign up to vote title
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ECONOMICS FOR MANAGERIAL DECISION MAKING - II COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02 You're Reading a Preview
1. INTRODUCTION (2 HRS) Unlock full access with a free trial. Economics And Managerial Decision Making • - Managerial decision making under Download With Freeperfect Trial information, risky and unc situations. - Economics: Scope of economics; economics as a tool for decision makin - Managerial Economics: Definition and scope; distinction between econ and managerial eco.
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Demand elasticities and lessons for a manager
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4. PRICING DECISIONS AND IMPLEMENTATION (12 HRS) Alternative Paradigms Of Decision Making By A Firm • - The neoclassical model of firm: revenue, equilibrium, and profit position - Boumols’s sales revenue maximization model. - Behavioral approach of Cyert and March. - Marris’ model of managerial enterprise. Various Market Models And Market Power • - Market classification based on number of players and extent of com contestable markets. - Power of the marketer regarding price setting in each of the situations. Pricing Decisions And Implementations-1: Price Determination • - Pricing decisions when competitors would not react. - Pricing under mutual dependence conditions - Pricing for attaining long term objectives. Pricing Decisions And Implementation-2: Specific Models Of Pricing • - Situation of multiplant operations - Cartelization - Price discrimination - Transfer pricing You're Reading a Preview Pricing Decisions And Implementation-3: Decisions In Practice • - Pricing under uncertainty. Unlock full access with a free trial. - Rule of thumb pricing. - Mark up pricing. Download With Free Trial - Product line pricing.
- Price as quality indicator. - Pricing of product bundles - Promotional pricing. Pricing Decisions And Implementation-4: New Product Pricing - Setting the initial price. Read Free Foron 30this Days Sign up to vote title - Adjusting price overtime
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Market Failures And Price Regulations
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PGP_II_SEMESTER IVON PING: Managerial Economics (Blackwell Publishers) All chapters excep Ch.6 and 10 D N SENGUPTA AND ANINDYA SEN: Economics of Business Policy (OUP Chs.4,5,6,7,14 & 15
EXECUTIVE – II You'reCOMMUNICTATION Reading a Preview Unlock access with a free12 trial. COURSE DURATION: 2 HRS PERfullWEEK FOR WEEKS COURSE CREDITS: 2 Download With Free Trial SESSION 1 Introduction To Business Presentation •
SESSION 2 Presentaion 1 (5 Mins) + Feedback •
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SESSION 9 Presentation 4 (30 Mins)* (Video-recording)
PGP_II_SEMESTER •
SESSION 10 Individual Feedback session •
(IMP: Each session shall be for 2 hours) * To be judged by a 3-member panel consisting of : Excom Faculty, Senior Excom Facu SMG representative (Excom Faculty to give student based feedback, Senior Excom Faculty to assess perform of Excom Faculty & SMG representative to provide Placeability Index to students)
MOST IMPORTANT: Every student to be given a CD with recordings of performances (refer the sessions above that need to be recorded) from trimester I to showcase their transformation as a speaker. A personalized written feedback every student also needs to be documented along with the CD and should be give the students by the end of Trimester II.
An average IIPM student at the PG level should participate in the following Excom exercises: You're Reading a Preview 1. 2. 3. 4. 5.
Debates Unlock full access with a free trial. Individual presentations Practice interviews Download With Free Trial Group Discussion Exercises Miscellaneous sessions covering group based written, verbal and non verbal communication exercises
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PGP_II_SEMESTER
You're Reading a Preview UnlockECONOMIC full access with a free trial. NATIONAL PLANNING -I
COURSE DURATION: 2 HRSDownload PER WEEK 12 WEEKS WithFOR Free Trial COURSE CREDITS: 02
1.
DEVELOPMENT OF INDIAN ECONOMY (10 HRS) Economic development and underdevelopment: Basic concepts • Human development • Free Fordevelopment 30this Days Sign up to vote on title Ecological environment and development: Concept ofRead sustainable • Useful Not useful Indian Economy on the threshold of Independence. • Cancel anytime. Special•offer for students: Only $4.99/month. Indian economy today Explicit and implicit costs of economic growth: Illusion of rising prosp •
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PGP_II_SEMESTER
BASIC TEXTS ARINDAM CHAUDHURI: Planning India • DR. M. K. CHAUDHURI & PROF. ARINDAM CHAUDHURI: Great Indian • Dream (Macmillan) UMA KAPILA: Indian Economy since Independence (Academic Foundation: L • Edition) TODARO & SMITH: Economic Development (Pearson Education: Latest Edi • Relevant chapters BUSINESS STANDARD (edited): India 2010(Business Standard Publication:20 • Note: Additional readings will be announced by the faculty in the class
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Download With Free Trial NATIONAL ECONOMIC PLANNING - II COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS COURSE CREDITS: 02
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Role of state as visualized in the 1950’s
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Financial integration Integration through trade and commerce Advantages and pitfalls of integration Globalisation and tribalisation of economic systems Emergence of Indian economy on world stage
BASIC TEXTS ARINDAM CHAUDHURI: Planning India • DR. M. K. CHAUDHURI & PROF. ARINDAM CHAUDHURI: Great Indian • Dream (Macmillan) UMA KAPILA: Indian Economy since Independence (Academic Foundation: L • Edition) TODARO & SMITH: Economic Development (Pearson Education: Latest Edi • Relevant chapters
Note: Additional readings will be announced by the faculty in the class
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Download With Free Trial MACRO ECONOMICS COURSE DURATION: 2 HRS PER WEEK FOR 12 WEEKS Master your semester Scribd COURSE CREDITS:with 02 Read Free Foron 30this Days Sign up to vote title & The New1. INTRODUCTION York Times (1 HR) Useful Not useful Special offer for students: Only $4.99/month. •
Definition & scope of macroeconomics
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PGP_II_SEMESTER •
Govt. and external sector in Indian economy
4. PRICE SETTING IN AD-AS FRAMEWORK (2 HRS) Aggregate demand, aggregate supply, and equilibrium • Changes in income and price level • 5. INCOME AND PRICES IN THE LONG RUN (3 HRS) Induced changes in input prices • Aggregate demand shocks and their consequences on income • Income in short run and long run • Business cycle and fiscal operations • Fiscal policy in India and its implications for income determination & change • 6. INSTITUTION OF MONEY IN A MODERN ECONOMY (2 HR) Definition, nature, role, and function of money • Money and credit • Banking system: A preliminary idea of credit creation • Working of monetary and credit policy in India • 7. MONEY IN MACROECONOMICS (4 HRS) You're Reading a Preview Demand for money: General and in India • Unlock a free trial.aggregated) Supply of money: General andfull inaccess Indiawith (monetary • Monetary forces and aggregate demand • Download With Free Trial Macroeconomic cycles and aggregate shocks •
8. BALANCE OF PAYMENTS AND EXCHANGE RATES (2 HRS) Balance of payments: Concept; Indian BOP • Foreign exchange: Market; determination • Read Free Foron 30this Days Sign up to vote title Foreign exchange markets and systems in India •
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9. MACROECONOMIC POLICY IN AN OPEN ECONOMY (2 HRS) Meaning of an open economy and openness
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PGP_II_SEMESTER •
Policies to reduce unemployment
12. INTERNATIONAL TRADE (2 HRS) Basis of trade • Trade theories for the nations • Trade theories at the firm level • Gains from trade •
BASIC TEXTS LIPSEY AND CHRYSTAL: Economics (11th – Indian Edition): Chs. 15-25 (OU • MINISTRY OF FINANCE: Economic Survey (Latest Edition): All Chapters (O • V. IMPORTANT NOTES: All the case studies given in Lipsey & Chrystal are in course. • The questions in examination will be application (of macroeconomics concepts) • based.
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