COVER LETTERS AS CULTURAL OBJECTS. The cover letter or covering letter could be regarded as a socio-linguistic phenomenon that exceeds by far the cond...
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COVER LETTERS AS CULTURAL OBJECTS RADU COZMEI
COVER LETTERS AS CULTURAL OBJECTS. The cover letter or covering letter could be regarded as a sociolinguistic heno!enon that e"ceeds b# $ar the condition o$ a $airl# si!le% straight$or&ard straight$or&ard docu!ent attached to% or acco!an#ing another te"t such as a r'su!' or curriculu! vitae. The anal#sis o$ the cover letter as a cultural ob(ect ob(ect includes includes an atte!t atte!t to describe both the linguistic linguistic asects asects and the e"traling e"tralinguistic uistic ele!ents ele!ents o$ this eistolar# ite! including its role as an identit# !ar)er% a status s#!bol% a consu!er good and a sales docu!ent. The stages o$ its roduction and circulation are also e"a!ined and its $unction and cultural &eight are evaluated. *e#&ords+ *e#&ords+ business corresondence% corresondence% literate culture% identit# !ar)er.
The aarentl# unassu!ing docu!ent de$ined as ,a letter that acco!anies another letter% a ac)age% or the li)e% to e"lain% co!!end% etc. &as invented to&ards the end o$ the /th centur# 0 Dictionary.com Dictionary.com Unabridged .1 .1 and in the e!lo#!ent conte"t it has beco!e an inevit inevitabl ablee resenc resencee in the career career tribul tribulati ations ons o$ !ost !ost ro$ess ro$ession ionals als loo)in loo)ing g $or (obs (obs or beco!ing interested in !oving to another another &or)ing lace. The i!ressive resence and the co!le"it# o$ this t#e o$ te"t is signaled b# the i!!ense nu!ber o$ &eb ages returned b# 2oogle during a &eb search using the )e# &ords cover letter % the $re3uent ne&saer articles discussing various asects o$ the cover letter% the e"istence o$ countless recruit!ent agencies &hich invite (ob see)ers to ost their cover letters on their sites% or the activit# o$ the e3uall# nu!erous $ir!s urging otential clients to rel# on their abilit# to roduce the best ost!odern cover letter on the !ar)et. The cultural contents and i!lications o$ the cover letter &ill be veri$ied against the de$ini de$initio tion n o$ cultur culturee as rovid rovided ed b# U4ESCO U4ESCO in the Univer Universal sal 5eclara 5eclaratio tion n on Cultur Cultural al 5iversit#+ ,culture should be regarded as the set o$ distinctive siritual% !aterial% intellectual and e!otional e!otional $eatures o$ societ# or a social grou% grou% and 6 it enco!asses% enco!asses% in addition to art and literature% li$est#les% &a#s o$ living together% value s#ste!s% traditions and belie$s. The letter nor!all# acco!anies a r'su!' or curriculu! vitae &hen a (ob see)er contacts a otential e!lo#er and it is !eant to reresent the author and to describe his7her s)ills and strengths in such a !anner as to deter!ine the e!lo#er to read the CV and invite the candidate to an intervie&. The cover letters belong to the do!ain o$ business corresondence and there are three t#es o$ letters in use+ the uninvited 0cold contact1 cover% the invited cover letter and the re$erral cover letter 0Cover 0Cover Letter Law & Legal Definition. USLEGAL.COM 1. 1. The cold cover letter is an uninvited in3uir# to an e!lo#er% recruiter or other hiring !anager regarding oenings &hich are not advertised8 the invited cover letter is &ritten in resonse to an advertised oening% &hether in a ne&saer% trade ublication% on the 9nternet% or even on the co!an#:s bulletin board8 the re$erral cover letter is usuall# the result o$ good net&or)ing8 racticall# the alicant learns about an oening $ro! a !e!ber o$ his circle o$ $riends and ac3uaintances and initiates the rocess o$ aroaching the e!lo#er in order to obtain the invitation to the intervie&. The cold cover letter is usuall# art o$ a direct !ail ca!aign in &hich the (ob-see)er is tr#ing to uncover hidden (obs or it could reresent an initiative leading to the creation o$ a (ob that did not reviousl# e"ist. The author !a# gain earl# e arl# consideration $or a osition that has not #et been !ade available on the (ob !ar)et or the alicant could at least e"and his7her net&or) o$ contacts. The invited cover letter is &ritten in rel# to a (ob advertise!ent &hich in !an# cases !entio !entions ns the re3uir re3uired ed ro$ile ro$ile and a (ob descriti descrition on thus thus allo&i allo&ing ng the alic alicant ant to learn learn so!ething about the )ind o$ candidate the recruiter is loo)ing $or. The !a(or disadvantage o$
rel#ing to a (ob advertise!ent is the ris) o$ beco!ing one o$ the !an# alicants as co!anies can receive thousands o$ cover letters a$ter osting an advertise!ent. The strength o$ the re$erral cover letter derives $ro! t&o sources+ the $or!er consists in the author;s choice to !ention the na!e o$ the erson &ho rovided the inside in$or!ation about the vacanc#% an individual &ho &or)s $or the co!an# or en(o#s so!e $or! o$ relationshi &ith it% and the latter relies on the si!le $act that technicall# $e& otential candidates )no& about the oening. The alicant generating such letters has to obe# a set o$ rules regarding the la#-out% the structure% the contents and the st#le to be e!lo#ed in the rocess o$ &riting 0Enelo&% *urs!ar)% <==>1. Usuall# the letter is not longer than one age. The t#ical structure includes the $ollo&ing ele!ents+ address% oening% bod# and closing. The bod# should contain in$or!ation about the vacanc#% the candidate;s reason $or rel#ing to the (ob advertise!ent% the argu!entation or ele!ents that !a)e hi!7her a uni3ue candidate and% at the end% the e"ression o$ the alicant;s &illingness to articiate in an intervie&. The ro$ile develoed in the letter b# the candidate is not !eant to delineate a general descrition o$ the individual but it should highlight his7her otential contribution to the co!an#. The re$erred st#le is $or!al and business-li)e8 the sentences should not be too long and the vocabular# should not include &ords one does not nor!all# use in his7her conversation8 the tone should indicate sel$-con$idence% a ositive attitude and co!!on sense. A signi$icant develo!ent is the relace!ent o$ the aer-based docu!ent b# an electronic version o$ the autobiograhical data &hich can be accessed on the &eb through search engines. Traditionall# the aer-based cover letter &as directed to a articular reciient but the use o$ 9nternet-based (ob search engines racticall# allo&s !ore than one individual to read the docu!ent. The o$$icial nature o$ the co!!unication recludes the use o$ in$or!al !eans to send it% such as the S?S. Job see)ers !ust choose a $ile $or!at in &hich to !aintain their cover letter. ?an# e!lo#ers insist on receiving the te"t onl# as ?icroso$t @ord docu!ents &hile others &ill accet !aterial $or!atted in T?L% 5% or lain ASC99 te"t. The 9nternet cover letters di$$ers $ro! the conventional aer-based versions in that the# are co!rehensive and allo& $or sel$-re$lection. Unli)e the regular t#e% &hich onl# sho&s recent &or) e"erience and education% the 9nternet cover letter also sho&s an individual;s s)ill develo!ent over his or her car eer. Another advantage o$ the electronic $or!at% articularl# areciated b# the e!lo#ers% consists in the ossibilit# to detect &ith greater ease the suitable candidates b# setting search ara!eters in their database o$ cover letters to reduce the nu!ber o$ docu!ents &hich !ust be revie&ed in detail in the search $or the ideal candidate. Another unconventional otion is reresented b# the video cover letter. This alternative allo&s the candidate to di$$erentiate hi!sel$7hersel$ $ro! the other alicants and gives the e!lo#er a chance to see and hear the (ob see)er and !a)e ossibl# a decisive decision regarding the career o$ that individual. The video cover letter has created a ne& industr#% &ith recording studios% $il! directors% and editors &ho develo /= second clis that can be accessed via an i!bedded lin) in the electronic r'su!' or curriculu! vitae. The video can also be osted on social sites such as Lin)ed9n and aceboo). This !ethod o$ sel$advertising is encouraged b# ,the co!bination o$ &idesread broadband 9nternet usage% higher-3ualit# video technolog# and increased enthusias! $or online video sharing 0Ranso!% <==D1.
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As a $or! o$ te"t based co!!unication the cover letter can be edited and reedited% the e$$ect being a lac) o$ sontaneit#. Another conse3uence o$ its te"tual nature is that the cover letter is as#nchronous% i.e.% it does not re3uire i!!ediate attention o$ the receiver% and thus it can be archived and revisited eriodicall#. The e"istence o$ the cover letter as a $or! o$ indirect co!!unication &as deter!ined b# the invention o$ &riting and the develo!ent o$ the literate culture+ in this conte"t the ,hearing-do!inance #ields to sight-do!inance 0Ong% /% D1% &ritten &ords and eseciall# rinted te"ts are not e"erienced directl# but erceived as a searate entit# bet&een sender and receiver 0Ong% /%1% and the signs beco!e the ob(ect o$ ercetion based on vision 0Ong% /%
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rovides a concise% ade3uate% and accurate descrition o$ an alicant:s e!lo#!ent histor# and s)ills 0art% <==<1. Another characteristic that could di!inish the e$$icienc# o$ the cover letter is the doubt regarding the identit# o$ the author8 given the e"istence o$ co!anies &hich rovide &riting services% in !an# cases% the onl# trul# authentic ele!ent about the candidate is the ra& data% subse3uentl# trans$or!ed into an aealing roduct !eant to sell the candidate. ?ore than !eeting the seci$ications !entioned in the de$inition o$ culture devised b# U4ESCO% &ith regard to the e"istence o$ ,!aterial% intellectual and e!otional $eatures and their involve!ent in ,li$est#les% &a#s o$ living together% value s#ste!s% traditions and belie$s% the cover letters and all asects characteristic o$ their e"istence% i.e.% roduction% co!!unication and rocessing% generated a &hole sociocultural and econo!ic niche in &hich a huge nu!ber o$ alicants% secialists% and hiring !anagers are active% the second and the third grous $unctioning &ithin o&er$ul organiKations &hose i!act on the (ob !ar)et is $elt on a global level. REERE4CES . COVER LETTER. 0n.d.1. Dictionary.com Unabridged . Retrieved Sete!ber <=% <=% $ro! 5ictionar#.co! &ebsite+ htt+77dictionar#.re$erence.co!7bro&se7COVER LETTER <. Cover Letter La& Legal 5e$inition. USLE2AL.COM . Retrieved Sete!ber <=% <=% $ro! USLE2AL.CO?. &ebsite+ htt+77de$initions.uslegal.co!7c7cover-letter7 F. Enelo&% @end# S.% Louise ?. *urs!ar)% <==>% Cover Letter Magic. %rade Secret# of $rofe##ional e#me 'riter#% J9ST @or)s% 9ndianaolis% 94. >. unn# Cover Letter E"a!les. $erfectcoverletter#. Retrieved Sete!ber <=% <=% $ro! er$ectcoverletters.co! &ebsite+ htt+77er$ectcoverletters.co!7Tis7unn#E"a!les7 G. art% Alison.<==<% ,Catch their e#e &ith a cativating cover letter% USA%ODA( .co!% <7D7<==< <+ ?. Retrieved Sete!ber <=% <=% $ro! USATO5AI.co! &ebsite+ htt+77&&&.usatoda#.co!7!one#7(obcenter7&or)lace7$irst(ob7<==<---cover-letterM".ht! N. Levinson% Ja# Conrad% 5avid E. err#% <==G% GUE)LLA MA*E%)+G FO ,O U+%ES./00 Unconventional %i"#1 %ric2#1and %actic# to Land (or Dream ,ob% John @ile# Sons% obo)en% 4e& Jerse#. D. U+ESCO Univer#al Declaration on Cltral Diver#ity. Retrieved Sete!ber <=% <=% $ro! U4ESCO &ebsite+ htt+77&&&.unesco.org7education7i!ldM<==<7unversalMdecla.sht!l . Ong% @alter J% /% Orality and Literacy3 %4e %ec4nologi5ing of t4e 'ord. +ew Accent#1 Ed. Terence a&)es% ?ethuen% 4e& Ior). /. Ranso!% 5iana% <==D% ,Video Resu!es Are Ta)ing O$$. %4e 'all Street ,ornal on Line% Januar# =% <==D. Retrieved June G% <==D $ro! career(ournal.co! &ebsite+ htt+77&&&.career(ournal.co!7(obhunting7resu!es7<==D==-ranso!.ht!l
