160 DAFTAR PUSTAKA
Anonymous. (2009). BalancedScorecard, http://www.balancedscorecard.org/BSCResources/AbouttheBalancedScorecard/tabid/55/ Default.aspx
Ebert, J. Ronald dan Ricky W. Griffin (2009). Business (2009). Business Essentials, Essentials, 7th Edition. PrenticeHall, Inc. New Jersey
More?. Department of Goi, Chai Lee (2009). A Review A Review of Marketing Mix: 4Ps or More?. Marketing & Management, School of Business, Curtin University of Technology, Malaysia.
Kotler, Philip dan Gary Armstrong.(2010). Principles of Marketing. 13th Edition. Prentice-Hall, Inc. New Jersey.
Kotler, Phillip dan Kevin Lane Keller. (2009). Manajemen Pemasaran, Pemasaran, edisi 13. Pearson Education Inc. Upper Saddle River, New Jersey.
Meng, Xiao Ming (2010). Study on Combining of E-commerce and E-marketing, School of information, Guangdong University of Business Studies, Guangzhou, China.
161 Rangkuti, Freddy. (2009). Analisis SWOT Teknik Membedah Kasus Bisnis. PT. Gramedia Pustaka Umum, Jakarta.
Rayport, Jeffrey F. dan Bernard J.Jaworski. (2003). Introduction To E-Commerce, 2nd Edition. McGraw-Hill, New York.
Strauss, Judy dan Raymond Frost. (2009). E-Marketing . 5th Edition. Prentice-Hall, Inc, New Jersey, USA.
Supranto, J. (2009). Statistik : Teori dan Aplikasi. 7th Edition. Erlangga, Jakarta.
