BSG 2017 - Business Strategy Game - Guide How to Win - V2

GUIDES FOR BSG ONLINE HOW TO WIN BSG (BUSINESS STRATEGY GAME) We have spent years of ten dedicated men practicing the BSG Online games with

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over 2.000 students and hundred of Industries. We played played it a few moths a year, and also gain several Grand Champions, and we have learnt a lot from other players around the world. We found a common language and knowledge in business strategies and also professional collaboration from playing the games. We would like to send sincere thanks to the Authors of the BSG Online and all other players, fans and contributors. We share the collection of experience and tips for those who wish to Win the BSG Online . ”

Hanoi, Feb 2016

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TABLE OF CONTENTS

1. START THE GAME AS PROFESSIONAL ................................................. ........................................................................ ......................... 4 First Round (Year 11) .......................... ................................................ ............................................ ............................................ ....................................... ................. 4 From Round 2 to Round 10 (Year 12 to Final Year Yea r 20) ........................................................ ........................................................ 5 2. APPLY THEORY INSIDE YOU ............................................ ................................................................... ............................................. ........................ 8 3. KNOW THE GAME, KNOW YOUR COMPETITORS AND KNOW YOU (36 Tips) ...... ...... 9 3.1. Figure out Your Strategy ............................................... ..................................................................... ............................................ ............................ ...... 9 3.2. Keep Costs Low ......................................... ............................................................... ............................................. ............................................. ...................... 11 3.3. Keep track of Profit ........................................................... ................................................................................. ............................................ ...................... 12 3.4. Upgrade current factories .......................................... ................................................................ ............................................ .............................. ........ 13 3.5. Know your Competitors ............................................ .................................................................. ............................................ .............................. ........ 14 3.6. Control the Private Label Market Ma rket .................................. ........................................................ ............................................. .......................... ... 15 3.7. Focus on a strategy ........................................................ .............................................................................. ............................................. .......................... ... 16 3.8. Do not make mistakes with Corporate Citizenship Citi zenship ..................................... ....................................................... .................. 17 3.9. Optimizations .......................................... ................................................................ ............................................ ............................................. .......................... ... 17 3.10. Optimization (again) .................................. ........................................................ ............................................ ............................................ ...................... 18 3.11. Plant capacity .............................. .................................................... ............................................ ............................................. ..................................... .............. 18 3.12. Branded Production ............................................................ .................................................................................. ......................................... ................... 19 3.13. Branded Distribution ............................................ .................................................................. ............................................ ................................. ........... 20 3.14. Celebrities (try to t o get ge t at least one) .......................................... ................................................................. ..................................... .............. 20 3.15. Private Label again ...................................................... ............................................................................ ............................................. .......................... ... 21 3.16. Finance and Cash Flows ........................ .............................................. ............................................ ............................................ .......................... .... 22 3.17. Details are important 1

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